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Google+: The New Kid on the Block, but is it Too Little, Too Late?

Techipedia: Tamar Weinberg

In June, comScore reported that one out of every six minutes is spent on a social network. The newest social network de jour is Google+. Available by invite only (for now), Google+ has taken the social networking scene by storm. Internet marketers, PR pros, tech journalists, etc.), Like this post?

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This Week in Social Media – 4/24/2013

Social Media Marketing

Click image to enlarge ComScore has found that trying to track the "digital omnivore" is a challenge as the archetypical individual moves from device to device. 5 ): Advice for Clueless Brands on Social Media. Platforms Resource for discovering which brands are on social platforms - Vine, Pinterest, Instagram and Tumblr.

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Debunking Five Social Media Myths

Socialized

and went on to cite statistics that show both e-mail and social networking use on the increase. Everyone knows MySpace is the social network for kids, but in truth, in October, 2006, comScore reported More than Half (51%) of MySpace Visitors are Now Age 35 or Older, as the Site’s Demographic Composition Continues to Shift.

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The Use of Animation in Digital Marketing

Techipedia: Tamar Weinberg

comScore, Econsultancy, TechCrunch, and Mashable all keep tabs on these amazing web video statistics – it’s well worth seeking out some of these statistics and reports to see just how staggering the results really are. Videos in universal search results have a 41% higher click-through rate than plain text results. Like this post?

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30 Social Media Stats for the C-Suite

Jeff Esposito

Below are 30 of the top stats I have seen over the past few months that can help you either sell social media to the higher ups in your company or help you in securing additional resources for your company’s social program. 5 percent of online shoppers note that social media influenced them to visit a retailer’s website ( Foresee ).

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5 Social Marketing Stories You Need To Read This Week

Firebelly

Women Use Social Mobile More Than Men By Tiphereth Gloria Nielsen posted these mobile social stats from December 2009 about the gender differences when accessing social networks via mobile devices. The Oscar buy is also about leveraging the investment on Facebook and Twitter. Where do you start? points from 22.5

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7 Tips to Optimize Your Social Media Conversions

Sprout Social

If you’re struggling to turn your Twitter, Facebook and Instagram followers into leads, here are seven quick tips to optimize your social media conversions: 1. In a recent study from comScore, 80% of time spent on social media is through a mobile device. Make Your Landing Pages Mobile First. Keep it Brief.