Pam Moore

FEBRUARY 6, 2018

Facebook recently announced big changes to the Facebook News Feed algorithm that impacts publishers, brands, celebrities and just about any business or human being who wants to conduct any type of business utilizing Facebook. Facebook wants your content to do more than just inspire and appease your audience.

Feed 164

Feed Feedly News Tips 164

Sprout Social

AUGUST 19, 2020

billion users every month, Messenger can be an invaluable Facebook feature for your business. Especially when you consider the fact that many people are already using it to connect with brands and businesses regularly. According to a Facebook-commissioned study , 61% of U.S According to a Facebook-commissioned study , 61% of U.S

Facebook 143

Facebook How To Airlines Survey 143

Pam Moore

SEPTEMBER 1, 2020

SocialZoomFactor · Facebook Advertising 5 Things You Must Know Before Starting any Paid Social Media Ad. There is definitely not a lack of brands trying to get the attention of their dream customers. When done right, Facebook advertising can be one of the best paid media options available to businesses of all sizes today.

Advertising 78

Advertising Facebook ROI Template 78

Jon Loomer

OCTOBER 9, 2019

Usually, I have the pleasure of writing about new Facebook Advertising features. Facebook has deprecated the feature allowing for the combination of Lead Forms paired with Instant Experiences. Here is Facebook’s update message from the help center: What This Means. Why Did Facebook Make this Change?

Facebook 163

Facebook Advertising Embedding Campaign 163

Jon Loomer

OCTOBER 7, 2020

When running Facebook ads, advertisers have multiple steps of the funnel to attack. This is one of the oldest methods of remarketing to a brand’s existing audience, but that doesn’t mean that you should neglect it. Facebook custom audiences based on a customer list remain a staple for successful advertising strategies.

List 199

List How To Facebook Advertising 199

Pam Moore

FEBRUARY 24, 2018

Brand leaders around the globe are freaking out as they read the blog posts, watch the videos and see the tweets fly by from the Facebook fear mongers crying that the end of Facebook as we know it has arrived. Facebook 2018 is all About Engagement. It is true that big changes are coming to Facebook.

Feed 167

Feed Feedly Metrics News 167

Pam Moore

JUNE 8, 2017

As many brands are challenged to become human, engage with their community of customers, prospects, stakeholders, and competition a few of the questions we hear most are: What do I talk about? The biggest mistake people make when it comes to building their social brand is blurring these two words. How do I know how much is too much?

Authentication 167

Authentication Brands Training Communities 167

Pam Moore

MARCH 26, 2019

It's in the DNA of successful franchisor founders to empower their tribe of franchisees and customers to be the best brand evangelists in the world. They fear that putting the technology in the hands of their franchisees will open up their brand for more risk. Many franchisors will state they are a big fan of digital and social.

Organization 106

Organization Social Media Brands Training 106

Socialmedia.biz

MARCH 19, 2019

In fact, 84 percent of them browse the platform when they’re unsure about what to buy and almost 77 percent end up discovering a brand they like on Pinterest. Let’s take a look: Tell an interesting brand story. Focus on the story you want to tell and use compelling imagery and descriptions to make your brand account stand out.

Brands 113

Brands Influencer Buy Fashion 113

Jon Loomer

MAY 17, 2018

All that said, a few months ago when Jon and I decided that our May training would be on Dynamic Ads, I committed to spending some serious time getting my hands dirty. As such, there’s an incredible amount of variance in how Facebook advertisers use Dynamic Ads. Maybe they need more context on your overall brand story.

Products 167

Products Facebook Advertising Upcoming 167

Pam Moore

APRIL 1, 2019

Smart marketers of today have incredible opportunity to increase brand awareness, build community, establish trust and activate their audience to actions that will bring fans, customers and partners closer to them and their brand while at the same time helping both the audience members and brand achieve their goals.

Activities 97

Activities Brands Analysis Template 97

Pam Moore

JANUARY 14, 2019

As many marketers and business owners are challenged to make their brands become human a few of the questions we hear most are: What do I talk about? The biggest mistake people make when it comes to building their social brand is blurring these two words. Becoming a human brand isn't going to happen overnight. What do I share?

Authentication 99

Authentication Brands Template Templates 99

Pam Moore

JUNE 27, 2016

Facebook advertising seems to be one of those things that every marketer is talking about it, but very few actually know how to drive real business results. Our agency, Marketing Nutz works with brands big and small to help them drive a positive ROI with every dollar spent on digital, social media and marketing overall.

Advertising 122

Advertising Facebook ROI Training 122

Jon Loomer

OCTOBER 7, 2020

When running Facebook ads, advertisers have multiple steps of the funnel to attack. This is one of the oldest methods of remarketing to a brand’s existing audience, but that doesn’t mean that you should neglect it. Facebook custom audiences based on a customer list remain a staple for successful advertising strategies.

List 151

List How To Facebook Advertising 151

Pam Moore

JULY 1, 2016

You know Facebook advertising is the perfect platform to help get the word out and reach your target audiences. So, you login to the Facebook ad manager or Facebook power editor and spend the next hour setting up your campaign. How could Facebook not approve your ad? Use of the Facebook brand assets.

Policies 167

Policies Advertising Guidelines Facebook 167

Sprout Social

DECEMBER 5, 2023

“Who do consumers think runs brand accounts?” What does it say about the way brands co-opt BIPOC culture? She is an experienced social media strategist passionate about helping brands and companies tell compelling and culturally relevant stories on social. Even the majority of our own team fit within that demographic.

Social Media 123

Social Media Survey Education Team 123

Pixlee

OCTOBER 14, 2021

Is your brand active on most social media platforms, but you’re not sure whether you should invest in a TikTok strategy , too? TikTok is not going anywhere anytime soon, so let’s get into the best brand strategies to harness engagement and community on TikTok. Brands have to be alert to a myriad of new trends popping up every day.

Strategy 86

Strategy Brands UGC Apparel 86

Hootsuite

MAY 31, 2023

Caption writing Every day, millions of hand-written social media captions are sent out across platforms like Instagram, Facebook, TikTok, and Twitter. ChatGPT can also give you ideas for the right types of images to choose to go along with your posts. The company is active on Twitter, Facebook, TikTok, and Instagram.

Social Media 140

Social Media HootSuite How To URL 140

Pam Moore

NOVEMBER 29, 2017

I am hosting a training webinar to help you learn the influencer marketing trends for 2018 and understand how you can integrate influencer marketing into your business and marketing strategies and plans for 2018. These methods work for any size brand and business with budgets big and small. Social currency = attention + action.

Influencer 160

Influencer Training Marketing Small Business 160

Hootsuite

FEBRUARY 12, 2020

Facebook Messenger is one of the most important messaging apps brands use to connect with customers worldwide. Many businesses have used Facebook Messenger marketing to drive results across the customer journey—from building awareness to securing sales. Benefits of using Facebook Messenger for business. It’s simple.

Facebook 145

Facebook HootSuite Badge Survey 145

Pam Moore

JULY 10, 2017

Conversations, Facebook posts, Facebook messenger bots, Tweets, Instagram images, Snachat snaps, Facebook Stories, Instagram Stories, Facebook live video, Periscope live video, iTunes podcasts, and the list goes on. Social Profit Factor Training Academy and Marketing Nutz Can Help! . It's everywhere. SoundCloud.

Content 166

Content How To Marketing Training 166

Pam Moore

AUGUST 31, 2018

” A social media plan is far more than throwing pretty visuals at Instagram or Facebook. It's more than hopping on Facebook Live and hoping to get famous. My recommendation is that you always take an audience based approach to any type of marketing on or offline.

Social Media 147

Social Media Training Startup Team 147

Proactive Report

JUNE 7, 2014

It seems as though Facebook has businesses between a rock and a hard place: their audience is on Facebook and wants to interact with brands there. But, as more brands jump on the bandwagon and post content, space in the fans’ newsfeed gets too crowded. I’m sure that’s part of Facebook’s strategy.

Facebook 104

Facebook Skills Training Feed 104

Sprout Social

OCTOBER 8, 2018

While individuals build up followings and influence their audience, what are brands doing to stay relevant? Let’s take a look at how five fitness brands are winning at social media. This powerhouse fitness clothing brand brings a multi-pronged approach to their social media and digital marketing efforts. Brand takeaways.

Social Media 94

Social Media Brands Instagram Training 94

The Realtime Report

FEBRUARY 17, 2021

The other type of SEO is called off-page SEO. What are the most effective types of off-page SEO and how can you take advantage of this digital marketing tactic to build a stronger online presence? Spreading the Brand’s Identity on Social Media Platforms. Image by Diego Velázquez from Pixabay.

SEO 219

SEO Engineering Hosting Travel 219

Sprout Social

NOVEMBER 1, 2021

Some of the best advocates for your brand can be your own employees. Oftentimes, when people think about brand advocates, they may think of external people, such as social media influencers. While this may be true, consider this: your employees know your company inside out and can lend a unique voice to your brand’s reputation.

Training 124

Training Study Metrics Social Media 124

Pam Moore

DECEMBER 22, 2019

Want more intimately engaged brand evangelists? Want more influencers who want to help you promote your brand? Social Profit Factor Training Academy and Marketing Nutz Can Help! . Need us to help train your team? Different types of content marketing. Need help taking your brand to the next level?

Content 78

Content Marketing Template Templates 78

Ignite Social Media

JUNE 23, 2016

Remember the glory days when your organic Facebook content would reach your audience with no paid dollars behind it? But then Facebook changed up its algorithm again and again and your content started getting fewer and fewer eyeballs on it day after day. “ Facebook’s ad revenue is increasing at a staggering rate from $5.29

Buy 112

Buy CPM Facebook API 112

Rebekah Radice

JUNE 8, 2017

Running a successful Facebook contest for your business doesn’t happen by luck. A well thought-out Facebook contest can help you: Increase engagement. If you want to run your best Facebook contest, here’s your guide! How to Run a Successful Facebook Contest for Your Business. Higher brand awareness.

Crowdsourcing 138

Crowdsourcing Facebook How To iPad 138

Pam Moore

MAY 9, 2017

Organic reach on platforms such as Facebook are declining down to zero. Although brands invested hundreds, thousands and even millions of dollars on growing their community on Facebook, it's now a pay to play world. Why you must be careful in not confusing how and when to use these types of media. Need more help?

Nielsen 165

Nielsen How To Influencer Overview 165

Keyhole.co

JULY 20, 2023

Some alternatives, like Keyhole, have the ability to track real-time mentions of your brand and sentiment analysis. This is particularly useful for brands that want to track their social media presence, track competitors, and monitor customer feedback in real time. As you get better at monitoring, you’ll need customization options.

Industry 52

Industry News Google Brands 52

agora pulse

OCTOBER 24, 2019

These Facebook Group features can offer enormous value to your audience and visibility to your brand—and you may not even know they exist! Facebook groups are a cornerstone of social media marketing. They give you the opportunity to form exclusive groups and establish tight-knit communities centered on your brand.

Groups 87

Groups Groups Features Module 87

Pam Moore

JANUARY 8, 2019

Want more intimately engaged brand evangelists? Want more influencers who want to help you promote your brand? Social Profit Factor Training Academy and Marketing Nutz Can Help! . Need us to help train your team? Different types of content marketing. Need help taking your brand to the next level?

Content 112

Content Marketing Training Template 112

Pam Moore

DECEMBER 5, 2017

If you work in any size organization as a social media manager, community manager, content manager, digital marketing manager or any type of role and have been shocked to find your superior(s) have hired an agency without you knowing, this podcast is for you. We specialize in training, consulting, and strategic planning. SoundCloud.

Social Media 160

Social Media How To Social Media Management Training 160

agora pulse

OCTOBER 24, 2019

These Facebook Group features can offer enormous value to your audience and visibility to your brand—and you may not even know they exist! Facebook groups are a cornerstone of social media marketing. They give you the opportunity to form exclusive groups and establish tight-knit communities centered on your brand.

Groups 87

Groups Groups Features Module 87

Pam Moore

NOVEMBER 30, 2018

Communities are not just born overnight via a fast “pop-up” Facebook group with an intent to pursuade people to buy from you. Offer structure for these types of dialogs to happen and don’t be afraid you will lose community members by integrating the OPC. Social Profit Factor Training Academy Can Help! .

Communities 60

Communities Strategy Brands Marketing 60

Hootsuite

MARCH 20, 2023

Meta Verified is a subscription service that makes it easy for anyone to gain access to the previously elusive blue check badge on Instagram and Facebook. Meta Verified is a subscription bundle for creators on Instagram and Facebook. The web option is only available for Facebook). What is Meta Verified? Or, you can pay $11.99/month

Badge 93

Badge Instagram HootSuite Guidelines 93