Importance of UGC and Creating Brand Advocacy

Ignite Social Media

Cultivating UGC for your brand not only saves you time, energy and recourses but helps create brand advocacy by making it easy for your customers to share what they love about your brand to the world. Why UGC Works. UGC in Action.

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You Down with UGC? (You Soon Will Be): Best Practices in Repurposing User-Generated Content

Ignite Social Media

UGC, how can I explain it? User-generated content is an authentic, cost-effective way to get branded content that’s really going to resonate with your brand’s audience … because they create it! The user used your brand’s hashtag. The post You Down with UGC?

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5 Creative UGC Marketing Campaigns to Inspire Your Business

Later

Running a UGC marketing campaign can be an incredible way to attract new followers, make sales, and convert your existing audience into customers! In the following post, we look at 5 creative uses of UGC marketing to grow your business online! What is User-Generated Content (UGC)?

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Ultimate Guide to User-Generated Content

Later

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! .

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New Feature: Google Photos Integration Powers the Best UGC

Pixlee

Two-thirds of shoppers report that user-generated content makes brands more appealing and authentic (Retail Dive), but can social media alone give you all the content you need? The post New Feature: Google Photos Integration Powers the Best UGC appeared first on The Pixlee Blog.

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4 Tactics to Influence Brand Loyalty through Social Media

Ignite Social Media

When we, as consumers, feel understood and cared for, a similar reaction occurs, resulting in our own loyalty to the brands that we feel really speak to us, and our wants and needs. optimal tone of voice; ideal creative; subtle, yet convincing, brand benefits; etc.)

How to Curate a Stunning Instagram Feed with User Generated Content

Later

Leveraging user-generated content (UGC) on Instagram can be the key to curating a beautiful Instagram feed. . The tricky part is sourcing, collecting and reposting the right UGC — so that you’re always sharing top-quality content that’s aligned with your overall aesthetic. .

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New! Find and Share User-Generated Content from Instagram (& Beyond)

Later

Now you can add Instagram posts that you are mentioned or tagged in directly to your Later media library, making it easy to share to your social channels in just a few clicks. If you’re new to user-generated content (UGC), here’s the cut-and-dry textbook definition.

Instagram Inspo: 10 Brands We’re Crushing On

Later

This year, skincare brands are poised to be cooler than ever — and Supergoop is making sure that includes UV protection. The popular sunscreen brand has continued to shine on Instagram this year — and it looks like a lot of people are noticing (just check out their tagged posts)!

4 Ways to Extend the Lifespan of your Social Media Content

Ignite Social Media

In order to get the most out of your content, your team will need to think of creative ways to stretch that content to work for your brand in the coming weeks and months. For some the reward of being highlighted by a major brand is enough, which makes the cost to your brand next to nothing.

9 Brands Doing Unique Things on Social and What We Can Learn from Them

Hootsuite

It’s difficult enough to keep up with the Kardashians these days, let alone the cool things brands are doing on social media. To stay relevant on social media in 2019 and beyond, brands need to be as purposeful as they are adaptable. Reformation uses UGC to sell clothes.

What Influencers and Brands Should Takeaway from the #WWDC Conference 2019

Pixlee

WWDC this year brought a lot to the influencer and UGC space – and not just with Photos app updates. We’re going to dive into some of the highlights from the keynote that directly affect the UGC market and Instagram influencers, and how to make the most of these new software upgrades.

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Social Media Platforms that Yield the Best User-Generated Content

Pixlee

Instagram is a great social media platform for harvesting the best UGC. Not only does Instagram provide high-quality photos and videos, but streamlined tagging, hashtags, and high user growth make Instagram the top social media platform for collecting customer content for most brands.

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How Augmented Reality Could Change User-Generated Content

Pixlee

And it has some very real applications in UGC. Snapchat provides a rotating selection of filters and an extensive library of user-created filters. . It allows businesses to create branded filters that promote their products and websites. . Brand Marketing

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How to Get Free Imagery for Your Business on Instagram using Tack

Razor Social

We all know that UGC is far more believable than content produced by brands. They’ll do their research and see what others have to say about a product or a brand before they make a decision to buy. more than they trust photos or videos produced by brands.

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Four Ways to Develop Amazing Social Media Content

Ignite Social Media

Are you envious of all the beautiful social media content filling your newsfeed and thinking, “How can I create amazing social media content for my brand?” Now that we have that covered, let’s dig into the four ways you can develop amazing social media content for you brand.

6 Tips for Organizing Instagram Content with Later

Later

Here are 6 Later tools that are perfect for organizing your Instagram content: Organize Instagram Content #1: Centralize Your Photos and Videos with Later’s Media Library. Later’s Media Library also makes it super easy to manage your Instagram content as a team!

How Pixlee’s E-Mail API Helps Brands Supercharge E-mails with User-Generated Content

Pixlee

Emails are a tried-and-true way for e-Commerce brands to engage with their customers across the customer journey. One way to enhance marketing emails is with user-generated content (UGC.) Source: an example of an abandoned cart email with complementing UGC photos by American Giant.

10 Strategies to Drive Traffic and Sales from Instagram

Later

Understanding how to drive traffic from Instagram can be one of the best marketing tactics for your business or brand. For example, beauty brand Trinny London shares quick makeover videos on their IGTV channel, all shot on-the-fly on mobile. . But what makes a great brand ambassador ?

What to Post on Instagram When You’re Fresh Out of Ideas

Later

To help spark some creativity, we’re looking at 7 strategies for what to post on Instagram when you’re fresh out of ideas, as well as tips for keeping your filler content on-brand: What to Post on Instagram #1: Share Highlights From Your Community.

Why User-Generated Video Content Ups Your Credibility

Convince & Convert

It’s a reality that your brand should not only be aware of but also embrace. As a brand, it is your responsibility to keep tabs on the content that is generated about you. Just take a look at UGC videos that are enhancing the enhancing the news and helping teach new cooking tips.

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The Newest Black Friday + Cyber Monday Ideas for Your Social Media Marketing

Buffer Social

We’ve researched some of the trendiest marketing ideas for Black Friday + Cyber Monday, including flash sales, messenger marketing, and UGC. Find out some of the numbers behind Black Friday and Cyber Monday, and see what the most cutting-edge brands are trying out this holiday season.

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Where is the Instagram Aesthetic Headed in 2020?

Later

Whether you’re a brand, business or influencer, we’re showcasing the best Instagram aesthetic trends and predictions you’ll want to know for 2020: . But as a brand, you still need to think about what the brand position is and how your tone of voice can be represented through your images.” .

Instagram Stories Stickers: 8 Features That Are Perfect For Businesses

Later

Whether you’re trying to grow your engagement, build more brand awareness, drive traffic to your website, or even make ecommerce sales, there’s definitely an Instagram Stories sticker that can help you along the way. Highlighting your branded hashtags, hashtag campaigns, and more!

How to Plan Instagram Content: 6 Tips for Captions, Stories, & More!

Later

For busy brands and businesses trying to leave their mark on Instagram, finding time to prepare, schedule, strategize, and optimize your Instagram content can be very difficult. So you’ll be able to deliver even more professional and engaging captions that can tell the story of your brand. .

Top 7 Social Media Management Tools of 2018

Socialmedia.biz

With such widespread use, businesses now have a large audience that they can simply tap into for generating leads and creating brand awareness. Pricing: Edgar is priced at $49/month for 25 social media accounts, Unlimited content library and account setup assistance.

9 essential social media management tools for marketers

Sprout Social

In addition to planning a comprehensive social strategy, responsiveness is a crucial factor that influences people’s experience with your brand on social media. In fact, the Sprout Social Index: Edition XI found that it is the top brand action that would prompt consumers to buy from a brand.

Ultimate Guide to Instagram For Fashion

Later

When it comes to brands using Instagram for fashion, it’s a fast-paced, competitive world that has tons of business benefits. . Instagram For Fashion: Why is it So Successful for Brands? The Types of Content Every Fashion Brand Should be Posting. User-generated content (UGC).

The complete guide to social media and the beauty industry

Sprout Social

After all, beauty brands represent many of the most-followed, active accounts on Instagram in particular. And as it should come as no surprise, those same brands are making a killing having mastered the art of social selling. What more could a brand want?

10 Black Friday Marketing Tips for Instagram

Later

To prevent your Black Friday marketing posts from getting lost in all the noise, a great strategy is to create a custom holiday hashtag for your brand. Building a strong hashtag strategy for your brand is super-important for your Instagram growth and engagement levels all year round.

10 Instagram Predictions to Fire-up Your Strategy for 2020

Later

Instagram used to be all about the visuals — a cohesive aesthetic , high-quality photography, and on-brand images were a must. . But brands are now starting to take advantage of the trend too — especially when it comes to raising awareness for the causes that they stand for. .

30+ Free Instagram Tools to Help You Grow Your Following

Buffer Social

There are over one-thousand free photo effects, stickers, and frames in the app but more are available for purchase if you’d like to expand your library. On the free plan, you can schedule up to 30 photos per month, search and repost user-generated content (UGC), and get basic analytics.

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Later’s Year in Review: Every Cool Feature We Launched in 2019

Later

We sure think so, because 2019 bought 3 brand new tools and features that will make running your Instagram strategy and growing your business so much easier! #1: And it’s been well received by brands and businesses big and small, like WELL+GOOD , USA Today and BASI Pilates. .

How to Create Your Own Instagram Stories Filter (Using Spark AR Studio)

Later

Want to create Instagram Stories filters for your brand? But now, anyone and everyone can design and create Instagram Stories filters for their brand using Spark AR Studio! Create Instagram Stories Effects Tip #2: Consider Your Branding.

How to Manage Multiple Instagram Accounts With a Team

Later

Curated content is the user-generated content (UGC) that you will be sourcing and reposting from other Instagram accounts or social media sources, while created conten t is branded images and videos that your content team or client has provided.

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Always On: 4 ways I maximize my bandwidth every day with Sprout Social’s Olivia Jepson

Sprout Social

At Sprout, we have dedicated Slack channels for our broader team to share UGC from events , conferences , team outings or industry content. And remember, building an authentic brand on social isn’t only the responsibility of the social team.

Social Media Scheduling with Later: 5 Tips & Tricks

Later

If you manage social media for your brand and business, you probably already know how important forward planning and social media scheduling is for success. . Let’s say that you run a travel brand and often post photos of beautiful locations around the world.

Winning Instagram Strategies for Small Business

Later

It’s important that brands and businesses on Instagram strike a balance and create a strategy that’s not only creative and beautiful to look at, but also draws in new audiences and drives them to your website. That likeability factor is rooted in how much we can trust a brand.

12 Myths Holding You Back From Instagram

Later

So here’s the truth about 12 BIG Instagram myths — so you can start growing your brand on Instagram with confidence: Instagram Myth #1: Instagram is Shadowbanning Business Profiles. This is a brand new rumor on the scene and we wanted to investigate it! . According to various brands and profiles, Instagram Stories views have been dropping significantly and the Instagram algorithm is the prime suspect. . Take for example beauty brand Trinny London.

The 25 Top Social Media Management Tools for Businesses of All Sizes

Buffer Social

Description: Buffer is an intuitive, streamlined social media management platform trusted by brands, businesses, agencies, and individuals to help drive meaningful engagement and results on social media. Edgar will automatically fill up those time slots with the content in your library.