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Top 15 Facebook Marketing Obstacles

Firebelly

According to a recent comScore study, 90% of all social media time is spent in Facebook. There is no ‘buy in’ from the top. The company/organization is inherently not interesting. Their real life community can’t be extended into social spaces. This isn’t surprising to me. Facebook is massive.

comScore 172
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The Use of Animation in Digital Marketing

Techipedia: Tamar Weinberg

comScore, Econsultancy, TechCrunch, and Mashable all keep tabs on these amazing web video statistics – it’s well worth seeking out some of these statistics and reports to see just how staggering the results really are. These animations appear on their YouTube channel in various languages as the company expands across the globe.

Airlines 210
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Building Your Personal Brand with Pinterest

Kikolani

In fact, Pinterest is becoming so popular, that ComScore notes daily Pinterest usership has increased by 145%, since earlier this year. Being active in this venue, goes a long way towards demonstrating your passion to your industry and creating a niche for your company in this community of consumers. Across the U.S.

Brands 118
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Debunking Five Social Media Myths

Socialized

E-mail is far from dead, particularly in large companies. Running a business is a complex affair requiring complex communications. Some companies use Sharepoint and other technologies to manage documents, but many still use e-mail to circulate Powerpoint, Excel, Word and other docs. The CEO Needs to Blog.

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Google+: The New Kid on the Block, but is it Too Little, Too Late?

Techipedia: Tamar Weinberg

We live in a time where we learn more about our friends and family through Facebook updates than through any other form of communication. In June, comScore reported that one out of every six minutes is spent on a social network. Since I use social media to market my company, and myself, I personally am struggling with this feature.

Google 177
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Why User-Generated Video Content Ups Your Credibility

Convince & Convert

They provide another voice for your company with no agenda or ulterior motive. If someone has an opinion, you better believe that it will be accessible to the entire internet community within minutes. Let’s say that you work for company that creates art supplies. Here’s where user-generated videos come in. Why is that?

Video 60
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The Unfortunate Investment of Social Media (and its Consequences)

Techipedia: Tamar Weinberg

Google is undoubtedly huge and they could simply shrug their members off like Digg does to its much smaller userbase, but instead they engage the community and that’s why Google is such a positive brand. It’s their community of choice and that’s fine. He called himself an “unbiased observer.&#

Digg 100