Adam Sherk

FEBRUARY 2, 2011

While on The Huffington Post yesterday I couldn’t help but notice the large number of tags they’d added to a couple posts on the Kim Kardashian photo in W Magazine, and the terms being targeted. The Huffington Post is a strong enough domain and brand to overcome the SEO and usability issues, but not every site is.

Sports 118

Sports SEO News Issues 118

The Realtime Report

DECEMBER 21, 2019

8 Career Prospects In Luxury Brand Management . Do you love perusing lifestyle magazines filled with costly wellness, apparel or beauty products? If yes, you can relate to luxury brand management. As a result, the popularity of luxury brands has taken off in a big way. What Is Luxury Brand Management?

Brands 91

Brands Apparel Retail Fashion 91

Sprout Social

NOVEMBER 28, 2022

Chicago brand Lost Girls Vintage created a countdown to promote their holiday dress shop—especially enticing for a company with exclusive, limited vintage stock where you have to shop fast. This is especially useful for brands who rely on long-form content, like media companies. People want to see the faces behind a brand.

Instagram 126

Instagram Engagement Brands Avatar 126

Social Media Strategies Summit

NOVEMBER 14, 2019

These demographics make LinkedIn an enticing and important channel for brands. But given its professional nature, brands need to stay in tune with what their LinkedIn audiences crave. If your brand is considering LinkedIn, your content strategy should be the top priority. 6 USC Activates Brand Advocacy.

Class 100

Class LinkedIn Brands Microsoft 100

Buffer Social

NOVEMBER 1, 2023

  It did mean I went through a very intense period of saying no to dessert (would not recommend), but it also helped me fall in love with exercise (would recommend) — and almost accidentally, build something of a personal brand.  I realized it was time for a personal brand pivot. Naturally, I put it to the experts.

Brands 76

Brands How To Instagram Consultant 76

Firebelly

NOVEMBER 17, 2011

This week at work, I was explaining Pinterest to some of my coworkers, and one of them posed a question that I had yet to ask myself — What brands are using Pinterest? It’s the digital equivalent of ripping something from a magazine and posting it on your bedroom wall or bulletin board. How Brands Are Involved.

Conversation 229

Conversation Brands Fashion Loyalty 229

Mindjumpers

MARCH 16, 2012

The chart below shows the growth of her followers on Twitter: These are some take-ways from Lady Gaga’s Twitter strategy that can help your brand. As a brand, you can increase your brand influence by following people back and thereby allowing direct messaging – making Twitter a great channel for communication.

Twitter 215

Twitter Brands Newsletter Influencer 215

Ari Herzog

MAY 21, 2010

This new site will be designed to appeal to the highly valuable 25-49 year-old audience, and enable the Msnbc Digital Network to offer consumers another compelling site in its collection of innovative and powerful news brands. Wonderwall features a horizontal scroll, mimicking a traditional magazine. Time will tell. at AriWriter.

Microsoft 70

Microsoft Journal Collaboration Hosting 70

Social Media Strategies Summit

JUNE 3, 2022

At Harvey Mudd College, she is part of a small but mighty communications team that produces everything from web content to alumni magazines to academic department newsletters to social media and more. Beautiful photography and subtle branding. Give us an overview of your role and what it entails daily. Time management!

Newsletter 219

Newsletter Project Aggregator Team 219

Twist Image

JUNE 2, 2017

TL;DR: they see a brand message. Do they never turn on a television, pick up a magazine, notice a brand embedded in a video game, see an email from a brand that they signed up for? Will they not sign-up to receive information from a brand that they are interested in? If it resonates, it worked.

Brands 63

Brands Paid Search Compete Influencer 63

Buffer Social

FEBRUARY 21, 2023

In 2022, our events welcomed more than 1,100 attendees, not only giving an incredible platform to diversity thought leaders who may not have found one elsewhere, but helping grow our own brand equity and reach. Even if your core business isn’t as community-oriented as mine, it’s worth considering how you could apply this.

Brands 82

Brands Marketing Hosting Eventful 82

Sherrilynne Starkie

JANUARY 10, 2019

Must-know social media news for communicators and marketers for this week include new Stories innovations from Facebook and YouTube, insight on finance journalists, a new editor for a LGBTQ+ magazine and search innovations from Google. Condé Nast names new executive editor for LGBTQ+ brand. New CTA buttons for Facebook Page stories.

Features 150

Features Social Media Survey YouTube 150

Ignite Social Media

SEPTEMBER 11, 2023

The “One-Man” Social Media Team Regarding internal social media team structures, the proverbial One-Man Show is the most common, even among larger brands. This Full-Scale Team structure is typical for large brands with a lot of inbound reactive volume, requiring multiple community managers.

Team 167

Team Social Media Social Media Management How To 167

Twist Image

APRIL 18, 2017

Not a good brand. Not a successful brand. a great brand? In fact, before attempting to answer this question, it's probably important to define what, exactly, a brand is? For me a brand is the complete experience and manifestation that a company produces, and how it is then internalized by the consumer.

Brands 64

Brands Price Apple Publishing 64

Twist Image

MARCH 20, 2014

For most brands, when they think of Instagram, three ideas probably enter their noggins: 1. That there is currently no dramatic sign of advertising or marketing on this platform (making it difficult for brands to figure out an angle). What if there was a way - a real way - for brands to make money (serious money) on Instagram?

Instagram 97

Instagram Brands iPhone Adwords 97

Waxing UnLyrical

JULY 18, 2019

In 2017, my organization, Goodwill Industries International, then a 115-year-old social enterprise; one of the oldest 501 (c)(3) nonprofit brands; the leading workforce provider in North America; and the #1 brand doing the most good by enso and featured in Fast Company Magazine – faced a pretty significant challenge.

Influencer 211

Influencer Engagement Fashion Retail 211

Pixlee

JULY 27, 2020

Social media engagement is a critical indicator of health for community-driven brands. And with more people using social media to connect with brands than ever before, social media engagement should be increasing, right? But as volume increases, so does the need to stand out from other brands. And it’s working.

Engagement 56

Engagement Social Media Brands UGC 56

Likeable

FEBRUARY 12, 2020

Football season just ended, college basketball is about to get exciting, and baseball teams are reporting to spring training later this month, so we figured there was no better time to take a look at how sports teams and athletic brands are using social media. Philadelphia Flyers. million impressions on social media.

Sports 66

Sports Brands Authentication Meme 66

Later

OCTOBER 17, 2018

Using IGTV for business is still new territory for most brands. It’s only been a few months since IGTV launched, and many brands are wondering how to use IGTV for business, or if they should even use the channel at all. Give Your IGTV Audience an Inside Look at Your Brand Like Mejuri. Haven’t heard of IGTV yet?

Video 70

Video Brands Fashion Film 70

Small Business Mavericks

FEBRUARY 25, 2013

An article in Wired Magazine’s online edition this morning discusses Amazon’s new rival – Google. It’s not so much that Amazon needs a rival as it is that consumers and brands need Amazon to have a rival. What they don’t do is allow you to control your own brand.”. But the answer is just as good.

Brands 87

Brands Buy Engineering Process 87

Twist Image

NOVEMBER 10, 2013

Tom Peters is widely regarded as the individual who brought the concept of personal branding to the masses in a cover story for Fast Company magazine back in 1997 titled, The Brand Called You. This moment started many ancillary businesses as individuals started to become personal branding consultants. personal brand.

Brands 87

Brands Consultant Advertising Organization 87

Twist Image

AUGUST 10, 2011

What is the biggest mistake that brands make when it comes to Social Media? Without question, this is the number one question I get asked in interviews, at speaking events and at roundtable forums (in fact, it happened today during a panel conversation for Connected For Business Magazine ). They are called to task by the media.

Social Media 105

Social Media Brands Press Release Loyalty 105

Twist Image

APRIL 18, 2017

Not a good brand. Not a successful brand. a great brand? In fact, before attempting to answer this question, it's probably important to define what, exactly, a brand is? For me a brand is the complete experience and manifestation that a company produces, and how it is then internalized by the consumer.

Brands 49

Brands Price Apple Publishing 49

Pixlee

OCTOBER 10, 2018

Travelers are constantly looking for advice from their peers, social media influencers, review websites, magazines, and more. There’s no reason why hotel brands can’t excel in this space by showcasing their extensive knowledge of local culture through robust curated experiences. Brands can gather UGC in a number of ways.

Hotels 64

Hotels Curation UGC Brands 64

Pixlee

DECEMBER 3, 2019

Social media video is tailor-made for cosmetics brands as both makeup and social media are inherently visual. But as new channels emerge and others transform, brands are taking stock of their audiences and budgets to maximize their growth. The beauty space on Youtube is dominated by individual vloggers, not by brands.

YouTube 65

YouTube Instagram Brands Influencer 65

Buzz Marketing for Technology

DECEMBER 11, 2008

As the economy twists and turns with more layoffs mounting – having a strong personal brand is becoming ever more important from a career perspective. To get some more clarity on this I interviewed Dan Schawbel the author of the Personal Branding blog. Build a Powerful Brand to Achieve Career Success (due out with Kaplan in April 09).

Brands 100

Brands Press Release Syndication Social Bookmarking 100

Adam Sherk

NOVEMBER 21, 2011

While any photo-rich site can benefit from Pinterest, at least at this stage in its evolution there are particularly strong opportunities for lifestyle publishers and brands. Saveur Magazine. As with most social sites it is a good idea for brands to have an official outpost. Who’s Doing it Well. Cooking Light. Bon Appetit.

Publishing 130

Publishing NoFollow Brands Real Estate 130

Twist Image

AUGUST 5, 2018

Some of the most insightful and smart books on branding and marketing strategy have been written by Marty Neumeier. Zag , The Brand Flip , The Brand Gap , The 46 Rules of Genius and countless others. He wanted to write a book about how brands who can develop and deploy an agile strategy would be the ones that become epic brands.

Strategy 40

Strategy Brands Apple Advertising 40

Oktopost

FEBRUARY 10, 2022

Joel Harrison, Editor-in-Chief at B2B Marketing, sits down with host Jennifer Gutman to shed a bright light on why more B2B brands are leveraging community. This episode is filled with the truths behind building a successful community, and how brands are leaning on its benefits to positively impact customer lifecycles.

B2B 116

B2B Communities Apple Hosting 116

Webbiquity SMM

MARCH 31, 2020

Of the top 500 people in event marketing per BizBash magazine (a group that should definitely be social media active), just 119 —less than a quarter—even have a Twitter account, and many of those are inactive. Most providers of brand monitoring tools don’t even bother monitoring their own brand mentions on Twitter.

Twitter 228

Twitter B2B LinkedIn Brand Monitoring 228

Janet Fouts

JULY 4, 2020

Coupling her global marketing, branding, communications, and diversity and inclusion experience, with a deep passion for social entrepreneur and leadership development, she has led key efforts to address the digital divide and build a sustainable enterprise in Senegal, West Africa.

Project 144

Project Training Education Engineering 144

The Realtime Report

DECEMBER 31, 2013

From funny to heartwarming, these brands crafted special messages around the holiday and used social media to engage consumers. 8 Brands That Played In The Realtime Marketing Superbowl: Which Was Your Favorite? : And Orapup’s YouTube channel quickly leapt ahead of well-known pet brands like Purina and Iams.

Campaign 168

Campaign Social Media Case Study Study 168

Devumi

DECEMBER 19, 2014

Brands in 2014 have finally gotten on board with Instagram, and some exciting content has been produced over the year. Here are five of the best brands on Instagram according to which are my favorites. The Best Brands on Instagram 2014. The brand exploded all over the city with nearly every UBC student owning one of their bags.

Instagram 95

Instagram Brands Apparel Hashtag 95

Socialmedia.biz

MAY 11, 2016

While big companies still choose to spend big bucks on commercial ads online, on TV, on billboards, and in magazines, this method is losing its efficacy. Even worse, consumers are often experiencing “ad fatigue”, causing them to form negative perceptions of brands due to overexposure to their ads. So what does this mean for brands?

Influencer 68

Influencer Strategy Brands Marketing 68

Sprout Social

SEPTEMBER 23, 2021

This is yet another trend that was born without the help of any designer or magazine. In the past, style inspiration was limited to what was seen on screen or in magazines. Even major brands are taking note. 3 trend forecasting tips for retail brands. It started online, and it marks a major change in the world of fashion.

Retail 126

Retail Trends Social Media Fashion 126

Ignite Social Media

JULY 15, 2016

With that, my experiences over the past 17 months have led to several insights for brands targeting who are brides on social media should be mindful of. If you thought it was bad before with all your friends’ social posts filling your feed with rings, babies and weddings, now add the millions of brands targeting social content to you.

Social Media 60

Social Media Brands Tips UGC 60

Talkwalker SM

SEPTEMBER 7, 2016

With over 500 million monthly active users , Instagram has become a prime target for brands trying to reach new audience segments. Based on Talkwalker’s new and improved Instagram analytics (and our own appreciation), here are 10 brands killing it on Instagram to kickstart your social media strategy for the last months of 2016.

Instagram 60

Instagram Brands Sports Travel 60