Ignite Social Media

JUNE 15, 2020

Our most popular webinar of the last 12 months was by far “What Marketers Need to Know About TikTok,” and for good reason. It also won four Shorty Awards, so naturally, marketers are intrigued by such success. An excellent response, but a fundamentally different place for marketers than it used to be. Privacy Concerns.

Brands 167

Brands Instagram Social Networking Privacy 167

Keyhole.co

SEPTEMBER 15, 2023

Are you in charge of running social media for a community-oriented brand? It gives your followers a chance to get to know your brand better and connect with each other. Based on a survey of 500 B2C and B2B marketers, Instagram Live is reported to have the highest ROI of any content format. Why Instagram Live?

Instagram 52

Instagram Brands How To Marketing 52

Dave Fleet

JANUARY 21, 2021

The Trust Barometer focuses on broader societal issues, but this year’s data touches on something I’ve been speaking about with our clients for several years now: There is an ongoing dearth of trust in the digital marketing field, and especially – but not only – in the social media space. This year is no different.

Privacy 397

Privacy Compete Eventful Report 397

Sprout Social

MAY 9, 2023

And the world of marketing is going through a tremendous change right now. Artificial intelligence (AI) marketing is taking on a bigger role with the advent of intelligent marketing tools and generative AI like ChatGPT, creating an abundance of opportunities for marketing teams to do more of what they already do best.

Sentiment 130

Sentiment Marketing Analysis Loyalty 130

Pixlee

OCTOBER 28, 2019

The last decade has been huge for influencer marketing. So huge that it’s now hard to imagine our social media feeds without influencer marketing. . With so many technological changes on the horizon, what’s next for influencer marketing? . Micro-Influencers. for larger influencer campaigns.

Influencer 59

Influencer Marketing Authentication Metrics 59

Keyhole.co

NOVEMBER 17, 2023

All it takes is for one person to post a comment about your brand, products, or services on social media and suddenly, you’re the hot topic for the day. If the comments are positive, then your brand has won some free publicity that will win you new customers.

Examples 59

Examples Brands Sentiment Reputation 59

Ignite Social Media

JUNE 15, 2021

In September of 2019, the TikTok takeover began as brands, marketers, and consumers’ interest in TikTok began to surge. What’s recently made TikTok even more appealing to marketers is data showing the purchase consideration on the app is also relatively high , especially among Gen Z.

Brands 172

Brands Trends Authentication Instagram 172

Sprout Social

FEBRUARY 26, 2024

We unpack how your brand can use these examples to spark your own scroll-stopping ideas—while maximizing your budget and doing more with less. According to The Sprout Social Index™ , the most memorable thing brands can do on social is respond to their customers. The play: Social customer care isn’t just for digital-first brands.

Atlassian 64

Atlassian Report Brands Sentiment 64

Keyhole.co

NOVEMBER 22, 2023

Today, social media has become an integral part of our lives, and Facebook stays dominant in the marketing landscape. With over 3 billion monthly active users, Facebook provides a vast pool of potential customers for businesses and brands. Why Facebook Marketing? It should be concise and relevant to your brand.

Brands 52

Brands Facebook Marketing Advertising 52

Social Media Strategies Summit

NOVEMBER 7, 2018

In the midst of 4th quarter marketing campaigns and the race to end 2018 with a bang, marketers should also start looking ahead to the new year. It’s a good time to take stock of your social media marketing strategies to assess what’s working and where you have room to improve. So how is a social media marketer to decide?

Platform 272

Platform Social Media Influencer Trends 272

Pixlee

AUGUST 28, 2020

Transparency and authenticity are hugely important to today’s consumers, and brands who don’t work to understand their audience risk not only losing sales but facing powerful backlash from customers. . Brands have to know what this newest generation needs in order to reach them effectively. . Personalization & Personality.

Brands 90

Brands UGC Authentication Hashtag 90

Pam Moore

MARCH 8, 2018

A brand is not a logo, colors, fancy tag line or even a fancy Super Bowl commercial. A brand is not your Facebook page cover video, Twitter background or set of beautifully designed Pinterest boards or images on your Instagram profile. The truth is your brand is all of these things and more. The Living, Breathing, Human Brand.

Brands 167

Brands Training Policies Template 167

Keyhole.co

FEBRUARY 9, 2024

Its marketing potential is immensely high, given the number of active users it has. Why wouldn’t you want to market your business on the biggest social media platform out there? What is Facebook marketing? Facebook marketing creates awareness and promotes a company or individual via the platform.

Strategy 52

Strategy Facebook Marketing Groups 52

Dave Fleet

JANUARY 11, 2021

This is a lesson that industry veterans learned back in the early days of social, when social networks would regularly make changes that caused seismic shifts for brands, and one that Christopher S. Brands aren’t likely to run into the kind of issues that #45 has, but the underlying point remains. Build on your own land.

Social Media 195

Social Media Privacy Apple Data 195

Social Media Strategies Summit

JANUARY 26, 2023

Facebook Pages used to be a lucrative way for brands to connect with customers on Facebook. Admins also need to choose the privacy level for each group they create, with the options being “public” or “private.” Strict privacy settings may lead to fewer members, but the members will likely be more active overall.

Groups 238

Groups Groups Communities Engagement 238

Buffer Social

OCTOBER 9, 2023

Evolving Consumption Shifts Meta’s report highlights consumption shifts crucial for marketers. Understanding evolving consumer behavior is key – adapt your marketing strategy to align with consumption trends. Legal challenges could potentially affect X's branding or operations.

News 72

News Social Media Marketing Facebook 72

Hootsuite

SEPTEMBER 23, 2020

Especially for social marketers working in regulated industries like healthcare and finance. The most common risks and requirements generally fall into four broad categories: Privacy and data security. Marketing claims. Let’s look at some of the ways these risks play out for social marketers. Privacy and data security.

Social Media 145

Social Media Policies Privacy HootSuite 145

Later

FEBRUARY 16, 2021

Looking for social media campaign ideas to take your marketing strategy to the next level? More than ever, brands are setting themselves apart on social media with creative campaigns — and seeing big results. In this blog post, we highlight 7 brands with awesome social media campaigns to inspire your content strategy in 2021: .

Campaign 91

Campaign Social Media Brands Apparel 91

Sprout Social

SEPTEMBER 15, 2020

The home of viral sensations and short video memes, brands can also have a great presence on TikTok and reach younger demographics with fun content. TikTok’s process works much the same way, where brand users and influencers have to switch over to a TikTok Pro account. Tap on your TikTok profile. Tap Manage account.

Analytics 131

Analytics Marketing Overview Privacy 131

Keyhole.co

MAY 11, 2023

Instagram has become a go-to platform for brands looking to reach a wider audience, build their brand, and drive sales. That’s why having a solid Instagram marketing strategy is essential for success. What is Instagram marketing and why do I need it? The app has become an essential marketing tool for any business.

Instagram 52

Instagram Strategy Marketing Hashtag 52

Hootsuite

MARCH 2, 2020

And with the advertising floodgates wide open, brands are too. So, is it time for your company to start TikTok marketing? Like any other social network, TikTok has a gamut of influencers and meme machines who cash in on views, likes, comments, shares—and virtual coin. million fine for violating children’s privacy law.

Brands 145

Brands Meme Hashtag Remix 145

Hootsuite

NOVEMBER 13, 2019

Your boss is about to ask you how to market to Generation Z. But how do you start marketing to them? And the answers will help you do more than just market to Gen Z. Here’s what you need to know if you want to make meaningful connections with the next most important generation on the market. You know it’s coming.

Marketing 111

Marketing Survey Mobile Trends 111

Hootsuite

APRIL 7, 2021

Which means it’s time for brands and marketers to check it out, get a feel, and decide whether they should be joining in, too. That said, Clubhouse is so new that brands also have to figure out how to join in. We’ll also look at use cases and examples of early-adopter brands that are making interesting moves on the platform.

Influencer 143

Influencer Privacy Template Templates 143

Sprout Social

DECEMBER 5, 2022

Not so long ago, brands and executives were still wondering whether they should be on social media at all. While social media is, without question, necessary for your business, there are pros and cons that brands and social professionals must grapple with. Hundreds of brands created their own feel-good content using the song.

Social Media 140

Social Media Crowdsourcing Privacy Comparison 140

Ignite Social Media

MAY 4, 2020

With the content capabilities across social showing no signs of slowing, many brand marketers are wondering how these new features may be beneficial. While some marketers have strayed away from activating on this platform due to the younger user base, others have found success on the channel. Source: Statista.

Social Media 121

Social Media Brands Content Real Estate 121

Hootsuite

AUGUST 16, 2023

Artificial intelligence tools are a hot topic in marketing circles. 74 artificial intelligence statistics for marketers Artificial intelligence growth statistics The pace at which businesses and individuals are adopting AI has not been seen with other emerging technologies. GPT-3 was originally trained with 45 terabytes of data.

Statistics 92

Statistics Marketing Organization Training 92

Buffer Social

OCTOBER 2, 2023

This could provide a sense of security and control for users, a step towards addressing privacy concerns which, in turn, may encourage more creators to join the platform. TikTok's Bodybuilding Drug Scandal: Alarmingly, some TikTok influencers are pushing bodybuilding drugs to a teen audience, raising ethical and safety red flags.

News 80

News Report Social Media Instagram 80

Sprout Social

NOVEMBER 28, 2022

Chicago brand Lost Girls Vintage created a countdown to promote their holiday dress shop—especially enticing for a company with exclusive, limited vintage stock where you have to shop fast. This is especially useful for brands who rely on long-form content, like media companies. People want to see the faces behind a brand.

Instagram 124

Instagram Engagement Brands Avatar 124

Keyhole.co

NOVEMBER 8, 2023

These cover areas like data privacy, advertising, and intellectual property. It’s important to ensure that your online interactions and content align authentically with your brand’s values while adhering to these rules. These include: A better brand image. Today, topics like data privacy are often making the news.

Social Media 52

Social Media Policies Guidelines Privacy 52

Hootsuite

MAY 29, 2023

Still, while social media AI tools are becoming commonplace, there are a lot of unknowns when it comes to AI safety, security, and privacy. As we embrace AI social media, it’s important to stay mindful of the risks and take steps to protect both yourself and your brand. Cost savings Tedious manual processes be gone!

Social Media 71

Social Media HootSuite Privacy How To 71

Sherrilynne Starkie

OCTOBER 21, 2013

Privacy pundits are up in arms over the change, citing the growing invasion of Internet advertisers into users’ private lives, but anyone who feels uncomfortable with social ads can change his own privacy settings, or can simply stop clicking those endorsement buttons. Content marketing: feeling ripped off?

Google 265

Google Privacy Advertising Social Networking 265

Pam Moore

JUNE 2, 2017

Facebook Groups provide a unique opportunity for brands of all sizes to build community, increase brand awareness, generate leads and even increase sales of products or services. How to market your business using a Facebook Group. How to choose the right privacy settings for your Facebook Group. Need more help?

Groups 167

Groups Groups Facebook Training 167

Oktopost

JUNE 18, 2019

With all that available, there’s no excuse for running a business-to-business marketing campaign that can be accurately described as, “throwing stuff at the wall and seeing what sticks”. For digital marketers, that’s even more important. These days, marketing initiatives have to justify their existence by showing measurable results.

B2B 97

B2B Strategy Marketing Conference 97

agora pulse

JULY 8, 2020

But have you focused on Instagram marketing? In this article, I’m looking at Instagram marketing essentials, my best agency hacks, and the brands that are winning. Instagram Marketing: Why All the Fuss? If your current marketing strategy doesn’t include Instagram, you might be wondering what all the fuss is about.

Instagram 109

Instagram Tips Marketing Hashtag 109

Sherrilynne Starkie

JUNE 9, 2013

It can be difficult to show that have a thousand Facebook fans for 10,000 Twitter followers delivers product sales or votes or brand loyalty. Our analysis showed that although the follower numbers kept growing, this client was failing to reach the real key influencers of its community. Measuring online influence.

Analytics 380

Analytics Social Capital Klout Analysis 380

Buffer Social

NOVEMBER 29, 2023

Mohammed predicted that social posts would be generated by ChatGPT after being trained with a company's brand persona. This is becoming a reality more and more, especially as AI tools incorporate features that allow you to provide context about you or your brand.   These layoffs can be attributed to several things.

Social Media 99

Social Media Collaboration Social Media Management Newsletter 99

Sprout Social

AUGUST 4, 2022

Choose your privacy settings and add a caption. How to manage your stitch privacy settings. You can also change this setting in your privacy settings at any time. Then, click Privacy. Then, click Privacy Settings and toggle the Allow Stitch button. From there, tap the red button to start recording. Choose Stitch.

Film 126

Film Tips How To Privacy 126