Audiense

MAY 31, 2018

After the articles on how to activate consumer insights extracted from social data in the pre-campaign phases , and in the production and execution of marketing campaigns , today we’ll talk about how to implement this information and knowledge in the post-campaign phase.

Case Study 68

Case Study Campaign Activities Study 68

Taylor Marek

JANUARY 15, 2010

Home About Contact Archives Testimonials Speaking Podcast Chat LIVE Social Media Vault My Inner Circle Plugins eBook Hire Me Marketing Fail: iNET Web Case Study January 15, 2010 by Taylor Marek Welcome to a pillar series I plan on putting together on my blog titled, “Marketing Fail&#. Market your company that way.

Case Study 153

Case Study Study Marketing Company 153

Webbiquity SMM

NOVEMBER 8, 2022

Case Studies : These are the B2B equivalent of product reviews. Through produced by companies, case studies are built on verifiable customer experiences and direct quotes from business buyers. ComScore’s case study shows how social proof affects conversions using their landing pages.

comScore 299

comScore Marketing Case Study Review 299

Sprout Social

NOVEMBER 1, 2023

10 behind-the-scenes post ideas and examples for your next campaign 1. Illustrate how your team members navigate working at your company. For example, in an Edgio case study , the company used Employee Advocacy to generate $126,000+ in earned media value (EMV) in three months after launching the program.

Campaign 90

Campaign Content Upcoming Authentication 90

The Realtime Report

DECEMBER 31, 2013

What were the best social media campaigns in 2013? Here are the top campaigns we published (based on traffic) this past year – and then one more for good luck. The videos – featuring dogs getting into stinky, gross items (baby diapers, anyone?)

Campaign 168

Campaign Social Media Case Study Study 168

Sprout Social

FEBRUARY 3, 2022

Trouble coming up with marketing campaign ideas? This guide breaks down how to put together meaningful marketing campaigns and plenty of examples to help you come up with fresh ideas. What is a marketing campaign, exactly? When we think of classic marketing campaign examples (like “ Got Milk? Hey, we hear you.

Campaign 137

Campaign Engagement Marketing Hashtag 137

Sprout Social

NOVEMBER 21, 2022

In this article, we’ll walk through case studies from top certified TikTok marketing agencies to show how they use TikTok to grow their clients’ brands, building a business case for more agencies to expand their services. 5 top TikTok marketing agencies (with case studies). Case study: ASO.

Case Study 114

Case Study Marketing Directory Retail 114

Taylor Marek

JANUARY 15, 2010

Welcome to a pillar series I plan on putting together on my blog titled, “Marketing Fail” The idea behind this came out of watching companies market their products and services. When marketing your company, there are certain ways to go about it. Case Study: iNET Web. Market your company that way.

Case Study 111

Case Study Study Marketing Hosting 111

Diva Marketing Blog

NOVEMBER 6, 2014

Through the following interview Christine Piester, VP Marketing and Christine Bon, Manager Digital Marketing and Communication graciously provided us with a case study of the program. Anytime you introduce a double entendre (“the girls”) as part of your campaign you take a risk. About Advocate Health Care.

Health Care 108

Health Care Case Study Study Campaign 108

Convince & Convert

MAY 2, 2012

To support the anti-hunger movement Walmart , the Walmart Foundation , and some of the nation’s largest food companies like General Mills, ConAgra Foods, Kraft Foods and Kellogg Company launched an integrated marketing campaign to help raise food donations during spring when food bank supplies dwindle, and need surges.

Case Study 121

Case Study Social Media Study Banking 121

Buffer Social

JULY 23, 2018

The top 5 actionable advertising takeaways from studying more than 750K Facebook ads. How One eCommerce Company Generated More Than 41K emails and 10K Social Media Followers – Viper. Results and Insights from Studying More Than 75,000 Facebook Ads – AdEspresso. New social media tools that you can try today in 2018.

Case Study 69

Case Study Study Social Media Tools 69

Social Media Strategies Summit

JULY 14, 2022

I am a Consultant working with PE funds seeking to invest in businesses or directly with companies seeking to raise capital. Through our case study and simple-to-follow tips, we will show you how to build a network of Advocates to create real business impact regardless of budget size or how advanced your marketing strategies are.

Education 205

Education Case Study Overview Upcoming 205

Laurel Papworth

DECEMBER 29, 2022

List of Reasons for Car Companies to use Web3 & be in The Metaverse. The promotion includes some “surprises”: Among these surprises is a digital artwork of Lamborghini Style Center produced for “The Epic Road Trip” campaign for all those who will purchase two complete monthly collections. LABS simulation and testing.

Automotive 59

Automotive Company Virtual World Education 59

Oktopost

MARCH 4, 2024

But the pressure to innovate is just one of the many challenges SaaS companies face. In this highly competitive and saturated market, SaaS companies must continuously meet their KPIs, drive customers down the B2B funnel, and ensure they stand out from their competition. What is B2B SaaS Marketing? billion by 2030.

B2B 62

B2B Strategy Marketing Case Study 62

Taylor Marek

JANUARY 15, 2010

Welcome to a pillar series I plan on putting together on my blog titled, “Marketing Fail” The idea behind this came out of watching companies market their products and services. When marketing your company, there are certain ways to go about it. Case Study: iNET Web. Market your company that way.

Case Study 70

Case Study Study Marketing Hosting 70

Convince & Convert

MAY 1, 2014

These are some of the questions posed by MINI’s passionate fan community in the company’s #asktheNEWMINI campaign. The company then selects ten questions weekly for the new MINI to answer in a 15-second video filled with vrooms, tire marks, close-ups on features and even the occasional cheekiness (e.g. Post by MINI.

Campaign 142

Campaign Features Video Case Study 142

Convince & Convert

OCTOBER 23, 2014

What can you learn from a megastar’s Instagram teaser campaign? While Taylor Swift’s campaign was a mix of both, you’ll see many companies picking a course of action depending on the company’s overall strategy for the announcement, marketing campaign objectives and anticipated excitement from your customers.

Campaign 166

Campaign Instagram Case Study Upcoming 166

The Realtime Report

DECEMBER 13, 2012

Global discount supermarket chain Lidl started a hashtag campaign to do some holiday social good – and may have been caught off guard when it quickly went viral. ” The company had been expecting to hand out about 1,000 of the meals (worth 20-euros each), according to Reuters.

Hashtag 147

Hashtag Campaign Case Study Banking 147

Ari Herzog

MARCH 13, 2012

Periods may not be awesome but Kotex — the feminine care company that manufactures tampons, pads, and pantiliners — is doing awesome stuff online. Over on Twitter, the company is known as @Kotex and their page is ripe with similar questions as Facebook. ” I saw the TV commercial last night and noticed the hashtag.

Company 152

Company Tumblr Case Study Hashtag 152

Convince & Convert

MARCH 26, 2015

Never one to shy away from a timely occasion, Oreo launched an integrated #oreoeclipse campaign targeted at consumers in the UK across print, out-of-home, and digital. Quite possibly the most clever extension of this campaign lived in print. The company also took over the paper’s website for the day. Yes, print!

Campaign 60

Campaign Case Study How To Study 60

Convince & Convert

JUNE 5, 2014

As seen with these new campaigns from Nokia and Volkswagen, strapping multiple devices to an object in motion results in a impressive, 360 degree visual storytelling experience. GoPro consistently does an incredible job with video content, as seen on the company’s YouTube page. But, why just use one smartphone or GoPro?

Video 150

Video Campaign Case Study YouTube 150

Writtent Blog

DECEMBER 21, 2023

To inspire you to a more original small business content strategy that’s built to weather an era where literally every company blogs, Tweets, and pens eBooks, we’ve taken inspiration from some of the hardest-working companies on the block: B2B companies with brilliant content. With a sports theme, of course.

B2B 93

B2B Strategy Tips Content 93

Buffer Social

JUNE 18, 2018

” This Foster Coffee Company credo isn’t just a brand statement. Foster Coffee Company now has two thriving locations in Michigan, where people gather to drink great coffee, work, converse, celebrate the local community and build relationships. Too busy to read? Just click the play button below to listen to this post.

Communities 95

Communities Company Social Media Case Study 95

Convince & Convert

SEPTEMBER 18, 2014

Featuring happy birthday wishes from the Burt’s Bees community read by company founder Burt “live and in the beard,” the Beeday event offers a good example of how to celebrate milestones with your social media community. The Beeday celebration was launched on September 8 th with a dedicated microsite, plus promoted Facebook posts and tweets.

Hosting 140

Hosting Communities Case Study Social Media 140

Convince & Convert

JANUARY 29, 2015

Inspired by the amount of running and training stats logged by Nike+ users, the company decided that data should be doing more for the people who matter the most: their community. Enter the, “Your Year With Nike” campaign. While this is an intelligent approach, the delivery and use of data really differentiates this campaign.

Campaign 60

Campaign Case Study Film Training 60

Ignite Social Media

APRIL 1, 2024

The company’s founders understood one critical truth – in a saturated marketplace, simply launching a new product is not enough to get noticed. So they went all-in on branding, positioning Liquid Death as the antithesis of generic, “organic feeling” water companies that tend to focus only on purity and hydration.

Social Media 91

Social Media Marketing Proposal Case Study 91

SocMed Sean

FEBRUARY 10, 2022

As a result, many businesses have taken to Instagram to market their companies. The same study also found that 70% of Instagram hashtags are branded. In addition, over 80% of companies view engagement on the platform as their most important metric. Instagram ad measurement is robust, and campaigns can be adjusted easily.

Instagram 162

Instagram Strategy Marketing Metrics 162

Talkwalker SM

JULY 28, 2016

Why should you bother creating your own hashtag campaign ? Here are 5 great examples of hashtag campaigns from the hospitality industry that will inspire your social media strategy. This success can be partly explained by the continued involvement in the campaign of travel blogger Jessica Stein (2.3

Hashtag 60

Hashtag Industry Campaign Hotels 60

Ignite Social Media

DECEMBER 6, 2018

The Social Media Buzz Awards celebrate the best individuals, agencies, companies, brands, and organizations across the social media spectrum. Receiving this honorable social media award is a great way to showcase a brand’s social campaign as the best in the industry. Finalist for Social Media Buzz Awards.

Retail 125

Retail Fashion Social Media Real Estate 125

Buffer Social

DECEMBER 14, 2023

Why this works : By highlighting key campaigns and explaining their effectiveness, they provide valuable insights and learnings for her audience. Share company culture and employee highlights Showcase your company's culture, values, and team members through a carousel.

Examples 101

Examples LinkedIn Collaboration Case Study 101

agora pulse

JUNE 9, 2020

Advertisers can select a campaign type that optimizes Promoted Pins for specific consumer actions rather than just clicks. Case Study: Nationwide. The company used Promoted Video Pins targeted to the search phrases furnishing a home” and “first-time homebuyer.”. Check out Natura’s case study below.).

Engagement 138

Engagement Retail Case Study How To 138

Diva Marketing Blog

NOVEMBER 6, 2014

Through the following interview Christine Piester, VP Marketing and Christine Bon, Manager Digital Marketing and Communication graciously provided us with a case study of the program. Anytime you introduce a double entendre (“the girls”) as part of your campaign you take a risk. About Advocate Health Care.

Health Care 40

Health Care Case Study Study Campaign 40

Keyhole.co

JUNE 7, 2023

Use lead scoring models to gain more visibility into your customers The success of a marketing campaign depends on how well you know your customers. the companies you’re looking at could be high-paying customers with a respectable presence). And your newsletters can share social proof, like case studies.

B2B 52

B2B Tips Brands Marketing 52

Ignite Social Media

JULY 31, 2019

You can check out our full Altar’d State Retail Case Study here. Our social media campaign successfully and efficiently drove qualified users down the path to conversion. Our social media campaign successfully and efficiently drove qualified users down the path to conversion. About the Shorty Awards.

Social Media 86

Social Media Case Study Retail Study 86

Buffer Social

MARCH 4, 2019

In other words, retargeting campaigns turn internet “ window shoppers ” into real paying customers for your business. Whether you’re just getting started or a seasoned expert, these 7 easy retargeting advertising tips will help take your campaigns to the next level. 7 Easy Ways to Improve Your Retargeting Ad Campaigns.

Campaign 75

Campaign Overview Advertising Buy 75

The Realtime Report

JULY 18, 2012

Mike’s Hard Lemonade saw a 145% lift in social media comments during a recent TV commercial campaign, according to a recent case study by AdAge and social-TV analytics company Bluefin Labs. Pre-campaign, there were 578 comments about Mike’s. These numbers aren’t huge.

Comments 189

Comments Analytics Case Study Social Media 189

Waxing UnLyrical

MAY 9, 2016

C1 (Corollary) Case Study: AmEx – Small Business Saturday. More importantly, it drove real results for small businesses across the country that day,” says Mark Taylor in this D&AD case study. C2 (Creativity) Case Study: How The Draw Shop Uses Email Marketing To Turn Website Visitors Into Paying Customers.

Case Study 100

Case Study Study Training Collaboration 100