Sprout Social

OCTOBER 23, 2018

If you’ve considered buying followers to boost your IG presence, you’re not alone. Influencers, celebs and even politicians have all experimented with buying followers in the past. In other words, the people you’re posting to aren’t going to like your photos, share your content or buy your products.

Buy 111

Buy Instagram How To Geotagging 111

The Realtime Report

DECEMBER 16, 2013

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter and Instagram: Facebook. Facebook puts its web feed in motion with auto-playing videos – shortly after rolling out auto-playing videos to mobile users, they’ve now arrived on Facebook.com (TechCrunch).

News 156

News Instagram Social Media Twitter 156

yMarketingMatters

JULY 20, 2016

What Makes Twitter Different. On Twitter, you’ll find friends and family as well as celebrities, companies and strangers who may share your interests. Like any social network, what you get out of Twitter is based on what you put in and how active you are. Remember: Twitter is for short bursts of information.

Twitter 100

Twitter How To Hashtag Notification 100

Social Media Strategery

APRIL 1, 2013

Somehow I don’t think these are the conversations consumers are looking for from brands. Fast Company just published another article discussing how customers are no longer satisfied just with good products and services or low prices – they want collaboration and conversation from brands. It’s about transactions.

Conversation 132

Conversation Collaboration Study Social Media 132

Almost Savvy

MARCH 24, 2011

Little did I know these voices would come in handy when thinking about Twitter. I had a recent conversation with Laura of EzraTech on Twitter about the practice of sending DMs (direct messages) to new followers. I appreciate an open conversation with someone with a different point of view any day. Whispering on Twitter.

Twitter 279

Twitter iPad Conversation Guidelines 279

yMarketingMatters

JULY 19, 2016

What Makes Twitter Different. On Twitter, you’ll find friends and family as well as celebrities, companies and strangers who may share your interests. Like any social network, what you get out of Twitter is based on what you put in and how active you are. Remember: Twitter is for short bursts of information.

Twitter 100

Twitter How To Hashtag Notification 100

The Realtime Report

DECEMBER 2, 2013

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Foursquare and Buffer: Facebook. Facebook testing Timehop-like feature to surface past news feed posts – Facebook is testing a new feature that will help users surface old posts from their Timeline (AllThingsD).

News 156

News Foursquare Features Social Media 156

Sprout Social

OCTOBER 10, 2019

With over 313 million monthly active users and a young demographic to boot, Twitter is a great platform for most marketers. Starting up a Twitter page for your company is easy. Anyone can come up with a Twitter handle, upload their profile photo, fill out their bio and send out their first Tweet. What Makes Twitter Different.

Strategy 108

Strategy Tips Twitter Marketing 108

Jason Yormark

AUGUST 17, 2009

Of course you want those conversations to be of positive nature, but if you’re doing your job in delivering a great product or service, in most cases, they are. It’s about the strategies and methods to incorporate in your communities and social spaces to facilitate mutually beneficial conversations.

Conversation 195

Conversation Strategy Community Platforms RSS 195

Webbiquity SMM

JANUARY 24, 2023

Elon Musk acquired Twitter, prompting concern among some advertisers and a freak-out among some users even as daily user growth hit all-time highs. Brands often provide viewers with special offers or discounts when they tune into live feeds, to spark interest in future live streams as well.

Advertising 238

Advertising Social Media Strategy Authentication 238

yMarketingMatters

AUGUST 7, 2014

When you have a quality fan base and can start meaningful conversations that your followers care about, you become. Tip: Never buy followers, however tempting this may be! On Twitter and other social media channels, these “bought” followers will not give your business any added value or boost. This is KEY. A huge referral.

Social Media 252

Social Media Feed Feedly Buy 252

Lucy Hall

NOVEMBER 16, 2015

Nearly 70% of businesses use Twitter for Business in order to keep in touch with clients and market their products and services. Not every business though, is using Twitter effectively. Engagement comes from reaching out to people, joining in conversation, asking questions and being present. DO”S. Collaboration!

Twitter 97

Twitter Collaboration Case Study HootSuite 97

Sprout Social

OCTOBER 12, 2020

As social marketers, we spend a lot of time focused on content marketing conversion. It’s how leadership measures results, even as marketers we know that conversion is just the desired end result and not the whole journey. We need a complete content funnel optimized at each stage for conversion. It all starts with awareness.

Content 142

Content Metrics UGC Conversation 142

Sprout Social

DECEMBER 7, 2021

This has given many the leverage needed to break out of marketing silos and join conversations throughout their greater organizations. It requires a great understanding of buying patterns, culture and society. When it comes to researching your target audience, your own social feed will be your greatest asset.

Social Media 145

Social Media Marketing Social Media Management Trends 145

Sprout Social

JANUARY 11, 2024

In particular, measuring brand awareness helps you: Evaluate your marketing efforts Are you seeing a higher conversion rate from targeted social media ads compared to last quarter? Loyal customers don’t just buy your products—they become brand advocates. These are questions you might’ve asked yourself more than once.

Brands 108

Brands How To Sentiment Metrics 108

Sprout Social

JUNE 7, 2023

Your audience’s reaction to your brand, or their brand experience feedback, helps you gain insights into their preferences and motivations, and predict future buying behaviors. In addition, you’ll need to know your target audience’s purchase motivations, buying behavior and opinions on competing brands.

Brands 112

Brands Sentiment How To Analysis 112

Sprout Social

JANUARY 4, 2022

Anyone who’s scrolled through Facebook, Instagram or Twitter recently (let’s be honest, who hasn’t?) Yet video is also the most underutilized format across Facebook, Instagram and Twitter, comprising 14%, 11% and 5% of each network’s content respectively. Twitter video statistics. Social media video marketing statistics.

Statistics 141

Statistics Video Social Media Marketing 141

Sprout Social

SEPTEMBER 30, 2022

They use the insights gained from social listening to authentically connect and build relationships through social conversations that matter most to their audience. Now, social media makes it easy to specifically target the kind of people most likely to buy from you. Your comments will appear on hundreds of people’s feeds.

Tips 130

Tips Authentication LinkedIn Groups 130

Oktopost

MARCH 7, 2022

Social listening is the act of monitoring feeds and platforms for references to your brand, products, competitors, and related keywords, and then taking the extra step to analyze and comprehend what’s being said, who’s saying it, and why, so that you can take action based on that information. What is Social Listening? Engaging Customers.

B2B 155

B2B Sentiment Analysis Reputation 155

The Realtime Report

JULY 15, 2014

Since the feed’s creation about a year ago, the account has 160 posts and over 100,000 followers. The TSA’s bomb-sniffing dogs and distinguished employees have made appearances on the feed as well. The TSA’s social presence extends beyond Instagram, also managing a blog and Twitter account .

Instagram 176

Instagram Transportation Feed Feedly 176

Sprout Social

FEBRUARY 15, 2024

Social media users’ feeds are flooded with content competing for their attention. But when your audience does so, their followers see it in their feeds, which exponentially increases your brand’s visibility. It shows that your audience is actively engaging in a conversation about your brand.

Engagement 103

Engagement Tips Loyalty Metrics 103

Janet Fouts

MARCH 5, 2015

People are jumping on Meerkat , a relatively new app that allows us to live stream video directly to Twitter through the app. If you’re streaming a Meerkat video it’s pushed to your followers on Meerkat in real time and viewable on Twitter in real time. That immediacy for which Twitter has always been famous.

Video 70

Video Twitter Conference Hashtag 70

Jon Loomer

AUGUST 23, 2015

Even $5 can buy you a number of engagements, clicks and eyeballs that you wouldn’t get anywhere else. But on Twitter, $5 can buy you something a lot more valuable — a data mine that you can use to redefine your entire digital strategy. Step 1: Set Up a $5 Twitter Ad. It doesn’t matter when the ad runs.

Strategy 120

Strategy Twitter Facebook How To 120

Lucy Hall

NOVEMBER 16, 2015

Nearly 70% of businesses use Twitter for Business in order to keep in touch with clients and market their products and services. Not every business though, is using Twitter effectively. In this post I have put together a few do's and don'ts to help you get off the ground and use your twitter account as effectively as possible.

Twitter 60

Twitter Case Study Collaboration HootSuite 60

Pam Moore

SEPTEMBER 18, 2017

There seems to be a lot of buzz and excitement about your content, yet nobody is buying. Or maybe you are trying to stomp those random acts of marketing, yet you just haven't cracked that conversion nut? The top 5 things you MUST know about your ideal customer so that you can create content that engages them to take action to BUY!

Content 162

Content Training How To ROI 162

SocMed Sean

JANUARY 8, 2012

What started as a review of the StripGenerator social network (a social network for people who like to create comics), quickly turned into a fun, entertaining passion for converting real-life social media conversations into humorous art. Yes…each comic strip was based on a conversation that I had with someone this year.

Social Media 243

Social Media Klout Tumblr StumbleUpon 243

Oktopost

JANUARY 2, 2023

Higher productivity Conversely, you can expect your team to be more productive when they feel happy at work. For example, your team members should have updated, professional, and complete profiles on popular channels like LinkedIn and Twitter. Simply put – feeds can turn into a flow of promotional content that never gets engaged with.

Engagement 62

Engagement Social Media How To Curation 62

Oktopost

NOVEMBER 22, 2023

And it’s not just about engagement and branding – social media strategies can speed up lead generation and conversions, directly impacting your business ROI. X (formally Twitter): B2B marketers leverage X to join conversations with prospects and customers and stay on top of industry news and trends.

B2B 117

B2B Trends Social Media UGC 117

agora pulse

DECEMBER 9, 2020

You want the content you post to start conversations, invite followers to share with others, and encourage fans to take additional steps like purchase a product. After work is also a great time to post on Instagram , as users often browse their feeds during their evening downtime. Best Times to Post on Twitter.

Social Media 176

Social Media Social Media Management Instagram Patterns 176

Oktopost

JUNE 30, 2021

Long before anyone was learning TikTok choreography or saying regrettable things on Twitter, there was Facebook. The typical Facebook feed is fast-moving and chaotic, well-suited for B2C ads that catch users’ attention and trigger their impulse to make a quick purchase. What Are Facebook Ads? Are Facebook Ads Right for B2B?

B2B 118

B2B Facebook How To Campaign 118

Sprout Social

APRIL 26, 2022

According to Sprout Social’s #BrandsGetReal report, 32% of consumers say CEO transparency on social would inspire them to buy from that business. Most executives are no strangers to leading strategy conversations, poring over financial projections or weighing in on R&D. Once you have buy-in, how can you help leaders succeed?

Strategy 86

Strategy How To Training ROI 86

Sprout Social

MAY 24, 2022

Today, social media marketers aren’t solely focused on strategizing content for posts and social feeds. Messaging channels like Meta’s Messenger, WeChat and WhatsApp have been embraced globally, while customers flock to Instagram and Twitter direct messages for quick solutions to their questions. So what’s next?

Social Media 129

Social Media Marketing Social Media Management Issues 129

Ari Herzog

FEBRUARY 5, 2016

How do you know if you are following one too many people on Twitter? What Twitter tools do you use to manage your relationships; and does the tool matter? I asked these questions to seven Twitter users who collectively follow 2.3 Twitter lists are like Google+ circles. That the nature of Twitter.

Meeting 70

Meeting Influencer Twitter Tweetdeck 70

Sprout Social

OCTOBER 25, 2022

After all, you need to be able to recognize a brand to trust and buy from it. If you use Sprout’s social listening tool , here are just a few of the metrics you can pull to understand how conversations are trending around your brand: Total message volume tracks the total amount of messages shared around your brand.

Strategy 128

Strategy Brands Hubspot Survey 128

Hootsuite

MAY 31, 2023

Luckily, ChatGPT, a conversational artificial intelligence (AI) tool that generates human-like content, promises to make social media success more attainable. Caption writing Every day, millions of hand-written social media captions are sent out across platforms like Instagram, Facebook, TikTok, and Twitter. How often should we post?

Social Media 140

Social Media HootSuite How To URL 140

Taylor Marek

AUGUST 10, 2009

Home About Contact Archives Testimonials Speaking Podcast Chat LIVE Social Media Vault My Inner Circle Plugins eBook Hire Me #99: What is your Question, Derek Media, and Facebook buys Friendfeed August 11, 2009 by Taylor Marek Big BIG Announcements!! Technology : Facebook buys Friendfeed Yeah, this changes the game once again.

Buy 98

Buy Questions Facebook Avatar 98

Sprout Social

AUGUST 19, 2021

Social commerce is the buying and selling of goods or services directly within a social media platform. Ecommerce broadly encompasses the process of buying and selling goods online. Twitter is experimenting with a new card format that features a large “Shop” button, as well. What is social commerce?

Examples 131

Examples Tips Patterns Instagram 131