Pixlee

MAY 17, 2021

In the past year, many brands prioritized building an online presence to connect with customers in light of social distancing. Luckily, with user-generated content (UGC) , many brands are finding ways to provide social proof for their products. How to Make Your UGC Shoppable. Tie UGC with your ecommerce ads .

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UGC Authentication Brands Review 52

Sprout Social

SEPTEMBER 14, 2023

In marketing, brand awareness is a significant focus—in fact, it’s likely one of your main goals. In this article, learn how to build your own customer marketing strategy, how it creates customer trust and see some stellar customer marketing examples from brands who are getting it right. What is customer marketing?

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Strategy Brands Content UGC 123

Ignite Social Media

JULY 18, 2022

Brands aren’t on social media to keep up with old friends. A common mistake many brands make is thinking that the total amount of engagements is the clearest indicator of social success, and them working towards increasing those numbers. How to Improve Engagement Quality . Let’s talk about more about that here.

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Engagement UGC How To Metrics 183

Pixlee

SEPTEMBER 27, 2018

From YouTube to Yelp, user-generated content (UGC) powers some of the most popular websites in the world. For brands, it’s a powerful marketing technique that can double conversion rates and increase average order value. To maximize your team’s success with UGC, consider these common challenges before getting started.

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UGC How To Hashtag Curation 72

Pixlee

MAY 28, 2021

Lending itself to images and videos exclusively, the highly visual platform attracts users and visual brands alike. Conversely, non-visual brands, like insurance, software, and other similarly abstract brands can struggle with Instagram as a channel. But that doesn’t mean it’s impossible for non-visual brands to do the same.

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Instagram Insurance UGC Brands 83

Pixlee

AUGUST 21, 2020

Your brand exists in a world of diversity, and it’s time for your marketing to reflect this. Jack Myers, media ecologist and founder of MediaVillage and AdvancingDiversity.org , says, “ Brands are challenged if they’ve failed to build a foundation of authentic commitment to diversity and inclusion. Are you ready to make the shift?

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Brands UGC How To Hotels 93

Pixlee

JULY 9, 2019

This disconnect results in underutilization of their UGC, leaving money on the table. This disconnect results in underutilization of their UGC, leaving money on the table. Before we get into these tactics, here is how UGC is incorporated within an inbound-aligned company. Inbound Strategy and UGC.

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UGC Strategy Marketing How To 59

Sprout Social

JANUARY 19, 2023

According to a Sprout survey of 300 marketers responsible for their brands social media strategy, 64% cite data, privacy and brand safety as concerns within the metaverse. And with metaverse investments surpassing $120 billion dollars in early 2022—more than double the investment in 2021—brands can’t afford to avoid resolution.

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Brands Avatar How To Privacy 117

Social Media Strategies Summit

JANUARY 5, 2022

Instagram provides a huge opportunity for small businesses to reach new audiences and establish their brand online. How can you do that? This article will break down how to use Instagram for your small business in 2022 and beyond. To build brand awareness for a new product. For starters, you must get the basics right.

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Small Business Instagram Platform How To 204

agora pulse

SEPTEMBER 18, 2019

User-generated content (UGC) is a game-changer for businesses. It can help you foster stronger relationships with your audience while it simultaneously makes your brand more appealing (and more trusted) by new users discovering you. But is UGC worth all the effort? Run UGC-oriented campaigns. Share UGC regularly.

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UGC Brands Content How To 89

Pixlee

JANUARY 18, 2022

Building customer loyalty is critical to retaining customers, but it can also help convert new shoppers into loyal customers with the help of brand advocates. If you’re already measuring customer engagement , the next logical step is to turn highly engaged customers into brand advocates. Who is a Brand Advocate?

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Brands UGC How To Apparel 52

Hootsuite

NOVEMBER 28, 2022

Brand advocates help you connect with potential customers and cut through the noise online. Bonus: Download a free employee advocacy toolkit that shows you how to plan, launch, and grow a successful employee advocacy program for your organization. A social media advocacy strategy turns your biggest fans into brand advocates.

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Social Media UGC How To HootSuite 122

Ignite Social Media

JUNE 29, 2018

Instagram Stories are a fun & easy way for followers to interact with your brand and for you to share information. Below are a few tips from us here at Ignite on how to elevate your Instagram story game. Do you remember the big push for brands to create Snapchat stories? Reposting User Generated Content (UGC).

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Instagram Brands UGC How To 122

Social Media Strategies Summit

JANUARY 28, 2021

When it comes to using Instagram to market your brand, your follower count isn’t the be-all-end-all. Your Instagram captions are an opportunity to connect with customers and build brand trust and awareness. Clarify Your Brand Voice. Your brand voice is the core of boosting engagement on Instagram.

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Instagram Engagement Brands How To 130

Sprout Social

APRIL 4, 2023

When a brand is able to create positive buzz around their brand by just mentioning a product enhancement or product drop, you know they have a great marketing strategy behind them. But how are some brands, like Apple, able to attract new customers and elevate their positioning in the market with a simple announcement?

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Brands ROI UGC Authentication 128

Visually SM

JANUARY 10, 2021

People who say good things about your brand can influence others to become loyal consumers. It is essential to invest in building brand advocates to get new supporters. However, customer loyalty is stronger when someone supports a brand without incentives. In this article, you will see: What is a brand advocate?

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Company Brands UGC Reputation 130

Sprout Social

OCTOBER 4, 2023

Sprout’s Tagging feature has changed the reporting game for many brands. In this article, we’ll show you how 3 brands have created a Tagging strategy for marketing campaigns, cross-org reporting and better insights. How to implement Tagging in your marketing campaign reports today Honing in on insights granular and broad.

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Strategy Brands UGC Marketing 122

Hootsuite

SEPTEMBER 7, 2022

To help you and your brand put your best foot forward, we’ve rounded up 28 social media bio examples and templates for Instagram, Twitter, Facebook, TikTok, LinkedIn, and Pinterest. A good bio is like a storefront — it can help inspire trust in potential customers unfamiliar with your brand. How someone can get in touch with you.

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Template Templates Social Media UGC 145

Ignite Social Media

SEPTEMBER 23, 2021

With organic reach on the decline, running a quality social media sweepstakes is one of the best ways to amplify and boost your brand. Sweepstakes are a great way to drum up excitement for your brand, because who doesn’t love free stuff? If your brand sells a physical product, include that as the prize or part of it.

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Social Media How To Guidelines UGC 186

agora pulse

DECEMBER 11, 2020

With social media, you can do everything, from increase brand awareness and generate new leads to drive sales and cultivate loyalty. Compared to average organic reach on social media, which is typically around 5% for Facebook, email gives your brand a much better chance of making a connection. 3X higher conversion rates.

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Campaign Social Media UGC Marketing 150

Sprout Social

MARCH 4, 2021

With growing competition, the best way for your brand to stand out on social media is through engagement. In fact, according to the Sprout Social Index™ , 40% of consumers believe that memorable content makes a brand’s social best in class. And creativity is the top reason why a brand’s social presence stands out.

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Curation Data Content UGC 141

Pixlee

MARCH 28, 2022

As the metaverse continues to grow and brands begin designing marketing strategies that align with it, it’s important to remember that social media is not the only approach to community-building. Hence, it is of the essence that you build your brand community closest to conversion. So if not social media, then where?

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Communities UGC Community building How To 86

Pixlee

AUGUST 13, 2019

Social media advertising has huge potential for brands. When done right, it builds your brand’s community, attracts new customers, and leads to an increased ROI. Learn from these five common mistakes brands make with social media ads and how to avoid them. Gone are the days when brands did nothing but sell online.

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UGC Brands Content ROI 40

Pixlee

JANUARY 20, 2022

For brands looking at social media channels to enhance their reach, esports has proven to be a massive opportunity. While there is considerable profit to be generated if you’re part of the esports industry, brands not directly in the gaming industry can also leverage esports viewership to their advantage. Image Source.

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Influencer Brands Marketing How To 82

Ignite Social Media

JUNE 29, 2016

UGC, how can I explain it? User-generated content is an authentic, cost-effective way to get branded content that’s really going to resonate with your brand’s audience … because they create it! So, let’s explore how to collect and repurpose the good stuff your brand’s fans are already out there creating.

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UGC Content Library Authentication 112

Pixlee

DECEMBER 13, 2021

Whether you’re a new startup or a seasoned company, this post will walk you through how you can build a wildly successful brand strategy for your ecommerce brand in 2022. What Defines an Ecommerce Brand in 2022? Brands are defined more by their community than by who they say they are.

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Strategy UGC Brands Apparel 52

Keyhole.co

SEPTEMBER 20, 2023

Do you lie awake at night worrying about what PR disaster will derail your brand image online? So, it’s fair to say that a positive online brand reputation is a business’s greatest asset today. Your brand reputation management must consistently improve to sustain a good name. You are not alone. For that, follow these steps: 1.

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Reputation Brands Construction How To 59

Ignite Social Media

APRIL 13, 2022

The brands that get it, get it. This is a similar approach to consumer-first, but community-first is important to consider when building out a social media strategy that’s meant to fuel brand growth and build long-term relationships with customers. But what happens when traditional marketing and social media collide? Mielle Organics.

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Communities Instagram Brands Education 135

Pixlee

AUGUST 25, 2020

The desire for diverse and inclusive branding isn’t new, but it’s become abundantly clear that today’s consumers want — and expect — brands to highlight real people who display the full spectrum of races, ethnicities, orientations, and abilities. So, how do you make your brand more diverse? Work With Diverse Creators.

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Brands UGC How To Authentication 52

Pixlee

MAY 9, 2022

You also need to know how to forecast creative needs of your ecommerce business. Look at Competing Brands & Design for the Customer Journey you Want. First, you can look at what competing brands are doing in terms of their creative talent and marketing. Invest in Community-Driven Marketing.

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UGC How To Compete Apparel 75

Later

OCTOBER 1, 2019

Wondering how to legally repost user-generated content on Instagram? If you want to start curating your Instagram feed with user-generated content (UGC), it’s important to understand the rules — so that you can protect your brand and treat your community of creators fairly.

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UGC Instagram Content How To 90

Pixlee

OCTOBER 16, 2020

As brands move into 2021, it’s imperative to understand that change is a constant, and in moments of change, relying on your community to support your marketing activities can save your campaigns. Enter user-generated content (UGC) – the strategic fulcrum of your campaigns and content shortages. UGC is perfect for ads.

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UGC Content Strategy How To 82

Pixlee

AUGUST 28, 2020

Transparency and authenticity are hugely important to today’s consumers, and brands who don’t work to understand their audience risk not only losing sales but facing powerful backlash from customers. . Brands have to know what this newest generation needs in order to reach them effectively. . Personalization & Personality.

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Brands UGC Authentication Hashtag 90

Ignite Social Media

JULY 18, 2022

Brands aren’t on social media to keep up with old friends. A common mistake many brands make is thinking that the total amount of engagements is the clearest indicator of social success, and them working towards increasing those numbers. How to Improve Engagement Quality . Let’s talk about more about that here.

Engagement 85

Engagement UGC How To Metrics 85

Keyhole.co

SEPTEMBER 13, 2023

Hashtags are great for getting your brand noticed on Instagram. Adding trending hashtags in your posts can make you a part of the popular conversations and a relevant brand in the Instagram community. To help you, we compiled a guide on how to find and use trending hashtags on Instagram for better visibility.

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Hashtag Trends Instagram UGC 52

Social Media Strategies Summit

JANUARY 3, 2019

In April, the platform saw changes to its API that resulted in the death of Instagram bots, apps that help brands analyze their followers and limitations on the ability to repost UGC. As we move into a new year, brands will need to continually assess and adjust their Instagram strategies to stand out. 1 Madewell. madewell / 1.2

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Instagram Brands UGC Travel 139

Pixlee

JULY 19, 2021

By creating authentic relationships with individuals who hold sway over a large group of consumers on social media, brands can harness their target audiences in a way they’ll trust. In this article, you would learn why it is useful and how to accurately integrate both tactics. . Benefits of Using Influencers for Email Marketing.

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