Jason Yormark

AUGUST 17, 2009

It’s about the strategies and methods to incorporate in your communities and social spaces to facilitate mutually beneficial conversations. Be Everywhere The first step that any business needs to take is establishing themselves as a company that embraces community. In other words, a community platform that lives on your site.

Conversation 195

Conversation Strategy Community Platforms RSS 195

Sprout Social

JANUARY 24, 2022

When consumers follow a brand on social, 91% go on to visit that brand’s website or app , and 90% buy from them, according to the Sprout Social Index™. You need someone capable of both building community and managing escalation or crisis communication when it matters most. Shows candidates that you value social media.

Social Media Management 100

Social Media Management Social Media Tips Skills 100

Techipedia: Tamar Weinberg

MARCH 27, 2012

The articles either end there or conclude with a self-congratulatory remark by a company rep. These stories – and the campaigns and companies they showcase – are missing an important element: the human element. Now, it’s more than just at award time when companies when should express gratitude – although I’ll speak about that later.

Social Media 186

Social Media Real Estate Survey Eventful 186

Techipedia: Tamar Weinberg

JANUARY 24, 2012

When my company, Small Business Trends, LLC, first purchased BizSugar in the summer of 2009, the best way I could describe it was as a miniature version of Digg, except that BizSugar focused soley on sharing information geared toward small and mid-sized businesses. Work on Building a Community. A community does not build itself.

Small Business 200

Small Business WordPress Communities Content management systems 200

Kikolani

NOVEMBER 2, 2011

If you’re a company, create a logo and color scheme to identify your blog from all the rest. Craft your RSS feed content to avoid making it easy for content thieves. Michael Martinez published this post about how scraper blogs exploit RSS feeds like Feedburner by sending out links to blogs on a buy list.

RSS 165

RSS FeedBurner WordPress Creative Commons 165

Convince & Convert

MARCH 8, 2012

This episode features Jonathan Wichmann the head of social media for Maersk Line , the world’s largest container shipping company. The RSS feed is: [link]. Today, on the show, in just a moment, Jonathan Wichmann from the Maersk Line, which is the world’s largest container shipping company. Listen Now. ” Bull!

Company 120

Company Instagram B2B Survey 120

Webbiquity SMM

MARCH 13, 2019

I did a website analysis and custom demonstration for a local IT recruiting company recently. This is a very successful company. They need a pipeline of companies that want to hire them to recruit on their behalf. They Buy Much Faster. By Peter Caputa. And they need a pipeline of candidates to fill those positions.

Engineering 137

Engineering Social Media Hubspot Marketing 137

Techipedia: Tamar Weinberg

FEBRUARY 29, 2012

Because social media is largely personality-driven, a savvy entrepreneur can level the playing field against much larger competitors and establish his company as a widely recognized, credible source. Here are 20 social media marketing errors that send people running, that make them tune you and your company out. Disappointing offers.

Social Media 206

Social Media Brands RSS Publishing 206

Techipedia: Tamar Weinberg

NOVEMBER 11, 2010

to increase visibility in the online community. Imagine a time when email was not the primary form of communication within businesses! In my professional opinion, most companies, industries and organizations can benefit from a Facebook page. What’s your goal? What are you looking to accomplish? to increase online sales.

Industry 231

Industry Real Estate Social Media Travel 231

Techipedia: Tamar Weinberg

NOVEMBER 9, 2011

Before the explosion of everything digital, sustaining branding consistency used to be a relatively straightforward task which involved one-way communication with little or no feedback from consumers via a handful of separate channels. For example, imagine you were thinking of buying a new car. What exactly is consistent branding?

Brands 185

Brands Software Guidelines Travel 185

Buzz Marketing for Technology

JUNE 27, 2008

RSS Feeds » LEADERSHIP. buy a link » SUBSCRIBE TO CIO. Are you involved in setting the direction for your companys IT budget or strategy? How To Create A Know-It-All Company. Heres how some companies convinced individuals to share best practices. src = [link]. }. White Papers |. Webcasts |. Podcasts |.

Company 122

Company How To Case Study Mobile 122

Convince & Convert

DECEMBER 27, 2013

The RSS feed is: [link]. 100% of the proceeds from the sales of the book go to the Chief Oliver Foundation , which is dedicated to helping victims of sexual assault heal and to aid community children’s programs. This is a particularly interesting case because it is a Chinese company buying a UK-based company.

Survey 167

Survey Social Media Retail Communities 167

Techipedia: Tamar Weinberg

OCTOBER 11, 2011

Using social media as a tool to position yourself or company as an expert is how you are going to gain your followers’ trust. Tweet industry news as well as your company’s current events. Remember to take your time and really build up your online community. Relationships take time and need nurturing. Like this post?

Social Media 241

Social Media News Industry Feed 241

Techipedia: Tamar Weinberg

MARCH 1, 2011

When social media started getting popular with businesses, there was a lot of excitement from consumers because they could now interact with companies on a more personal level rather than dealing with companies just like another transaction. Then they will associate more good feelings with you. But you have to beware of overkill.

Social Media 234

Social Media Crowdsourcing Survey Communities 234

Justin Levy

JANUARY 23, 2013

This is the description that you can find on our website: The Socialized Business Podcast was created to educate and inform the community on the growing trend of social business and how it’s affecting both large and small organizations. You may be wondering why we chose a Facebook Group instead of a Page?

Social CRM 100

Social CRM Overview RSS Social Media Management 100

Convince & Convert

APRIL 5, 2013

The RSS feed is: [link]. The Sony social communities are very active, with many users creating content on a regular basis. ” Many companies would be better served expending their social energy elsewhere. Huge thanks to our amazing sponsors Janrain , ExactTarget , Cision , and Expion for helping us make this happen.

NGO 153

NGO How To Team Social Media 153

Justin Levy

JULY 1, 2010

If youre new here or just an old friend, Id love it if you subscribed via RSS feed. How consumers digest advertising and make buying decisions has forever been altered by the likes of Facebook, Twitter, Foursquare and LinkedIn. Many companies use traditional media to imprint or introduce a brand to the target market.

Retail 191

Retail Fashion RSS Advertising 191

Akamai Marketing

APRIL 4, 2011

Now hear this: No one ever joined Facebook or Twitter so they could follow a brand or a company. What I AM suggesting is that you brands and companies give serious consideration to what they have to OFFER the community and what motivates their community to be part of social media at all. 640 Million on Facebook.

Lurker 203

Lurker Klout Policies Consultant 203

Convince & Convert

MAY 31, 2013

The RSS feed is: [link]. “You have to know beyond a shadow of a doubt those who buy and sell your products.” “You have to know beyond a shadow of a doubt, or in as much detail as possible, those who buy your products and those who sell your products.” Find us on iTunes: [link]. Tweetable Moments.

Case Study 131

Case Study ROI Social Media Team 131

Kikolani

MARCH 22, 2013

Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. Using social media can be very rewarding: it can get you lots of traffic, it’s a great way to build a community of engaged users and it’s a great marketing tool. The Resources Mashup. This Week on Kikolani.

Mashup 128

Mashup Resources Klout FeedBlitz 128

Techipedia: Tamar Weinberg

SEPTEMBER 6, 2012

While smaller companies will struggle to maintain the level of content creation that large corporations with extensive marketing budgets can, they are at no significant disadvantage when it comes to using social media for community building and customer service. Social marketing is conversational marketing in large part.

ExpressionEngine 156

ExpressionEngine Compete Hosting Widget 156

Techipedia: Tamar Weinberg

AUGUST 14, 2012

Given all of these phenomenal web video statistics continuously released, it seems odd that animation is yet to receive much attention, especially when some of the biggest companies across the world are using animation in their digital marketing. Animation and apps go hand in hand. Cloud Computing and Animation. What does it all mean?

Airlines 210

Airlines Marketing Statistics comScore 210

Techipedia: Tamar Weinberg

JANUARY 17, 2012

If consumers complain about your business, your money won’t be green enough to buy advertising online. I once worked for a company that had been kicked off eBay and Amazon for bad customer service (not my fault, honest!). As seen in the screenshot below, the store is called out as a “Smart Buy!” and is listed first.

Adwords 171

Adwords Price Review Privacy 171

Small Business Mavericks

APRIL 23, 2011

While it’s technically true that groceries are something that everyone has to buy, it’s also true that they have plenty of choices in where to get their groceries. It’s about positioning your company above the competition. You can follow any responses to this entry through the RSS 2.0

Marketing 173

Marketing Case Study Press Release Small Business 173

Techipedia: Tamar Weinberg

JANUARY 26, 2011

Given my observations, both in the “canned response&# department and the company’s engagement with other customers and prospects, they’ve got it all wrong. In very rare occasions does this company make the compelling argument to promote the brand. What’s your social media policy?

Findability 201

Findability Domain Name Policies Social CRM 201

Techipedia: Tamar Weinberg

JANUARY 11, 2012

After taking the social media plunge, companies quickly discover that it is vastly more complicated and time-consuming than they thought. But companies must avoid a panicky response, because hiring a social media marketing (SMM) partner requires careful study. This is a guest post by Brad Shorr. The normal response is, HELP!

Social Media 168

Social Media How To Marketing Syndication 168

Convince & Convert

MARCH 22, 2013

Alix Hart, Best Buy @trahla. Alix Hart , Brand Marketer at Best Buy , joins the Social Pros Podcast this week to discuss integrating social into all aspects of customer service and battling the “showroom” effect as a brick-and-mortar retailer. The RSS feed is: [link]. via Best Buy on Facebook. Listen Now .

How To 129

How To Retail Buy Mobile 129

Small Business Mavericks

APRIL 28, 2011

So I suppose they had the money to buy the struggling social bookmarking website. They’ve already been a big part of two other Internet companies that achieved superstar status – PayPal and YouTube. You can follow any responses to this entry through the RSS 2.0 About Us What’s a Maverick? How about YouTube?

Delicious 156

Delicious Yahoo Social Bookmarking Case Study 156

Justin Levy

APRIL 20, 2010

If youre new here or just an old friend, Id love it if you subscribed via RSS feed. Green innovation is becoming a major focus for companies of all sizes. Several major corporations have begun developing communities and collaborating to advance environmentally friendly innovations.

Collaboration 147

Collaboration Creative Commons Transportation RSS 147

Small Business Mavericks

APRIL 21, 2011

It’s the best search engine marketing money can buy. Press releases – Write and publish a press release online every time your company does something remarkable. You can follow any responses to this entry through the RSS 2.0 About Us What’s a Maverick? Make sure it is optimized to receive search engine traffic.

Small Business 161

Small Business Press Release Social Bookmarking How To 161

Techipedia: Tamar Weinberg

DECEMBER 27, 2011

What the Updates Mean for Your Company. Each Panda update meant something different for each company. Consider a few of the ways your company can follow the new Panda guidelines: Create new and original content. This will affect businesses in the coming weeks, so many spend their time now, in 2011, trying to get ready.

Google 176

Google Small Business Engineering Guidelines 176

Techipedia: Tamar Weinberg

SEPTEMBER 6, 2011

For business promotion with social media, the growth and maturity stages would be ideal for business promotion with social media, and it could be argued that it is better for companies to adopt earlier in the introduction phase for enhanced visibility and overall socially savviness. How can social media benefit your business? Like this post?

Social Networking 221

Social Networking MySpace Yahoo Case Study 221

Buzz Marketing for Technology

JUNE 27, 2008

online communities. Ran Shribman says that companies can tap into the skills people are developing from their use of consumer Web 2.0 Buy the book | Learn More. Buy the book. 7 effective wiki uses and the companies that benefit from them. BlackBerry. boris mann. change management. citizen journalism. Clay Shirky.

Wiki 223

Wiki Net Neutrality Wetpaint SocialText 223

Convince & Convert

AUGUST 23, 2013

Dan Moyle , inbound marketing evangelist at Amerifirst , joins the Social Pros Podcast this week to discuss the importance of educating consumers, why advertising is a waste of money, and how a mortgage company got so many followers on Pinterest. The RSS feed is: [link]. Please Support Our Sponsors. Listen Now . Tweetable Moments.

Advertising 130

Advertising Marketing How To Education 130

Techipedia: Tamar Weinberg

DECEMBER 15, 2010

Is your company’s social media strategy really working? Having a company presence in social media is all well and good but it isn’t enough. Your company doesn’t have a personality. Use tools designed for it, and you don’t risk your company’s image too much in the process.

Social Media 249

Social Media Strategy How To Foursquare 249

Techipedia: Tamar Weinberg

SEPTEMBER 27, 2011

Even better, individuals (known as Facebook fans) can “like” or add your company as a “friend”; therefore staying notified of any special deals or messages you send out. After all, there are a lot of alternative reasons someone may “like” your company: They were in contact with you once, so they say “why not?” Sycapse’s Findings.

Facebook 172

Facebook Study Small Business Nielsen 172

Techipedia: Tamar Weinberg

NOVEMBER 16, 2011

Even if you do not know much about it yourself, check for these qualities and these answers: At the very least, someone hoping to get a job with your company should have a Facebook, Twitter, and LinkedIn account. Understanding of SEO and Analytics —Getting your company online is no doubt crucial to the success of a business.

Marketing 162

Marketing Insurance Directory SEO 162