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Twitter for Business: Is It Time?

Webbiquity SMM

Twitter is in trouble. The company recently missed earnings estimates for the second time in four quarters, and had to strike a deal with activist investor firm Elliott Management which had “been trying to push (Jack) Dorsey out as part of an overhaul to Twitter’s business.” But it’s not.

Twitter 228
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How B2B influencer marketing will grow your brand

Sprout Social

Influencer marketing has long been a staple for business-to-consumer (B2C) brands looking to cultivate more authentic connections with their audience. It’s time for B2B brands to embrace the power of influencers. However, influencer marketing is not only viable for B2B brands; it can play a crucial role in B2B social media strategies.

B2B 118
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How to increase Twitter followers for your business

BeingOptimist

Recently Twitter was acquired by Elon Musk , the reason why the founder of Tesla acquired this social media platform was to support free speech. Since the transform of the ownership everyone around the world was suspicious about the company stability but let me tell you that Twitter is going to stay here for long time. More than 396.5

Twitter 98
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How Human is Your Brand? Here are 13 Characteristics of Human Brands

Pam Moore

A brand is not a logo, colors, fancy tag line or even a fancy Super Bowl commercial. A brand is not your Facebook page cover video, Twitter background or set of beautifully designed Pinterest boards or images on your Instagram profile. The truth is your brand is all of these things and more. It’s humans who read them.

Brands 167
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The social media customer service statistics brands need to know in 2022

Sprout Social

Automated phone systems? So brands—now’s the time to build a social customer care strategy (if you don’t already have one). Brands have several options for delivering customer support, but the one that appeals most to consumers is social media. What does it mean to have exceptional customer service? Help guides?

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How the Threads Algorithm Works in 2024 [GUIDE]

Hootsuite

Read on for the low-down on the Threads algorithm, and everything you need to know to harness its raw power for your brand. The Threads app algorithm is a proprietary formula that determines what posts get prioritized in each user’s “For You” feed. Ones that you are most likely to find valuable are shown higher in your personal feed.

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Creative Communications: Lessons from Health and Wellness Brands

Waxing UnLyrical

Yet, health and wellness brands refuse to let them go. The following examples focus on health and wellness brands, but the takeaways apply to any industry. This message is so central to its mission that its Instagram feed could be easily confused as a purely feminist outlet. Positioning: Lärabar as a Lifestyle Brand.

Brands 183