Tumblr – Why, How & Who?

Mindjumpers

Most brands today are active on Facebook, Twitter and maybe Instagram. But if you’re one of the cool kids now, you rule Tumblr! Because Tumblr has potential. Today there are more than 170,000 million Tumblr blogs with 200,000 visits each month.

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Ad Opportunities on Twitter, Foursquare and Tumblr

Mindjumpers

For brands with a presence on Facebook, Twitter etc., In order to give a brand presence a boost in the right direction, the key is no longer only great, engaging content. Furthermore, Twitter’s geographic targeting increases the relevance of a brand’s message based on location.

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Tumblr’s Revenue Per Visit Jumps 340% Year-Over-Year

The Realtime Report

Revenue per visit Q4 2013 [Adobe report] Visits from Facebook still provide the highest return, but Tumblr just rose to the #2 slot in terms of revenue per visit, with a 340% increase from last year. The actual numbers: a visit from Facebook is worth $1.22. from Tumblr, $1.10.

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Social Media News Ticker: Tumblr Users Can Now Customize Blogs Via Mobile

The Realtime Report

Check out this week’s summary of all the latest social media news, including changes and new features for Twitter, Tumblr, Foursquare and Snapchat: Tumblr’s app update allows users to customize the way their blog looks on mobile. Tumblr.

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General Electric Hosts a Virtual Science Fair On Tumblr

Convince & Convert

To host this campaign, General Electric has introduced a new “#6SecondsScience Fair” Tumblr , which serves as a virtual home for the best submissions. Throughout this time window, the best videos are being posted on Tumblr, but fans can further share across Facebook, Twitter or Tumblr.

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How Campbell’s Go Targets Millennials On Facebook, Tumblr, Spotify, BuzzFeed And Mobile Games

The Realtime Report

The campaigns reaches across multiple social platforms, including Facebook, Tumblr, BuzzFeed, Spotify and mobile gaming. Other social media efforts for Campbell’s Go include: Tumblr: Campbell’s Go has its own Tumblr page, which features similar content to the Facebook page.

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Facebook news today

Sherrilynne Starkie

Facebook Foxes. Facebook is cracking down on violent, sexist content in response to an open letter issued last week by Women, Action & the Media (WAM). The group demanded that Facebook add gender-based hate speech to its list of forbidden content.

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How to Use Tumblr and Automated Tweets to Drive Awareness

Convince & Convert

Corcoran Group plays the long game with their social media strategy : “While we can’t specifically tie a particular Tumblr post to a sale, we get that we need to nurture and build relationships with our followers in hopes that maybe, down the line, it could turn into something.”.

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Branded Content: 6 Things To Remember before Publishing

Mindjumpers

It doesn’t need to address your entire customer database or Facebook fans at once. From a brand perspective you want to be relatable as well as recognizable to the receivers. At Mindjumpers we have been producing branded content on a daily basis since our early days.

How to Use Tumblr and Automated Tweets to Drive Awareness

Convince & Convert

Corcoran Group plays the long game with their social media strategy : “While we can’t specifically tie a particular Tumblr post to a sale, we get that we need to nurture and build relationships with our followers in hopes that maybe, down the line, it could turn into something.”.

12 Solid Stats Surrounding Social Networking (Plus Four  Timely Tips)

Webbiquity SMM

Though it’s dangerous to assume anything about leadership in the social networking space (Facebook overtook MySpace as the biggest social network less than a decade ago , after all), the landscape does seem to have matured and stabilized somewhat at this point. Focus on Facebook.

How Smart Brands are DemoCasting in Social Media

Convince & Convert

There really is no “de facto” social platform, with the possible exception of Facebook, which is pervasive across nearly all demographic groups, except youth. Corcoran Group DemoCasting on Tumblr. Is Nescafe DemoCasting on Tumblr Too? Image via BigStockPhoto.com.

Social Networking Stats: Complaints Total One-Fifth of Brand Interactions on Facebook, Twitter

The Realtime Report

Facebook: 1.23 via Facebook. Tumblr: 178 million blogs. via Tumblr. via Facebook. Complaints Total One-Fifth of Facebook, Twitter Brand Interactions. Here’s the good news: around 50% of user interactions with brands on each site was positive.

ICYMI – Guardian, Whatsapp and Tumblr

Danny WhatMough

Google Search now directly links you to brands’ social profiles. Facebook at Work launches. Facebook cracks down on hoaxes and spam in its latest news feed tweak. Tumblr launches a creative studio based on its users – Creatrs Network. Here’s my weekly round-up of things you need to know and might have missed this last week in the world of digital PR and social media. Want this in your inbox each week? Subscribe here.

Picking The Right Social Platform For Your Brand

Mindjumpers

Picking the right social platform is important in order to build the strongest possible social presence for your brand. Facebook and Twitter tend to be the first choice for most brands. Facebook is the first choice for most brands.

The Importance of Local Activation on Social Media: India

Mindjumpers

India has the 2nd largest audience on Facebook, with a 9% user base (USA being no. Here in India, Facebook is the most commonly used social media platform followed by Whatsapp, Google+ and Twitter. Facebook are investing Rs 50 million per annum in 100 Wi-Fi hotspots across the country.

How to Optimize Your Brand’s Twitter Presence [infographic]

Mindjumpers

And like Facebook users, 50% of the Twitter users access the network via mobile. In the following blog post, I will share some pointers on the basics that brands will have to understand in order to engage successfully on Twitter. A helping hand to brands.

23 Outstanding Social Media Marketing Guides

Webbiquity SMM

Basic presence and listening tactics will no longer suffice, and certainly won’t differentiate brands. elevating your personal brand or asking for a meeting) and proceeding through characterizing your buyers, social sharing, engaging, and showing personality.

The Billion Dollar Branding Play

Twist Image

What is Yahoo going to do with Tumblr? What is Tumblr going to become with Yahoo? After it was announced that Yahoo would be acquiring Tumblr for a little over a billion dollars, the online channels (and traditional media outlets) went crazy in an " Instagram just got bought by Facebook for a billion dollars" kind of way. Could it be a question of brand over revenue? Facebook was built for the Web and in 2011, their mobile experience was a tough sell.

How Tumblr Helped Put My Site on Top

ProBlogger

What I do know is that a particular post on one of my sites has ranked in the top three spots on Google, with a majority of that time spent at number one and outranking a major clothing brand. Tumblr played a huge part in making that happen, and I’d like to share my almost accidental findings.

Are Brands Confusing Advertising With Marketing?

Twist Image

It turns out that the major advertising networks think that Yahoo made a mistake in the acquisition of Tumblr. That''s the news you get when you read the Business Insider article, Marissa Mayer''s Biggest Problem With Tumblr, Summed Up In A Single Quote. Digital advertising people can''t figure out the social aspects of Tumblr or where to put all of those ads that their clients want to spread out to as many eyeballs as possible. It''s not just Tumblr. brand.

Where’s Social Media Going in 2014?

Mindjumpers

This means that more and more companies try to tab in on this opportunity and make use of or create their own social news rooms to find the content that fit their brand. And there is no point in making real time content if the angle isn’t spot on and relevant for the brand.

2012 in Recap: The Year of Visual Social Media

Mindjumpers

Facebook Timeline. The large cover image displayed at the top of your Timeline made it possible to showcase brand identity visually and creatively. The Timeline allowed them to create a great narrative about their brand by filling in content all the way back to 1932 when it all began.

Social Solute: 4 Brands on Social Media to Admire This Year

Ignite Social Media

While we know there is much more to come in the next half of 2016, we want to take a moment to salute brands who are doing a killer job so far on social media. If you’re looking for inspiring brand content on Instagram, look no further than Airbnb.

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Social Networking Stats: Comparing Top Brands (Big vs. Small) on Twitter, #RLTM Scoreboard

The Realtime Report

Facebook: 1.19 via Facebook. Tumblr: 168 million blogs. via Tumblr. Top Brands on Twitter: Enterprise Brands Vs. Small Companies. Wondering how enterprise brands and small businesses are using Twitter? over 36% of all brand links contain tweets.

Content Creation – From Quantity to Quality

Mindjumpers

However, content without context is just messages without any bond to your long-term brand strategy and audience. In practical terms it means that your overall brand strategy should be implemented on a daily basis. That’s why Facebook is global, but social is local.

21 Top Social Media Sites to Consider for Your Brand

Buffer Social

This will allow you to maximize your brand reach on social media, engage with the right people , and achieve your social media goals. Does it fit your brand image? Facebook – 2.23 So if you want your brand to be on YouTube, I would recommend reading up on YouTube SEO.).

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Social Media Campaigns Kick-Off 2014 World Cup

The Realtime Report

Hyundai teams with Tumblr: At the heart of Hyundai’s World Cup sponsorship lies the #BecauseFutbol campaign, driven by a Tumblr microsite. Coca-Cola’s Happiness Flag is composed of user generated photos submitted via Facebook and Twitter.

Social Networking Stats: 73% of College Students Would Open A Branded Snapchat, #RLTM Scoreboard

The Realtime Report

Facebook: 1.23 via Facebook. Tumblr: 174 million blogs. via Tumblr. via Facebook. 73% of College Students Would Open A Branded Snapchat [Study]. What does that mean for brands – and for Snapchat’s ability to monetize in the future?

5 Innovative Brands Display an Unexpected Approach to Content

Convince & Convert

In a time when brands are constantly upping the innovation ante, the element of surprise goes a long way in delighting customers. In order to raise awareness for the his profile, the Colonel also took to Facebook, encouraging fans to endorse him “for any one of my plethora of skills.”

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Social Media News Ticker: Twitter Ad Retargeting, Google ‘+Post Ads,’ Apple Buys Topsy

The Realtime Report

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Google+, Twitter, Tumblr and Apple: Facebook. Facebook adds more ‘News’ to News Feed to become more Twitter-like – Facebook is now promoting more ‘real news’ posted by users; the social network’s news-feed algorithm will now expose more links to articles from media organizations — especially on mobile (AdAge).

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Social Networking Stats: Millennials Are 56% More Likely To Find Brand Content On Social Networks

The Realtime Report

Facebook: 1.23 via Facebook. Tumblr: 189 million blogs. via Tumblr. Millennials Are 56% More Likely To Find Brand Content On Social Networks. The #RLTM Scoreboard: Social Networking Stats for the Week. billion monthly active users. YouTube.

Combining UX With Your Social Media Profiles

Mindjumpers

Content and communication are essential parts of creating a social media presence for brands. If your content is interesting enough, your brand’s page will gain readers and ultimately lead to a community of people following your page. Tumblr. Tumblr. Tumblr. Tumblr.

Cinemagraphs: The “New” Facebook Ad Format is Mesmerizing GIF/Video Hybrids

Mindjumpers

As auto-play videos is now being fully established on Facebook, the social network is looking into ways to increase the quality of the ads displayed in the News Feed. Jamie Burg and Kevin Beck have done Tumblr ads for Saks Fifth Avenue and Lincoln Motor Co.

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How Ford Fiesta Created Brand Engagement with Classic Tactics

Mindjumpers

Tweet Guest blog written by Christine Dissing, who holds a Masters in Marketing Communications Management and is passionate about advertising, branding and marketing communication, a passion she shares on her own blog attention2ads.tumblr.com.

Are You Working In Digital Marketing? You Have To Be Drunk Not To Pay Attention To This.

Twist Image

At the DLD conference this year, Galloway presented a fifteen minute blast of data titled, The Four Horsemen - Amazon, Apple, Facebook and Google. Apple will be a trillion dollar luxury brand, and the pending release of their watch will make them the number one watch company in the world.

How Top Brands Are Using Cinemagraphs for Unexpected Social Content

Convince & Convert

While cinemagraphs aren’t exactly new, more companies are embracing the power of these mesmerizing GIF/video hybrids to generate engagement on Facebook and Instagram. In looking at this cinemagraph, it’s clear that the format is made for luxury brands. Image via Coca-Cola on Tumblr.

Social Networking Stats: Teens Prefer Instagram Over Facebook, #RLTM Scoreboard

The Realtime Report

Facebook: 1.23 via Facebook. Tumblr: 180 million blogs. via Tumblr. via Facebook. Teens Prefer Instagram Over Facebook, Twitter. Twitter dropped to 27% and Facebook fell to 23% over the last six months.

Facebook Graph Search: Why Investors Shouldn’t Worry

Mindjumpers

Much anticipated, Mark Zuckerberg unveiled this week that Facebook has built Graph Search – a search engine within Facebook that combines web search with your social graph thus making it possible to search your entire life and those of your friends. Facebook stocks falling.

How to Use Social Media for Personal Branding

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Social Media > How to Use Social Media for Personal Branding How to Use Social Media for Personal Branding by Tamar Weinberg on April 1, 2010 Share This is a guest post by Dan Schawbe l.

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