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Consumer Trust Is Not What You Think It Is These Days

Twist Image

Candidly, if you asked me what the number one reason might be for a customer's loyalty, I'd grapple between price and value. This morning, eMarketer published the news item, Money Can't Buy Me Love: US Consumers Loyal to Brands They Trust. brand loyalty. cause marketing. customer loyalty. digital marketing.

Loyalty 68
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Social Media for Big Companies: 10+ Inspiring Examples

Hootsuite

Several studies show that participation in communities can increase brand loyalty. But building trust and consumer confidence is hard to do on your own, which is why influencer marketing plays a big role in enterprise-level social media strategies as well. It’s already reaped some of the rewards of inclusive marketing.

Examples 145
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

From raising awareness, to connecting with consumers in the way they want to engage and fostering positive action, leveraging CSR in the social media world can strengthen consumer trust and loyalty, encourage followers (and their friends) to take action and participate, and put a halo over the brand that dives in.

CSR 137
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Top 5 Fashion Social Media Marketing Campaigns Of All Times

Keyhole.co

These influencers appeared in the DKNY Instagram account wearing a custom-made #DKNYSTATEOFMIND hoodie. The collaboration with micro-influencers from a variety of backgrounds allowed the brand to reach relevant audiences. We tip our hat to their influencer strategy implementation. Why was it effective? Why it was effective?

Fashion 52
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Top 5 Fashion Social Media Campaigns in 2020 [+ Key Takeaways]

Keyhole.co

These influencers appeared in the DKNY Instagram account wearing a custom-made #DKNYSTATEOFMIND hoodie with their own inspirational phrases printed on them. The collaboration with micro-influencers from a variety of backgrounds allowed the brand to expand its reach to relevant audiences. Here are some examples. Why it was effective?

Fashion 105
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Top 5 Fashion Social Media Campaigns Of All Times [+ Key Takeaways]

Keyhole.co

These influencers appeared in the DKNY Instagram account wearing a custom-made #DKNYSTATEOFMIND hoodie. The collaboration with micro-influencers from a variety of backgrounds allowed the brand to reach relevant audiences. We tip our hat to their influencer strategy implementation. Why was it effective? Why it was effective?

Fashion 52
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9 Brands Driving Meaningful Change on Instagram

Later

Earlier this year, we announced our cause marketing pledge, #MeUndiesGives. Supporting a cause on social media helps humanize your brand and increase brand loyalty. UGC is a great marketing strategy for small businesses who may not have a large budget to collaborate with influencers.

Instagram 104