Multicultural & Inclusive Marketing: Why Retailers Must Embrace the Multicultural Majority
The Realtime Report
NOVEMBER 2, 2023
Derek Chew, CEO of Fullmoon Digital , explains that it is more critical than ever for companies to understand their audience through a multicultural lens. Corporate Social Responsibility (CSR) and Diversity, Equity, Inclusion, and Belonging (DEIB) programs can increase market share, drive customer loyalty, and attract top talent.
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