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A 7-Point Guide to Writing an Effective Influencer Brief

Pixlee

It’s no secret that influencer marketing , when done right, is powerful in boosting brand awareness, conversion, community engagement, and more. Still, many businesses are only just opening themselves up to the possibility of influencer marketing. The positive results it can yield are a real eye-opener.

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8 Critical SEO and Digital Marketing Opportunities

Adam Sherk

So I put together a round-up of current SEO and digital marketing trends that offer good opportunities for publishers. The open source nature of AMP is a plus but I’m not a fan of having to create separate URLs. Related posts: Search Marketing Dwarfs Social Media in Interactive Marketing Budgets.

SEO 100
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The Complete Guide to Using Stock Photos in Your Marketing

Buffer Social

In this post, we’ve teamed up with Unsplash to bring you the complete guide to stock photography and answer the ever-illusive question: should you be using stock photos for your marketing? When it comes to finding the right images to use in our marketing efforts it goes far beyond simply finding an image that simply “looks nice.”.

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21 Content Marketing Tools to Use in 2014

Writtent Blog

What if a marketer was only as good as their content marketing tools? The brands that succeed at content marketing are those that take an agile stance. While some of the content marketing tools trending in 2014 are familiar, many of the rest are brand-new and probably worth adding to your program.

Tools 111
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50 Amazing Mobile Marketing Statistics That Will Move You to Action

Writtent Blog

It’s no exaggeration to say that smartphones and tablets are the biggest thing to hit marketing since the internet appeared. Cultural shifts can eat a weak marketing strategy for lunch, which is why it’s crucial for small businesses to immerse themselves in the realities of mobile, and adapt to the change. Source: HubSpot ).

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The Future of Twitter

Proactive Report

Apparently brands don’t consider Twitter as sexy as Instagram or Snapchat. This might not be such a bad thing in light of the PewDiePie incident, which highlights just how tricky working with these young social media influencers can be). Source Triggertrap eport.) Lee Odden Top Rank Marketing. Journalists on Twitter.

Twitter 94
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7 Design Tips to Take Your Social Campaigns to the Next Level

Later

Campaigns can have the same branding as all of your other social media content but, occasionally, you might want to consider giving your campaign a distinctive look and feel to set it apart. Are you ready for some juicy industry secrets and fresh strategies to help you grow your brand on social? jacimariesmith: Lifestyle Influencer??