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The 2017 Internet Trends that Brands Need to Know

Pixlee

At 350 pages, there’s a ton of data, but here are the five takeaways that all brands need to know. Brands are finding new ways to collaborate with customers to strengthen their marketing. Increasingly, brands are regramming Instagram content from customers to increase engagement and to reach a wider audience online.

Trends 54
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Track Your #Hashtags More Easily With HashAtIt

Small Business Mavericks

There’s a new social search engine in town: HashAtIt.com says they can make it easy to combine all the metadata tags (those # symbols followed by a word or unspaced phrase) and look them up. I could see this as a tracking tool for your product tweets.

Hashtag 102
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Stop Your Smartphone From Telling Burglars Where You Live

Ari Herzog

Because today’s smartphones are preinstalled with GPS technology (that power your maps and Foursquare apps so you always know where you are), that technology is also added in the form of metadata that is attached to every photo or video your device records. Cheers to JO Social Branding for the reminder.

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How to use YouTube Creator Studio to Grow Your Channel

Hootsuite

Whether you’re an established brand or an aspiring YouTuber, understanding how YouTube Creator Studio can help grow your channel is a valuable tool in any marketer’s pocket. Here’s a quick overview of the metadata elements that you can optimize: Edit your video title. What else does the content tab do? Monetization. Customization.

YouTube 137
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[DIGITAL TIPS] Combining SEO And PPC To Advance Your Marketing Strategy

SocMed Sean

Long-term outcomes can be achieved with tactics like: Optimization of the page: involves using metadata and density of keyword enables search engines to easily crawl your web pages. Design: your images, video, and collateral must be visually appealing, informative, and help the visitor understand why they should buy your product.

SEO 239
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How to post a video on YouTube: The complete guide

Sprout Social

Google says that 90% of people use it to check out brands and products. This makes YouTube a powerful search engine that can help brands increase their reach and realize significant business value. Even as TikTok continues to grow in popularity, brands should still invest in the original social video platform, YouTube.

YouTube 107
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10 Examples of How Content Creators and Teams Are Using AI

Buffer Social

On the one hand, over 55 percent of Bynder’s clients said they are using AI to automate time-consuming tasks to boost productivity. He said tools like Descript , AutoPod , and Midjourney have improved the team’s post-production process, leaving them more time to create. ."

Team 72