Sprout Social

JANUARY 19, 2023

According to a Sprout survey of 300 marketers responsible for their brands social media strategy, 64% cite data, privacy and brand safety as concerns within the metaverse. And with metaverse investments surpassing $120 billion dollars in early 2022—more than double the investment in 2021—brands can’t afford to avoid resolution.

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Brands Avatar How To Privacy 117

Hootsuite

SEPTEMBER 7, 2022

To help you and your brand put your best foot forward, we’ve rounded up 28 social media bio examples and templates for Instagram, Twitter, Facebook, TikTok, LinkedIn, and Pinterest. A good bio is like a storefront — it can help inspire trust in potential customers unfamiliar with your brand. Personal brands. Brand mission].

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Template Templates Social Media UGC 145

Sprout Social

NOVEMBER 29, 2023

Brand accounts should emphasize human interactions and avoid anything that looks spammy. Let’s talk about legalities—or at least, what abides by Instagram’s Community Guidelines —so your account doesn’t get penalized. More on this in the next section. Poor automation looks spammy. People can spot a bot at a glance.

Instagram 115

Instagram Tools Strategy Hashtag 115

Hootsuite

APRIL 3, 2023

Are you tired of seeing all the happy, smiling brands around you, animatedly chatting about their latest successful campaign while you’re on the sidelines wondering when it’ll be your turn to get engagement, too? Save time and easily promote your brand with a professional design. Establish and reinforce brand awareness.

Engagement 110

Engagement UGC Facebook HootSuite 110

Social Media Strategies Summit

OCTOBER 3, 2019

It’s still early days for this social platform, but brands should be paying attention. In the past year, TikTok has tested and launched advertising options including in-feed native video ads, brand takeovers, hashtag challenges, and more. If Generation Z is a target demographic for your brand, the time to embrace TikTok has come.

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Brands Meme Hashtag Campaign 114

Sprout Social

MARCH 4, 2021

With growing competition, the best way for your brand to stand out on social media is through engagement. In fact, according to the Sprout Social Index™ , 40% of consumers believe that memorable content makes a brand’s social best in class. And creativity is the top reason why a brand’s social presence stands out.

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Curation Data Content UGC 141

Keyhole.co

MAY 9, 2023

Besides, the platform offers advanced features and advertising capabilities that can help generate brand awareness, attract target audiences, and drive high engagement, making it a powerful marketing tool. A recent survey reveals Instagram is the “ #1 platform ” for building brand relationships. What is an Instagram giveaway?

Instagram 52

Instagram UGC Hashtag Guidelines 52

Later

OCTOBER 1, 2019

If you want to start curating your Instagram feed with user-generated content (UGC), it’s important to understand the rules — so that you can protect your brand and treat your community of creators fairly. Recently, brands and businesses have been put under the spotlight for incorrectly reposting UGC to Instagram. .

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UGC Instagram Content How To 90

Hootsuite

MAY 1, 2023

Benefits of a social media workflow An effective social media workflow ensures that every post is well-crafted, timely, strategic, and aligned with your brand guidelines. Higher-quality content: Clear workflows ensure your content is accurate, up-to-date, and offers the best possible reflection of your brand.

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Template Templates Social Media Tips 134

Ignite Social Media

NOVEMBER 19, 2019

You can also find each of their advertising and marketing codes to dive further into the guidelines for each council: DISCUS Code of Responsible Practices Beer Institute Advertising and Marketing Code Wine Institute Digital Marketing Guidelines. Alcohol Advertising Guidelines. General Prohibited Practices.

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Guidelines Marketing UGC Advertising 100

Pixlee

MAY 24, 2021

To inspire trust in the safety and cleanliness of travel, tourism and travel brands rely on frontline experiences to showcase authentic experiences. Enter influencers and user-generated content (UGC) – the community-driven method for rebuilding trust in travel. Influencers Inspire More UGC. Reestablishing Trust.

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Travel Industry Influencer Tourism 52

agora pulse

OCTOBER 8, 2020

Stay on brand. Stay on brand. But if you want to go from good to great , make sure that your Instagram is aligned with your branding. Your branding guidelines should include: Fonts and their usage. What specific color numbers you use for your brand. Guidelines about how to use images. Set up natively.

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Instagram How To Hashtag Guidelines 179

Keyhole.co

OCTOBER 16, 2023

Branded hashtags A branded hashtag is a hashtagged phrase a brand creates and uses on social media. Branded hashtags A branded hashtag is a hashtagged phrase a brand creates and uses on social media. Coca-Cola’s #ShareACoke is a notable example of a branded hashtag. Here’s how: 1.

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Hashtag Instagram How To UGC 52

Sprout Social

OCTOBER 5, 2020

When it comes to fueling awareness and keeping fans engaged, sometimes the best content strategy a brand can take is to let others create the content for you. But McGee’s user-generated content (UGC) also attracts more views than his team’s official profiles. Giving fans what they want now. Getting all eyes on the bubble.

Content 114

Content UGC Sports YouTube 114

Pixlee

JUNE 15, 2020

Brands who successfully pivoted to an ecommerce-first model are facing a challenge beyond customer acquisition: customer retention. Securing repeat customers and fostering customer loyalty have proven to be difficult challenges in the age of a recession, retail closures, and ever-shifting consumer sentiment towards brands.

Strategy 59

Strategy UGC Loyalty Sentiment 59

Hootsuite

MAY 18, 2023

Partner with relevant influencers and brands If you’re looking to reach a wider audience, teaming up with influencers or relevant brands can be highly effective. Partnering with relevant brands and influencers can increase your reach and help create more engaging content for your short-form videos.

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Video HootSuite How To UGC 112

Ignite Social Media

JUNE 13, 2017

Want to get your fans and followers excited, a great way to do that is to run a sweepstakes for a chance to win a prize sponsored by your brand. It’s a way to show that you appreciate their loyalty and also entice their connections to check your brand out because who doesn’t like prizes? Instagram UGC. Tweet to Win.

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Widget Hashtag UGC Travel 118

Pixlee

DECEMBER 2, 2021

With the growth of ecommerce and short-form video in general, TikTok has become one of the most popular social media platforms for brand marketing and building an engaged audience. TikTok’s technology and tools may significantly improve brand recall and social media engagement. Feature User-Generated Content (UGC).

Campaign 52

Campaign UGC Hashtag Influencer 52

Keyhole.co

OCTOBER 20, 2023

Whether it’s a small venture or a multi-billion dollar designer brand, the photo-sharing platform’s pivot to a marketing tool gives creative exposure. But among millions of brands striving to gain attention, it’s difficult to highlight your authenticity and establish trust. Instagram has become every marketer’s favorite channel.

Instagram 59

Instagram Badge Authentication How To 59

Pixlee

SEPTEMBER 9, 2019

Brands have been jumping in on relevant events for years, but it’s easier now more than ever for them to jump in on other trends that may not be completely relevant to their organization’s offering. Trendjacking, when done right, can help you improve brand image and help your marketing team improve on other goal areas as well. .

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Brands Meme Trends UGC 55

Pixlee

SEPTEMBER 13, 2021

Ambassador marketing, turning passionate fans into sponsored brand advocates both on social media and in person, is a growing powerhouse for brand marketing. Community-driven brands are turning to ambassadors more and more to boost brand awareness and customer acquisition. Who is a Brand Ambassador?

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UGC Marketing Influencer Authentication 52

Pixlee

SEPTEMBER 13, 2021

Ambassador marketing, turning passionate fans into sponsored brand advocates both on social media and in person, is a growing powerhouse for brand marketing. Community-driven brands are turning to ambassadors more and more to boost brand awareness and customer acquisition. Who is a Brand Ambassador?

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UGC Marketing Influencer Authentication 52

Convince & Convert

MARCH 21, 2017

Brands that used to see each post reach the majority of their social media Followers saw their numbers dwindle to a small trickle a couple years ago. Though it might go against what some marketers will tell you, there are still opportunities for brands to offer up value on social media and collect leads in return. Key Takeaways.

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Social Media UGC Organization Strategy 144

Pixlee

OCTOBER 23, 2019

But for brands, updating their websites to become accessible after this ruling and recent changes to the Americans with Disabilities Act (ADA) can be a challenge. . The Web Content Accessibility Guidelines (WCAG) , developed by the Worldwide Web Consortium (W3C), provides an international set of guidelines for accessibility.

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Sites Widget UGC Guidelines 40

Pixlee

FEBRUARY 7, 2022

People don’t just take brands at their face value anymore — they do proper research and look for customer reviews. Betting on customer reviews to improve brand recognition is always a good idea. To use positive customer reviews for your marketing campaign, you’ll first need to find your brand advocates.

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Review Template Templates How To 78

Pixlee

MARCH 15, 2021

It is an extensive process that helps understand email effectiveness, ROI, engagement, deliverability, and brand association. Email content creation includes the subject line optimization, usage of images, HTML email templates used, mobile optimization, font selection, color palettes, and branded elements. Branding Elements.

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Template Templates Embedding Metrics 83

Pixlee

FEBRUARY 3, 2021

As social media has become the new way to reach customers, sell products, and get visibility for brand messages, the importance of maintaining or even building a presence online is growing. Each Yakima ambassador has a personalized page on the brand’s website, with an overview of their lifestyles and links to their favorite products.

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Instagram Tips Discount UGC 98

Ignite Social Media

SEPTEMBER 7, 2016

Of what use can influencers be to our brands? In efforts of helping you articulate the subtler advantages to be had through influencer cooperation, we’ve compiled this list of five surefire reasons that listening to influencers will better inform your own brand’s content strategy. Influencers Have Sizeable, Relevant Audiences.

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Influencer Strategy UGC Content 60

agora pulse

JUNE 29, 2020

An increasing number of students are actually turning to social media platforms (particularly Facebook and Instagram) to look for key updates about brands, businesses, and organizations of all kinds. Share UGC and tag the individuals who created it originally. Your university is no exception. Announce award winners.

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Social Media Engagement How To Groups 104

Pixlee

APRIL 27, 2017

It generates trust, increases conversion, amplifies your brand message, and serves as an unlimited pool of content for your business. 59% of millennials claim that they use UGC to inform their purchase decisions about major electronics. Millennials trust UGC 50% more than original content generated by the brands.

Instagram 42

Instagram UGC Hashtag Guidelines 42

Pixlee

APRIL 27, 2017

It generates trust, increases conversion, amplifies your brand message, and serves as an unlimited pool of content for your business. 59% of millennials claim that they use UGC to inform their purchase decisions about major electronics. Millennials trust UGC 50% more than original content generated by the brands.

Instagram 40

Instagram UGC Hashtag Guidelines 40

Pixlee

APRIL 27, 2017

It generates trust, increases conversion, amplifies your brand message, and serves as an unlimited pool of content for your business. 59% of millennials claim that they use UGC to inform their purchase decisions about major electronics. Millennials trust UGC 50% more than original content generated by the brands.

Instagram 40

Instagram UGC Hashtag Guidelines 40

Sprout Social

SEPTEMBER 22, 2016

A dedication to social media engagement , integrating existing communities and using analytics tools are three ways that brands can ensure their Instagram presence remains robust. User-generated content on Instagram is significant for any brand’s social strategy because it’s authentic. Leverage User-Generated Content.

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Communities Instagram Bazaarvoice UGC 40

Sprout Social

OCTOBER 23, 2018

It’s a place where people create, share and interact with both their friends and their favorite brands. As with any social platform, brands that want to get the most out of Instagram need a substantial following. People are looking for consistency and timeliness from the brands they follow.

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Buy Instagram How To Geotagging 111

Sprout Social

JANUARY 27, 2017

More and more brands are incorporating company culture into their social strategies. This is a great tactic for humanizing your brand while simultaneously making your employees feel valued. Humanize Your Brand. Ensure Consistent Employee UGC. SproutSocial A2 Share what types of content you want w/ voice guidelines, etc.

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Company Content UGC Authentication 40

Hootsuite

JUNE 29, 2023

Before we dive into the nuts and bolts of brand reputation management, we want to apologize. Because, yeah, we do give a darn about our brand reputation. But in 2023, social media gives brands a unique opportunity to manage their reputations on the front lines. What is brand reputation? And you should too. Here’s how.

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Reputation Strategy Brands HootSuite 106

Later

AUGUST 18, 2019

Want to create Instagram Stories filters for your brand? But now, anyone and everyone can design and create Instagram Stories filters for their brand using Spark AR Studio! Plus, there are plenty of talented AR designers you can work with to create Instagram Stories filters or effects for your brand. .

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Instagram How To Sample Samples 83