Oktopost

JUNE 4, 2020

Social media policy found its origins in the early 2000s as a “blog policy”, little more than a warning of what employees could and couldn’t post on message boards and blogs. But the tone, and message has stayed the same – At work, just don’t. Having the collaboration of HR, legal and marketing is not enough.

Policies 146

Policies Social Media Guidelines Sentiment 146

ProBlogger

AUGUST 14, 2011

What makes the situation worse is that I have spent months establishing myself as a unique brand in my niche, yet I’ve been employing all of the same marketing strategies as my competitors. And these are the kind of people who aren’t trolling comment threads and message boards like the rest of us. My experiment.

Message Boards 41

Message Boards Adwords Cost Campaign 41

Convince & Convert

APRIL 28, 2010

But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. Finding Your Influencers As noted in the study, the notion of true 1:1 marketing via social media is a bit of a fallacy. Same with the message board trolls, who are all too easy to overlook in favor of bloggers and Twitterers.

Social Media 149

Social Media Strategy Influencer Social CRM 149

Techipedia: Tamar Weinberg

JANUARY 5, 2012

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. Marketing Automation. It’s my birthday and I have some great news!

Marketing 264

Marketing SEO Case Study Small Business 264

ProBlogger

NOVEMBER 15, 2011

Buy royalty-free images: You can also simply buy royalty-free images and not have to worry about copyright. No matter the attribution type you use, it’s still a polite to link to the original Flickr page. When it comes to reviews, comments or copy on message boards, you do not own the content: the original author owns it.

Blogger 52

Blogger Creative Commons Privacy Flickr 52

Convince & Convert

SEPTEMBER 21, 2010

Objective Marketer This power-user Twitter app is the preferred vehicle for Guy Kawasaki. I use Objective Marketer for all of my in-advance Tweets, and when I want to engage in some headline and/or time of day testing. Disclosure: Objective Marketer gave me a free account) Note: There are thousands of Twitter apps (literally).

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Viper Chill

APRIL 26, 2010

Not only that, but they’ve helped shape the way that marketers utilise these services and they teach how to do it in an honest, ethical manner. Facebook can be a great opportunity for social media marketing, especially if you engage fans on a Fan Page. Pay a submission marketer to get your stuff on the front page.

Social Media 80

Social Media Strategy Digg Forums 80