Oktopost

NOVEMBER 22, 2023

Now an essential tool for all marketing efforts, it has changed how brands reach their customers, build awareness, and foster connections with their audiences. And it’s not just about engagement and branding – social media strategies can speed up lead generation and conversions, directly impacting your business ROI.

B2B 117

B2B Trends Social Media UGC 117

Keyhole.co

SEPTEMBER 20, 2023

Do you lie awake at night worrying about what PR disaster will derail your brand image online? So, it’s fair to say that a positive online brand reputation is a business’s greatest asset today. Your brand reputation management must consistently improve to sustain a good name. You are not alone. For that, follow these steps: 1.

Reputation 59

Reputation Brands Construction How To 59

Keyhole.co

NOVEMBER 17, 2023

All it takes is for one person to post a comment about your brand, products, or services on social media and suddenly, you’re the hot topic for the day. If the comments are positive, then your brand has won some free publicity that will win you new customers.

Examples 59

Examples Brands Sentiment Reputation 59

Pixlee

MARCH 21, 2022

It’s no secret Instagram is used by brands in a variety of ways beyond just sharing photos. So how should you approach Instagram customer service as a brand? Here are some tips to uplevel your brand’s Instagram customer service presence. . Place contacts for your brand and a link to your ecommerce website in your Instagram bio.

Instagram 74

Instagram Brands Notification UGC 74

Keyhole.co

JUNE 19, 2023

Customers feel that the brand is open to listen to their opinions, thereby building trust. They are more likely to buy from and stay with brands that communicate with them on an open channel. This allows them to enhance brand awareness, stimulate engagement, and foster a sense of community around the brand.

Social Media 52

Social Media UGC Content Loyalty 52

Pixlee

SEPTEMBER 3, 2020

Brands who embrace diversity in their campaigns, content, and hiring practices are representing a wide range of races, genders, orientations, and abilities, to name a few things. More than ever before, consumers are holding brands accountable to make key marketing changes to showcase different faces and voices. ThirdLove .

Brands 77

Brands Content Authentication Campaign 77

Hootsuite

JULY 6, 2022

77% of active Instagram users surveyed in a recent study noted that the app lets them interact with brands. You can troubleshoot with your customers, fix issues on the fly, and get real-time feedback. A direct line to your consumers allows you to turn followers into brand advocates. And to crowdsource sentiment on your brand.

Instagram 117

Instagram HootSuite UGC Influencer 117

Pixlee

SEPTEMBER 16, 2019

Attracting college students to your brand may be a challenge, but companies can find ways to customize their advertising campaigns and resonate with these younger consumers. By harnessing the power of generational marketing, your brand can focus on Gen Z. Using UGC and Social Media to Build a Connection.

Brands 43

Brands UGC Authentication YouTube 43

Hootsuite

APRIL 3, 2023

Are you tired of seeing all the happy, smiling brands around you, animatedly chatting about their latest successful campaign while you’re on the sidelines wondering when it’ll be your turn to get engagement, too? Save time and easily promote your brand with a professional design. Establish and reinforce brand awareness.

Engagement 110

Engagement UGC Facebook HootSuite 110

Pixlee

JULY 14, 2021

It’s no secret that user-generated content (UGC) is a valuable marketing asset to build trust in your brand, drive sales, and broaden your customer community. But, did you know you can also use UGC to improve your Net Promoter Score? Here’s how: NPS & UGC: How They Relate. 4 Ways to Use UGC to Improve NPS.

UGC 52

UGC Content Apparel Hashtag 52

Buffer Social

JUNE 6, 2022

In 2021, TikTok user Trinidad Sandoval made a video showing the effects of an eye cream by skincare brand Peter Thomas Roth that went viral on TikTok and Twitter. When consumers post about a brand on social media, they can influence their followers’ buying decisions. ” and “Consumers find UGC 9.8x

UGC 71

UGC Content Case Study Influencer 71

Pixlee

JULY 26, 2021

Instagram has emerged as a marketing powerhouse for brands over the past few years. This means that Instagram is an excellent way to promote your brand and your website to Gen-Z and Millennial audiences. . Not adding your website link in your Instagram bio would result in missed opportunities for your brand. Use Link Services.

Instagram 98

Instagram UGC Real Estate Insurance 98

Pixlee

FEBRUARY 8, 2021

That’s why your brand’s role in social media marketing is so critical. As someone who’s in charge of a brand or business social media account, you are responsible for making a positive change in your community. That doesn’t mean you shouldn’t talk about pressing issues or current events at all.

Social Media 97

Social Media UGC Marketing Communities 97

Ignite Social Media

MAY 4, 2020

With the content capabilities across social showing no signs of slowing, many brand marketers are wondering how these new features may be beneficial. Brand Marketing Watch-Outs: Snapchat’s audience skews younger than other social networks, so depending on who your brand is targeting it may or may not be the right channel for you.

Social Media 121

Social Media Brands Content Real Estate 121

agora pulse

MAY 16, 2016

There’s a new dilemma among social media professionals: S hould you focus on increasing your following or maximizing your user generated content (UGC)? Marketing pros are always striving to build bigger and better brands. The issue arises when there is no basis for our actions. Avoid earning followers for brand vanity purposes.

UGC 110

UGC Social Media Content Hashtag 110

agora pulse

OCTOBER 1, 2020

Find out how this approach works then learn how to perform a SWOT analysis strategy for your brand or client. Ask yourself questions like: How do you make your branding clear on social media? Do you consistently write social copy in your brand voice ? Do your graphics reflect your brand colors? Table of Contents.

Analysis 114

Analysis UGC How To Social Media 114

agora pulse

JANUARY 6, 2021

Look for unusual changes in impressions or conversions, and address any minor issues right away. Start by reviewing branded or campaign hashtags, and respond to or assign important items as necessary. Review the UGC you saved earlier and add the best examples to your social media schedule. Create New Content.

Social Media Management 172

Social Media Management Social Media Curation Upcoming 172

Keyhole.co

DECEMBER 15, 2023

But with an extensive online presence, many big brands convert their online reach into actionable engagement. They use software platforms like Mentionlytics, which helps brands capitalize on historical data analytics and social listening. Mentionlytics makes use of advanced AI for social listening and brand monitoring.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Buffer Social

NOVEMBER 13, 2023

  Now that fantastic deals are table stakes, it can feel like shouting into a crowded room to ensure your brand gets the attention it deserves. Partner with media brands Take it from a former lifestyle journalist — Black Friday was also wild in media. Patagonia is another brand at the forefront of this movement.

Examples 92

Examples Campaign Discount Marketing 92

Pixlee

MAY 3, 2021

Verification also serves as proof that your account is the real, certified account for your brand, eliminating any questions about potential fake accounts. Ultimately, it helps your brand emerge as a trusted, credible account – and can lead to other privileges as well. . The verification process is different for each platform.

Social Media 98

Social Media UGC Reddit Authentication 98

Later

SEPTEMBER 12, 2019

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . View this post on Instagram.

UGC 60

UGC Content Instagram Hashtag 60

Pixlee

OCTOBER 24, 2018

One reason for this is that consumers trust in marketers and brands is at an all-time low, according to a recent Forrester report. The onslaught of online advertising in recent years, plus data breaches and scandals, have only pushed consumers further from the brands who are trying to reach them. Define your brand mission statement.

Authentication 42

Authentication Brands CSR Hotels 42

Buzz Marketing for Technology

AUGUST 5, 2014

We had an esteemed panel consisting of Amber Quist , the Vice President of Brand Marketing and Communications at Spredfast; Greg Weiss , the Vice President / Business Leader of Social Media at MasterCard; and Adam Buchanan , the Social Media Manager for Cabela’s. How best to organize for Real-Time Marketing?

Eventful 100

Eventful UGC Marketing B2B 100

Keyhole.co

OCTOBER 19, 2023

Get a sneak peek into the magic behind [brand/business name]. Join us on a journey behind the scenes of [brand/business name]. Here’s your chance to witness the behind-the-scenes action at [brand/business name]. We’re pulling back the curtain to reveal the secrets behind [brand/business name].

Types 59

Types Instagram UGC Collaboration 59

Pixlee

JULY 22, 2020

In 2020, those brand interactions are more important on social media than ever before. More than half of all brand discovery ( 52% ) is happening in public social feeds. But, as so many brands and businesses recognize the power of social media, there’s a lot of noise to break through when marketing on these channels. .

Social Media 56

Social Media Tools UGC Curation 56

Convince & Convert

FEBRUARY 18, 2016

Brands were not far behind the trend, looking to capitalize upon the great content their consumers were producing. Brands from all sorts of industries, from Starbucks and Burberry to Chobani , have developed marketing campaigns that benefited from UGC. Brands now must accept the onus to obtain the proper consent from users.

UGC 60

UGC Content Syndication Social Networking 60

agora pulse

DECEMBER 13, 2018

I also see 2019 as the year when brands align their storytelling with enacting positive social change. Studies show that 92% of consumers have a more positive image of a company when it supports a social or environmental issue. And almost two-thirds of millennials and Gen Z express a preference for brands that stand for something.

Social Media 132

Social Media UGC Adwords Influencer 132

Pixlee

DECEMBER 2, 2020

Social media is a hotbed of content; when navigating its various channels the right way, your brand can garner reviews and feedback as well as user-generated content (UGC) for your own marketing purposes. Social monitoring includes actively searching for what is being said about your brand online. Social monitoring.

Social Media 58

Social Media UGC Proposal Hashtag 58

Oktopost

AUGUST 10, 2023

While some businesses still put social media in the categories of brand awareness or community management exclusively, research claims that 75% of B2B buyers use social media to make buying decisions. With the right social media tools, you can generate key insights into your brand’s reputation, strengths, and weaknesses.

Social Media 62

Social Media B2B Sentiment How To 62

Pixlee

APRIL 17, 2019

In recent years, brands have increasingly put social media and social media managers at the center of their overall marketing strategies — and for good reason. Social media allows brands to build strong communities and drive sales, fine-tune campaigns and get insight into market trends. The numbers are hard to argue with.

Social Media 74

Social Media UGC Social Media Management Authentication 74

Later

SEPTEMBER 13, 2019

If you’re new to user-generated content (UGC), here’s the cut-and-dry textbook definition. UGC is any form of content, such as images, videos, text, and audio, that have been posted by consumers on online platforms. So how is UGC going to help you ? It’s coming from an authentic voice, and not a brand.

Instagram 43

Instagram UGC Content Hashtag 43

Sprout Social

AUGUST 12, 2020

Welcome to the Social Spotlight, where we dive deep into what we love about a brand’s approach to a specific social campaign. From strategy through execution and results, we’ll examine what makes the best brands on social tick — and leave you with some key takeaways to consider for your own brand’s social strategy.

How To 131

How To Apparel Influencer YouTube 131

Pixlee

JUNE 14, 2021

A surefire way to engage your audience is through user-generated content (UGC). UGC refers to any form of content created by users/customers and made accessible through social media or other permissioning methods. Gardening brand Breck’s frequently encourages users to share photos of their gardens in exchange for a gift card.

Instagram 52

Instagram UGC Apparel Hashtag 52

Pixlee

AUGUST 12, 2020

Influencers provide a trustworthy connection with their fans, which brands can use to foster better connections with their audience. But is influencer fraud as big of an issue in 2020? As brands and influencers look prioritize authenticity and genuine connection, the answer lies in the data. Is Influencer Fraud on the Rise?

Influencer 77

Influencer Authentication Metrics ROI 77

agora pulse

OCTOBER 8, 2020

Stay on brand. Stay on brand. Select a photo that is square in shape (unless you are creating stories), easy to identify, and void of distracting lighting issues. But if you want to go from good to great , make sure that your Instagram is aligned with your branding. What specific color numbers you use for your brand.

Instagram 179

Instagram How To Hashtag Guidelines 179

Keyhole.co

OCTOBER 20, 2023

Whether it’s a small venture or a multi-billion dollar designer brand, the photo-sharing platform’s pivot to a marketing tool gives creative exposure. But among millions of brands striving to gain attention, it’s difficult to highlight your authenticity and establish trust. Instagram has become every marketer’s favorite channel.

Instagram 59

Instagram Badge Authentication How To 59

Likeable

OCTOBER 29, 2019

When brands think about community management , they usually think about addressing customer issues, complaints, and crises. Perhaps you plan to seek out top engagers, fans with large followings, or even customers that are just really loyal to your brand. On Instagram, there are studies that suggest that UGC posts have a 4.5

Badge 42

Badge UGC Posterous Communities 42