What is Reddit, and Should Your Brand Be Using It?
Hootsuite
NOVEMBER 28, 2022
That growth, combined with 40% of Gen Z searching social platforms for info instead of Google, makes Reddit a unique opportunity for brands. Every thread has an OP (original poster) who started it. Subreddits have their own URL, for example the Star Wars subreddit can be found at www.reddit.com/r/StarWars. What is a subreddit?
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