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11 best social media listening tools

Unmetric

Social media listening goes beyond just looking at your emails and notifications for @mentions of your brand. About 30% of the tweets that mention brands neglect to use their Twitter handles. . This indicates that you missed out on looking at 30% of possible engagement for your brand.

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[DIGITAL TIPS] Combining SEO And PPC To Advance Your Marketing Strategy

SocMed Sean

Social networks change, trends change, people change…and their appetite for a specific marketing message can go out the window at the drop of a hat. Long-term outcomes can be achieved with tactics like: Optimization of the page: involves using metadata and density of keyword enables search engines to easily crawl your web pages.

SEO 239
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50 Ways Marketers use Social Media to Improve Their Marketing

Harp Interactive

Over the last three days, I’ve spoken to four HUGE brands in America that are considering social media for one project or another, and there are many more out there working on how these tools might integrate into their business needs. Help companies participate in existing social networks, and build relationships on their turf.

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How Does the YouTube Algorithm Work? A Guide to Getting More Views

Hootsuite

If you’re a creator working on getting more YouTube views , or a brand building out your YouTube marketing strategy , the platform’s recommendation algorithm counts for a lot. 2016-2020: Borderline content, demonetization and brand safety. At the same time, YouTube says says it might never be able to guarantee 100% brand safety.

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How to conduct a YouTube audit in 5 steps

Sprout Social

Part search engine, part streaming service and part social network, YouTube has a little bit of everything. A channel trailer shows non-subscribed visitors what your channel and brand are all about. In 1,000 characters or less, summarize your channel, who you are or what your brand is in an engaging and informative way.

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8 Fun Things to Try on Instagram You Probably Haven’t Thought of Before

Buffer Social

This becomes particularly exciting for marketers because we have an opportunity to express our brands in new and unique ways and to reach more customers. It’s hard to stay on top of the latest news for everything that’s coming to social media. We want to ensure you get maximum exposure for your brand on Insta.

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How to Optimize Your Content for Authorship Success

ProBlogger

One of the most important things you can do in 2014 as a content creator, is identify who you are as a personal brand by monitoring how you come across online. As a writer, it is essential that you are taking advantage of every opportunity you have to turn yourself into a developed brand. . Metadata on Twitter. General'

Content 54