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Social Media Strategery
OCTOBER 15, 2012
I'm substantially less active on Twitter than I used to be. How did I go from annoying everyone around me by my incessant yammering about social media to the guy who grows increasingly annoyed when people talk about everything social media will do? You can buy thousands of Facebook likes. Start a Twitter account!
Convince & Convert
MAY 24, 2012
This episode features Maria Ogneva of Yammer. Read on for insights from Maria, and our Social Media Stat of the Week ( this week : are Facebook and Twitter like the Tortoise and the Hare?). The RSS feed is: [link]. Did you buy, Jim? Why did people buy this stock? Listen Now. Find us on iTunes: [link].
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Ignite Social Media
MAY 31, 2016
When we look at the channels that female and male millennials visit regularly, we see that the male audience is much more likely to visit the “micro-social networks” and/or messaging applications, such as LinkedIn, Reddit, WhatsApp, We Chat, Vine, and Yammer, than their female counterparts.
Social Media Strategery
JANUARY 7, 2010
Include the link to your content in your team newsletters, meeting agendas/minutes, email signatures, briefings, Yammer messages, and any other communications vehicles you use. People have asked me to go out to Yammer and link back to their wiki pages. Post your blog entry, wiki content, forum thread, etc. Cross-promote.
Social Media Strategery
NOVEMBER 30, 2008
I walked them through how to use both RSS feeds and del.icio.us , and showed them how they could use simply tag their relevant media coverage using whatever tags and descriptions made sense to them. They could then create an RSS feed for those tags that is placed onto their internal Intranet site. Add RSS feeds to your website.
Convince & Convert
MAY 18, 2012
The RSS feed is: [link]. So, that’s my first sort of weird thing that happened today, and the second thing, we were just talking about this off air, the very interestingly timed announcement that General Motors is pulling a $10 million media buy from Facebook because they don’t believe that Facebook advertising is effective.
Social Media Strategery
DECEMBER 30, 2008
In 2009, I’m going to move reading back up my priority list and start dedicating time each day to my Google Reader, my stack of unread books, magazines, and Twitter stream. Turn more of my virtual connections into real-life ones – Om Malik had it right – Twitter followers aren’t really friends. this one).
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