Don’t Sell Your Brand’s Soul to the Facebook News Feed Algorithm and Vanity Metrics

Pam Moore

Brand leaders around the globe are freaking out as they read the blog posts, watch the videos and see the tweets fly by from the Facebook fear mongers crying that the end of Facebook as we know it has arrived. He made it crystal clear that we all will see less brand content in our news feed.

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Is Your Social Media Content Really Top of News Feed Worthy?

Pam Moore

Are you tired of looking for the magic easy button to help you get your business content to the top of the News Feed? Do you dream about your content showing up on top of the Facebook, Instagram, Twitter or LinkedIn News Feed?

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10 Power Tips to Create Facebook Content that Owns the News Feed Like a BOSS

Pam Moore

Facebook recently announced big changes to the Facebook News Feed algorithm that impacts publishers, brands, celebrities and just about any business or human being who wants to conduct any type of business utilizing Facebook.

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Facebook Marketers are Already Fumbling News Feed Change

Jon Loomer

It’s been a little over a week since Facebook announced the latest news feed change intended to surface more content from friends and less content from brands. In that time, it’s clear marketers are setting the groundwork for future news feed changes.

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25 most followed brands on Twitter in 2019

Unmetric

While Barack Obama, Katy Perry, and Justin Beiber run the show as the most-followed people on Twitter, we wanted to know which brands were most followed. Luckily, we have a Twitter analytics tool that tracks, among other things, which brands have the most followers.

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Best Practices for Twitter

Ignite Social Media

Twitter gives users the ability to stay in touch with their favorite brands, in a “happening now” atmosphere. It’s a great place for brands to share timely information and eye-catching visuals while engaging with their community.

How Human is Your Brand? Here are 13 Characteristics of Human Brands

Pam Moore

A brand is not a logo, colors, fancy tag line or even a fancy Super Bowl commercial. A brand is not your Facebook page cover video, Twitter background or set of beautifully designed Pinterest boards or images on your Instagram profile. Your brand is what you say, do and think.

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Mark Zuckerberg Announces Major News Feed Changes

Myrland Marketing

If your Facebook News Feed has historically been dominated by updates from brands, businesses, and news media, get ready for a major shift. More on that in a moment… The Explore Feed on Facebook . Fast Forward One Week To Mark Zuckerberg’s News Feed Announcement .

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Six Stellar Twitter Tools and Reviews

Webbiquity SMM

Thanks to its brevity and informality, Twitter has become a phenomenally successful social network, particularly for sharing news and updates, with more than 560 million active users collectively posting 5,700 tweets every second. Expert Reviews of Top Twitter Tools.

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How to Share Posts From the Instagram Feed to Stories

Buffer Social

Instagram has released a new way for users to easily share feed posts to stories. More than 300 million users now use Instagram stories daily and this update will enable them to share any post from their Instagram feed directly to stories. How to share feed posts to Instagram Stories.

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NEVER Feed the Trolls

Janet Fouts

Shel responded publicly, mostly on Twitter, and on his blog , but pretty much anything he did only added fuel to the fire. I’m using this only as an example of how your brand can be damaged by letting something like this snowball. The more you say, the more you feed ‘em.

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Understanding Twitter's Timeline Algorithm to Make Your Brand Stand Out in 2019 [infographic]

Social Media Today

Understanding platform algorithms is key to maximizing reach - check out this overview of Twitter's feed system

Nine years of Twitter

Sherrilynne Starkie

Twitter has been around now for nine years; during that short time it’s changed both the PR profession and practitioners alike. I’ve built an international following and have had many great opportunities come my way thanks to my Twitter profile. How to be smart on Twitter.

Force Feed

Twist Image

They're doing the heavy lifting, in a world where most people can't be bothered with 140 characters on Twitter , so they've started snapping each other on Snapchat. It's the kind of stuff that lets the ugly side of opinions (which they see as news) seep into the feed and, to a certain degree, you see sides of people that you had never known (no matter how long you have known them). The other day, Facebook announced changes to the news feed. Force feed me. brand.

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Twitter Cleans up Spam Accounts

Ignite Social Media

Twitter has been struggling ever since they moved away from their bread and butter of the reverse chronological feed in early 2016. The recent news that Twitter is overrun with fake accounts delivered a massive blow to Twitter’s reputation.

Top Flavored Water Brands on Social Media

Ignite Social Media

It’s pretty much become the new “thing” as people across the world declare their favorite brands, tweet pictures and even buy bathing suits to show their support. From La Croix and hint to Bubly, here are a few of the top flavored water brands on social media.

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Stop Your Dream Customer in their Social Media Thumb Scrolling Tracks with Intent, Trust and Attention

Pam Moore

How can you stop the scroll as your dream customer is browsing the web, scrolling their social media news feed on their mobile device? There is clearly no lack of people and brands trying to grab your attention. Brands want us to check out their hot deals.

Power of Trust and Intention in Earning Attention of Your Ideal Customer and Audience

Pam Moore

There is clearly no lack of people and brands trying to grab your attention. Every where we turn, every device we turn on, every social network feed we scroll, there is noise. Brands want us to check out their hot deals. 15 Tips to Zoom Your Online Brand (white paper).

Brands 170

5 Twitter Strategies And Tools To Take Your Branded Account To the Next Level

Webbiquity SMM

If you’ve invested the groundwork necessary to build a Twitter account, there’s nothing more satisfying than seeing it actually gain steam. How can you break through a Twitter plateau and take your account to an even greater level of success? 4) Create Your Own Branded Hashtag.

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New Twitter Features Summed Up

Mindjumpers

Tweet Last week, Twitter announced some major changes that will affect how both users and businesses use and spend time on the site. Here’s a sum up of the most prominent changes: Twitter redesign. As you use Twitter, the feature will be better at serving you content.

Why We Still Love Twitter

Likeable

Ah, Twitter. Arguably the most polarizing social platform, Twitter has had its share of ups and downs in recent years, but for better or worse has become a main forum for public discourse. From a marketing perspective, there are certainly reasons to be skeptical of Twitter.

Why Buying Twitter Followers Is Damaging To Your Brand

Akamai Marketing

This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. Community social media Transparency Twitter Vent advice automation personal brandingWe've Moved! Please Update your Reader Now.

Buy 194

Twitter Creates a New Tool for Brands and Snapchat is Changing up Their Game | Social You Should Know

Ignite Social Media

Twitter has created a new dashboard for brands, Facebook changes their algorithm again, amongst other things, and Snapchat is changing up their game in a big way. Twitter’s New Dashboard for Brands. This tab will also help brands highlight certain types of content.

Tools 117

Social Trust Factor: 10 Tips to Establish Trust and Credibility for Your Brand

Pam Moore

Many marketing and business leaders spend months developing an integrated online platform, brand architectures, message platforms, social media strategies and plans, logos, and more. 10,000 purchased Twitter followers is not real social proof. Brand Strategy in a Nutshell.

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How to be Twitterific – 39 Expert Twitter Guides and Tips

Webbiquity SMM

From humble beginnings, Twitter has grown to become an indispensable source for online news alerts as well as a vital marketing tool. The microblogging site now boasts more than 255 million monthly active users , and 53% of Twitter users recommend products in their tweets at some time.

New Facebook And Instagram Ad Options | Social You Should Know

Ignite Social Media

Can the world handle two Facebook news feeds? They debuted in September 2015 and offer huge potential opportunities, but if my news feed is any indication, sales have been slow. Facebook Experimenting with Alternate News Feed.

10 Brands Killing it with User-Generated Content on Instagram

Later

Sharing user-generated content (UGC) is one of the most effective ways to build brand love and strengthen your online community on Instagram. Get inspired by these 10 brands taking user-generated content to the next level on Instagram: UGC Brand Inspo #1: Set a Challenge like @over.

The News Feed is Outdated: How Stories Changed the Way I Think About Social Media

Buffer Social

The News Feed is outdated and stories are becoming the default for content consumption. Facebook, for example, didn’t invent the vertical scrolling feed. Twitter launched “ While you were away ” to show tweets you may have missed since you last opened the app.

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3 Ways Brands Can Gain From Twitter's Character Limit Tweak

Unmetric

The latest change that Twitter has proposed will have a significant impact on brands' twitter strategy. Add to that the emotional trauma of replying to brands with Twitter handles that seem to go on forever and ever, leaving me about enough space to put an emoji.

How Brands Use Pinterest

Mindjumpers

More and more brands has also starting to tap into this platform. Like Twitter, it’s an open social platform where you can follow whichever user you would like to. Brands on Pinterest. They pin things that communicate who the brands are and what they are inspired by.

Brands 278

How to Use Your CEO’s Twitter Account to Build Brand Loyalty

Convince & Convert

Looking for a way to get more trust in your brand, a lift in consumer engagement, and an edge over your closest competition? A dramatic number of consumers have come to expect an executive presence on social media, particularly Twitter, as a means of accessing brands 24/7/365.

Brands go bananas over #RahulBoseMoment

Unmetric

For those of you scratching your heads and wondering why images of bananas are taking over social media feeds in India, here’s what happened: A video tweeted by Indian actor Rahul Bose explaining the exorbitant amount he was charged for two bananas at a luxury hotel took the internet by storm—5,700 retweets and counting so far. Brands added their own spin to the #RahulBoseMoment and shared offers that you can make use of under 442 rupees.

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How to use Twitter effectively & grow your brand

Sprout Social

Twitter is home to 330 million monthly active users. These people visit the channel from all over the world, looking for the latest news and updates from their favorite brands. That means that if you’re not already active on Twitter, you could be missing out on some serious leads. Unfortunately, while there are many brands tweeting today, many of them don’t know how to use Twitter effectively, to help them grow their business. Engagement Twitter

How B2B Brands Can Drive More Leads This Year

Webbiquity SMM

In survey after survey, year after year, lead generation is a top priority for B2B brands. This has opened up new possibilities for brands looking to harness the power of social media advertising. Connect with Twitter. Connect with Grin on Facebook or Twitter.

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Why Twitter Engagement Is Essential for Brands Today

Sprout Social

Twitter has grown quickly since its inception. Your brand needs to stay consistently engaged to connect with your audience and drive conversation. Why Twitter Engagement Remains Relevant. There’s a reason why Twitter is still one of the top 5 social media channels and continues to thrive. From a marketing perspective, the immense user commitment is a great opportunity for brands. This vast base of active users is one of the biggest perks of Twitter.

How to Inspire More User-Generated Content for Your Brand

agora pulse

It can help you foster stronger relationships with your audience while it simultaneously makes your brand more appealing (and more trusted) by new users discovering you. That fact drives most brands crazy because they have no control over this aspect. People love when brands share UGC.

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Twitter Basics: How To Get Started On Twitter For Business

yMarketingMatters

What Makes Twitter Different. On Twitter, you’ll find friends and family as well as celebrities, companies and strangers who may share your interests. Like any social network, what you get out of Twitter is based on what you put in and how active you are. Branding.

A Walk Through Twitter’s Walled Garden

The Realtime Report

Ever since Twitter picked a business model based on advertising, the company has been emphasizing the importance of creating a “consistent experience” for Twitter users. ” First, Twitter needs to build the wall, and that means reining in developers. .

11 Twitter Bio Ideas to Get More Followers and Engagement

agora pulse

When was the last time you reviewed your Twitter bio? A good Twitter bio introduces you and your business to your audience and shows them what kind of content they can expect from you. Now when you follow someone, your full bio shows up in their notifications feed. Twitter

11 Twitter Bio Ideas to Get More Followers and Engagement

agora pulse

When was the last time you reviewed your Twitter bio? A good Twitter bio introduces you and your business to your audience and shows them what kind of content they can expect from you. Now when you follow someone, your full bio shows up in their notifications feed. Twitter