5 Step Success Strategy to Prioritize Social Networks for Your Business

Pam Moore

When it comes to digital marketing, social media and branding, it is no different. ” Unfortunately, there are far too many “experts” online touting that you must be on every new shiny object and social network.

Women Dominate Social Networks | pamorama

Pamorama

pamorama marketing, life, social media Home About Bookshelf Links Contact Women Dominate Social Networks by Pam Dyer on August 3, 2010 Share According to a new study from comScore , social networking sites reach a higher percentage of women than men.

Search + Social = Online Reputation

Socialmedia.biz

I have been doing online reputation management (ORM) for clients since 2003. There’s one thing that everyone who comes to my door has in common, whether it was for NMS, Abraham Harrison, Reputation, Gerris , or now for Status Labs : too little content online! Online reputation

Social Networking Friends vs. Real Life Friends | Almost Savvy

Almost Savvy

Social Networking Lines Get Blurred With the unprecedented growth of Facebook, it has become the largest social networking platform by far. Is this because social networking is new? The Real Life Social Network v2 View more documents from Paul Adams.

Facebook is Trampling Other Social Networks

Pamorama

pamorama marketing, life, social media Home About Bookshelf Links Contact Facebook is Trampling Other Social Networks by Pam Dyer on April 21, 2010 Share Back in March 2008, Facebook was poised to overtake MySpace, but it wasn’t yet the most popular social network in the world.

10 Ways to Use Social Networks for B2B Marketing

Webbiquity SMM

Social networks are essential for expanding your web presence —not only for creating social signals now a key component in search engine rankings, which makes your website and blog easier to find in search, but also by giving you more places to be found online. Creating your profile on each of the major social networks is a first step, but just that. As with most things in life, you’ll get out of social networks what you put into them.

Advertisers Embrace Facebook, Other Social Networks

Pamorama

pamorama marketing, life, social media Home About Bookshelf Links Contact Advertisers Embrace Facebook, Other Social Networks by Pam Dyer on December 28, 2009 Share Social ad spending will become a higher priority in 2010, with the combination of mobile and social advertising generating more opportunities for advertisers to reach their target markets for branding and engagement. eMarketer forecasts that 2009 ad spending on social networks will surpass $1.2

Only 66% Of Companies Agree: Social Media Poses Significant Risk To Brand Reputation

The Realtime Report

Two-thirds of companies agree that social media poses a significant or critical risk of damage to their organization’s reputation. Managing the Risks From Social Media: Identify, Assess, Mitigate, Evaluate .

What Social Network Should You Use to Grow Your Business?

Pamorama

pamorama marketing, life, social media Home About Bookshelf Links Contact What Social Network Should You Use to Grow Your Business? by Pam Dyer on February 23, 2010 Share Where should you go to reach your target market via social media?

Adventures in Social Networking with Mom and Dad | Almost Savvy

Almost Savvy

As the number of multi-generational families using online social networks increases daily, so does the number of “Oh no, she didn’t!&# Let’s take a peek at three humorous looks at how social media is, or might be, used to connect with our beloved family members.

Graduates- Think about Your Brand

Janet Fouts

Most students have a social media presence of some sort, but thinking about a professional brand hasn’t been high on their priority list. It’s not too late, but it’s time to take a considered and mindful approach to what your brand represents in the world.

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Benefits of Online Reputation Management - Social Media

Social Media Network Marketing

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Social Media Ne. About Me - Social Media Network Online Contact Me - Social Media Network Online Your Contribution To This Blog - Social Media Netw.

We're Addicted to Social Networks: 48% of Us Check Them in Bed

Pamorama

It turns out that many of us are obsessed, checking in with our social circles at all times of the day and night. Similarly, 26% of iPhone owners check in with Twitter or Facebook before turning on the TV, compared with 17% each of all social media consumers.

Just Because We're Social Networking “Friends” Doesn't Mean I'll.

Almost Savvy

If this happened at a live networking event, the conversation would go something like this: “Hi. Related articles which may interest you: How Facebook Hurt My Feelings Social Networking Friends vs. Real Life Friends Happy Holidays!

Who Are You? The What, Why and How to Develop Your Personal Brand

Pam Moore

Welcome to the digital age of marketing where you are the brand. You can run and hide but you can't escape the need to build your personal brand. It is becoming a requirement , not an option to develop your personal brand. You don't build your personal brand in minutes or hours.

5 Social Media Mistakes That Can Ruin Your Brand’s Reputation

Buzzlogix

Businesses are increasingly leveraging the power of social media to build their brands. If you want social media to work for your business, you should first understand that you cannot expect to enjoy automatic success. In fact, many things can go wrong that can hurt your brand rather than help it. Here are five social media mistakes that you should avoid in order to protect your brand’s reputation.

26 Free Tools for Monitoring Your Brand's Reputation

Pamorama

pamorama marketing, life, social media Home About Bookshelf Links Contact 26 Free Tools for Monitoring Your Brand’s Reputation by Pam Dyer on December 6, 2009 Share Are you listening? Do you know what people are saying about your brand? If you have customers, odds are they’re talking about you to their coworkers, to their friends, and to anyone else within earshot — including those on social networks.

Brand Advocates vs Brand Adversaries – it’s a Very Thin Line!

Buzz Marketing for Technology

Everyday I provide support on the social web to customers. But what’s becoming clear to me is that real time communications is essential in this new multi channel world where you better be listening for your customers and delighting them with Social Customer Service.

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Marketing Nutz Launches Social Profit Factor: Social Media, Branding Training Academy for YOU!

Pam Moore

I am thrilled to announce that Social Profit Factor is finally here! We have worked on Social Profit Factor for more than a year to solve for an underserved need in the world of online business and internet marketing today! Why did we create Social Profit Factor? .

Social Network Marketing: Empowering Others

Geoff Livingston

Relinquishing control let’s an organization achieve a marketing sweet spot in social network communications. Specifically, by opening the brand to an extended enterprise, stakeholders are empowered to drive conversations.

Zicam: Loss of Taste and Smell - The Reputation Management Fiasco.

Techipedia: Tamar Weinberg

Normally, I’m one who fights for strong reputation management. But if they were looking to make a change, I think that reputation management offerings should still exist. In reputation management, you need to own up to your mistakes.

Social Trust Factor: 10 Tips to Establish Trust and Credibility for Your Brand

Pam Moore

Many marketing and business leaders spend months developing an integrated online platform, brand architectures, message platforms, social media strategies and plans, logos, and more. You earn a reputation for being who you are and the quality and service you deliver.

How to Sell on Pinterest: A Step-by-Step Guide for Social Brands

Sprout Social

With 150 million users Pinterest has a slightly smaller footprint than other social giants like Instagram or Facebook. So how do you sell to these social scrapbookers? Switching your personal profile out for a Business account gives your brand image more credibility. Pinterest isn’t just a social network; it’s a search engine too. Just like Google, it relies on keywords to give context to your brand. Publishing Social Networks

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Tool for Social Media Network and Online Reputation Management

Social Media Network Marketing

Online Reputation Management comprises various elements. We understand that there's a high degree of correlation between good customer / stakeholder experiences and their willingness to associate with the same organization, brand, product and service. Professional networks like LinkedIn. Social networks like Facebook and others. Social news / bookmarking sites like del.icio.us, technorati, dig and others.

Big Announcement! THE Social Media Training Academy and Member Community for Business is Here!

Pam Moore

Do you have social media, digital marketing and branding problems? I am excited to announce that TODAY we officially open the public doors to our brand new Social Profit Factor training academy and member community! Do you have social media problems? .

Why You Should Move From Resume To Reputation

Koka Sexton

It can become the single resource for your reputation. While you may have other online profiles to update and manage, LinkedIn is the only social network that grants you the ability to see who has touched your profile. Consider your personal brand: what are you all about? Make whatever changes are necessary to protect and develop your online, professional reputation.

5 Reputation Management Lessons from Prince, Dell and Beyond

Convince & Convert

Reputations become tarnished — this is the way of the world, particularly when an error occurs after a company brand achieves a leadership position or a human being becomes famous. But when the setback is embraced, reputation damage can be ameliorated and in some cases, even reversed.

Starbucks is the Leading Consumer Brand on Social Media

Pamorama

pamorama marketing, life, social media Home About Bookshelf Links Contact Starbucks is the Leading Consumer Brand on Social Media by Pam Dyer on June 15, 2010 Share Starbucks is the most popular U.S. Christophe Ramel said: Les marques préférées sur les Social Media ?

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How Airlines Use Social Media: Lessons for Everyone

Pamorama

In an effort to build customer engagement, an increasing number of airlines are creating an active social media presence — Twitter accounts, Facebook pages, and check-in locations for location-based apps. Airline social-media marketing survey results.

11 B2B Marketing Predictions for 2011

Buzz Marketing for Technology

Social Media Strategists will become Chief Customer Officers – ok so you know I am also @Avaya_Support on Twitter so perhaps this is a closet fantasy for me but it may just come true – perhaps not this coming year but in years to come. Everyday I provide support on the social web to customers.

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Social Media an extension of the Brand Personality

Social Media Network Marketing

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Social Media Ne. About Me - Social Media Network Online Contact Me - Social Media Network Online Your Contribution To This Blog - Social Media Netw.

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Is It Time To Reconsider Sentiment Scoring?

Buzz Marketing for Technology

With semantic analysis marketers can better understand the conversations about their brand or product category– here is a white paper that compares Semantic vs Sentiment Analysis and can help you make a more informed decision about when and how to use Sentiment.

31 Expert Guides to Maximizing Online Brand Visibility – WPO

Webbiquity SMM

The original WPO model focused on content-sharing to maximize organic brand visibility; as the WPO framework evolved , it incorporated paid and industry (e.g., How can social, PR, SEO, and online advertising efforts be coordinated to maximize brand visibility?

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65 Terrific Social Media Infographics

Pamorama

Last year, I assembled a collection of 35 infographics that told the story of social media at that time. The History of Social Networking. Who is the “Me&# in Social Media? How Marketers Are Using Social Media. The Rise of Social Networking Ad Spending.

Daring PR Professionals and the Lawyers Who Love Them: A Primer for Avoiding Legal Problems

Waxing UnLyrical

You can decide whether to share this type of content on your personal pages, but don’t take the risk when posting for a brand or client. You’ll know you have rights in the material you’re using, and people will feel closer to your brand because they’re seeing the authentic you!

What Happens in Vegas… (Or How to Ruin a Reputation With Just One.

Almost Savvy

To manage our online reputation, we must ask ourselves one question before we click that button: “Am I OK with my mom, my boss, my professors and CNN seeing this?&# Related articles which may interest you: Social Networking Friends vs. Real Life Friends Hey, Facebook, It?s 6 Responses to “What Happens in Vegas… (Or How to Ruin a Reputation With Just One Click)&# CjJune says: August 3, 2009 at 11:19 am Hi, Following you from twitter and retweeting.

The Coming Google Branding Craze

Small Business Mavericks

Instant branding, instant reputation management, instant enhanced SEO, and instant social network on steroids. Branding custom URL google online brandingI knew it would happen eventually. I’m actually surprised it’s taken this long. But Google has finally announced that Google+ custom URLs are on the way. When these are finally rolled out, there will be a huge run on Google+ custom URLs. You’d better hurry to get yours fast.

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6 Tools That Help Bloggers Manage and Monitor Their Online Reputation

Kikolani

Unfortunately managing your online reputation is everything but an easy task. There are many social media channels where people can spread unbased opinions about others, tag inappropiate photos, and otherwise mess with your reputation. This is a guest post by Per Schmitz.

How to Deal with Negative Social Network Groups

Viper Chill

Conductor.com Proves Google+ Affects Personal Branding

Small Business Mavericks

Personal online branding is important. Whether you are a CEO, a small business owner, or a freelancer, your online reputation could use a boost. Specifically, Google+ increased search listings for personal brands by 10% between January 2012 and May 2013 – but only for tech writers. Google+ is more than just a social networking tool. The rules are a little different for brand names. Branding google personal branding search search rankings

Google 100