Oktopost

JUNE 4, 2020

A decade ago Zappo’s had a social media policy for employees that was more or less the industry standard: “Be real and use your best judgment”. But with the metaphorical and literal explosion of social media, defining “best judgment” and “be real” has gotten a lot less straightforward. Use of company social accounts.

Policies 146

Policies Social Media Guidelines Sentiment 146

Convince & Convert

APRIL 28, 2010

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. But now, social media is enabling companies to make influencer outreach a foundational marketing tactic.

Social Media 147

Social Media Strategy Influencer Social CRM 147

Convince & Convert

SEPTEMBER 21, 2010

Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. So, I took a personal inventory and created this overview of the 39 social media tools I use daily.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Viper Chill

APRIL 26, 2010

For example, you might not know that I helped one newspaper go from a limited social media presence to helping them hit the Digg homepage over 40 times. Together, these people have been involved in social media as long as anyone else and discovered tactics to help you get the most out of the services.

Social Media 80

Social Media Strategy Digg Forums 80

Techipedia: Tamar Weinberg

JANUARY 5, 2012

Think instead about social media traffic, good content, a cleanly coded website, slow progressive growth, and your site’s authority. How Social Media Affects Content Relevance in Search : Why is social media so important? Breadcrumbs, navigation, and related pages are a great way to start.

Marketing 264

Marketing SEO Case Study Small Business 264

Viper Chill

OCTOBER 26, 2009

For example, I’ve managed to build a top 10 personal development blog in 12 months and I was voted the top social media marketer under 21. There’s also the ‘leave your job’ type bloggers writing excellent content such as Cody , Corbett and Christine. Home What the F ? Cloud Living Say "Hi!"

Forums 76

Forums Influencer Avatar Blogger 76

Viper Chill

AUGUST 25, 2011

It said: “These are the type of people we should be getting autographs from.&# For this example I’ve picked the totally random niche of ‘Green blogs’ and decided to analyse the market to show you the types of things I look for.

How To 79

How To Influencer Technorati Forums 79