9 essential social media management tools for marketers

Sprout Social

In addition to planning a comprehensive social strategy, responsiveness is a crucial factor that influences people’s experience with your brand on social media. In fact, the Sprout Social Index: Edition XI found that it is the top brand action that would prompt consumers to buy from a brand. You can look for the most relevant messages using branded keyword or tag filters. Employee advocacy has become a vital element in the social media strategies of many brands.