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The Next Big Thing in Social: Top 7 Brands Embracing TikTok

Social Media Strategies Summit

It’s still early days for this social platform, but brands should be paying attention. In the past year, TikTok has tested and launched advertising options including in-feed native video ads, brand takeovers, hashtag challenges, and more. If Generation Z is a target demographic for your brand, the time to embrace TikTok has come.

Brands 114
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Social Media Engagement: 5 Revamped Tricks for Brands

Pixlee

Social media engagement is a critical indicator of health for community-driven brands. And with more people using social media to connect with brands than ever before, social media engagement should be increasing, right? But as volume increases, so does the need to stand out from other brands. And it’s working.

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Are You Giving Your Audience What They Want?

Ignite Social Media

Instead of getting caught up in the cycle of “these are the brand messages that we need to push” (which is something we see too often) take a different approach. Take the key brand priorities and determine what’s in it for them to provide what they what. So, we decided to test a UGC post with Bible journaling (#client).

Journal 79
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The Brand’s Guide to Getting Verified on Social Media in 2021

Pixlee

Verification also serves as proof that your account is the real, certified account for your brand, eliminating any questions about potential fake accounts. Ultimately, it helps your brand emerge as a trusted, credible account – and can lead to other privileges as well. . The verification process is different for each platform.

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Why Social Commerce Will Rule 2020

Pixlee

Brands like Morphe use customer reviews across product pages and even on their homepage to show the community angle of their products. Morphe’s UGC features reviews built in to match the product. One of the best ways to launch effective video content is through influencers and UGC. Social Commerce Success.

UGC 66
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How to Grow Your Audience With Hashtags for Instagram

Sprout Social

With the introduction of a new algorithmic based feed , and more brands jumping on the Instagram train, organic reach is becoming increasingly difficult to get. So with all of these challenges against you, how can you get your brand’s Instagram photos and videos in front of your target audience? Branded Hashtags.

Hashtag 111
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10 Inspiring Examples of Amazing Brand Communities

Social Media Strategies Summit

Building a brand community isn’t about improving vanity metrics like engagement and follower count. According to a survey from Vanilla Forums , 58% of brands say their communities improve customer loyalty. So how has the company managed to build an engaged brand community ? 46% will remain loyal even after a negative experience.

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