Ignite Social Media

JANUARY 8, 2024

In the fast-paced world of social media marketing, it’s essential to stay up to date with the latest trends and terminology. This is User-Generated Content, the holy grail of social media. This is User-Generated Content, the holy grail of social media. How do you define Impressions in social media?

Social Media 124

Social Media CPA CPM CPC 124

Ignite Social Media

APRIL 23, 2020

The presidential election in November will impact traditional and digital media buying even if you’re not running political ads this year. million, nearly triple the last presidential election , political ads may impact paid campaigns on social (source: eMarketer, January 2020). With an expected U.S. digital ad spend of $951.8

Campaign 101

Campaign CPA CPM Cost 101

Buzz Marketing for Technology

AUGUST 10, 2009

Cost per Acquisition (the old CPA) has been around since the dawn of the internet. Those unwilling marketers like me who were not willing to pay the Internet bubble prices for CPM (cost per thousand) impression based model demanded a more accountable model from our media partners and CPA (cost per acquisition) was born.

CPA 100

CPA Cost CPM Price 100

Twist Image

JANUARY 10, 2011

The content producer is typically paid on an impression basis (usually a flat fee for every one thousand impressions delivered), cost per click (if someone clicks on the ad) or cost per acquisition (when someone not only clicks on the ad, but takes a desired action - like buying something). mass media. media buying.

CPA 108

CPA CPC CPM Affiliate marketing 108

Convince & Convert

JULY 23, 2013

After all, the current capabilities of the display industry allow you to buy the exact audience that you want to reach. If you want to waste money, buy media. Many marketers remain obsessed with the C-suite of metrics: CPM, CPC, CTR, CPV, and CPA. How do you overcome ad buying disasters?

Buy 134

Buy CPA Metrics ROI 134

Devumi

MAY 29, 2015

Pinterest Promoted Pins have been becoming the new hot paid advertising option on social media since they were introduced last year. Cinematic Pins are an important part of Pinterest’s goal of having pins that appeal to the entire three-step buying cycle for users. Lets break down each step to see how.

Features 60

Features CPM CPA CPC 60