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5 Advanced Lessons from Content Marketing World 2013

Writtent Blog

Thanks to an increasingly talented workforce and amazing options like content marketing outsourcing services, the challenge for companies isn’t just getting their hands on a blog to publish. It’s getting their hands on content which can differentiate, connect with consumers, and help their company meet strategic goals.

Content 72
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Social Media Outreach for Beginners

Sprout Social

Is it ok to reach out to people from your brand’s social media accounts, or should you have someone from your marketing team handle social media outreach? An advantage of using your brand profiles for social media outreach is it seems more official, particularly if your company is well known. Buzzstream. 4S23bzPh3e.

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An Introduction to Social Media for Business

Sprout Social

Many small- and medium-sized companies see growth in brand awareness, site traffic, shares and customer engagement when there’s a plan in place. Social media allows smaller companies to compete against some of the larger businesses to reach more customers. 78% of companies now say they have dedicated social media teams.

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3 Strategies to Make Big Content Work for Your Brand

Convince & Convert

I interviewed 3 marketers who make large content projects work for their companies and clients to find out how to make sure to get a return on investment from Big Content: Cyrus Shepard. Our process at Moz isn’t much different than most companies. Where should companies new to big content focus? Can I choose all of them?

Strategy 152
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Is Social Media Becoming Boring?

Techipedia: Tamar Weinberg

Back then, companies who were engaged were genuinely involved because they wanted to build strong valuable relationships. Just like “social media experts&# want more freebies, so too, consumers expect more of the companies using this space. After all, the companies are intruding on their turf unannounced.

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25 of the Best Web Presence Optimization Guides of 2012

Webbiquity SMM

How can you best manage a team of digital marketing professionals to coordinate and optimize overall efforts? ” He then explains how this insight requires a change in behavior in terms of how marketing teams approach brand, awareness, structure and channels. (It’s by BuzzStream Blog. Get Excited.

SEO 192
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

I believe Kurrently has the potential to make Facebook a much larger player in the social CRM world, as companies can now instantly see just how much they are being mentioned on that platform. See who's talking about your brand or company: [link] [link] Meghan Gehan Kurrently revolutionizes real-time #search with #twitter and #facebook.