Convince & Convert

OCTOBER 7, 2010

The fact that the number of social networkers (read: Facebook) is almost as large as the number of blog readers and video watchers (59% to 68%) is the most striking finding in this research. Is Facebook Making Us Stupid? Why read a blog, when we can look at the headline and first two sentences in a Facebook status update?

Social Media 151

Social Media Facebook Delicious Social Bookmarking 151

The Marketing Blog

SEPTEMBER 7, 2010

Home About In the Media Building a People Centric Organization A Study on How Business Entities in India are Using Facebook September 7, 2010.5:43 If your brand has a website, you would definitely want to analyze its performance in terms of visitor traffic, its navigation patterns, where the visitors are coming from etc.

Facebook 185

Facebook Web 2.0 Startup Applications 185

Buzz Marketing for Technology

JANUARY 7, 2010

Personal branding expert Dan Schawbel suggests that your profiles should be rich in keywords that anyone would be searching for. For a good example check out these searches for the terms Facebook Marketing and Social Media. Share this on Facebook. Share it on StumbleUpon. Tweet This! Share this on Linkedin.

B2B 277

B2B LinkedIn Marketing StumbleUpon 277

Kikolani

SEPTEMBER 24, 2011

By now, you’ve probably read your fair share of “What I Hate About the New Facebook Updates” to the point that you’re pretty comfortable with the fact that you hate the changes. The Best Facebook News Feed Setting. Tired of people who feed their tweets in as Facebook updates?

Feed 168

Feed Feedly Privacy News 168

Saying It Social

JULY 13, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How To Promote You Facebook Page URL on Your Personal Profile Facebook doesn’t make this easy. Now, Facebook says, “No more profile boxes for you!&# Come on Facebook make up your mind already! Now you are set.

URL 120

URL Badge Facebook How To 120

Buzz Marketing for Technology

MARCH 18, 2010

For example, if your focus is on monitoring mentions or bird dogging leads as I described in the last post you should seek out vendors that specialize in this type of analysis. But for true 360-degree brand tracking, you may require a vendor that also integrates offline sources such as the traditional press. Share this on Facebook.

B2B 225

B2B Platform Social Media Marketing 225

Buzz Marketing for Technology

JANUARY 28, 2010

According to Wikipedia – Influencer Marketing is a form of marketing that has emerged from a variety of recent practices and studies, in which focus is placed on specific key individuals (or types of individual) rather than the target market as a whole. They are “advocates&# of the Avaya brand. Share this on Facebook.

Influencer 194

Influencer B2B Marketing Wikipedia 194

Kikolani

OCTOBER 12, 2010

5 Types of Video Posts for Bloggers This post includes five types of videos and video posts that bloggers can incorporate into their blog to enhance their blogging content. Blogging Tips. Learn about the benefits and ways to be more accessible on social media. Getting Overwhelmed? Get Organized! What is PostRank?

Postrank 130

Postrank Social Media StumbleUpon HootSuite 130

Buzz Marketing for Technology

MARCH 16, 2010

You must keep a constant eye on mentions of your brand, your products and your services in order to survive in this market landscape. There are several types of conversations that you can encounter out on the social web anything from a complaint to a compliment to what I like to call the Expressed Need. Share this on Facebook.

B2B 206

B2B Social Media Marketing Sample 206

ProBlogger

FEBRUARY 23, 2022

Social media sites have exploded onto the online publishing scene over the last couple of years and can generally be divided into two types of site: Social Networking Sites – where the primary activity of the site is ‘connecting’ with others. Examples of this type of site are Reddit, Digg and Mix (formerly StumbleUpon).

Social Media 41

Social Media Digg How To Social Bookmarking 41

Buzz Marketing for Technology

DECEMBER 15, 2009

Facebook Advertising will take off – This year Facebook saw their advertiser base triple! Facebook ads today remind me of Google AdWords in 2001 with low CPC’s on topics and segments many marketers will want to reach. I predict you will see Facebook surpass Google by Valentines day 2010. Share this on Facebook.

Marketing 217

Marketing Adwords Mobile Social Graph 217

Webbiquity SMM

JULY 25, 2011

Here once again, for visual types, is web presence optimization in picture form. The second and third largest “search engines,&# based on volume of searches, aren’t search engines at all: YouTube and Facebook. Where do I start? • Do I have to do everything ? • Why is web presence optimization important?

Reputation 173

Reputation Directory Social Bookmarking Diagrams 173

Webbiquity SMM

DECEMBER 21, 2010

From a pure lead generation / ROI standpoint, this skepticism isn’t entirely unjustified; research from earlier this year showed that branding metrics (increased brand exposure, webs traffic, email subscribers partnerships)—not strict revenue or ROI measures—topped the list of benefits that b2b marketers realized from social media activities.

Social Media 191

Social Media Research ROI Technorati 191

Idaconcpts

DECEMBER 15, 2010

A smart online business marketing strategy is to use both types of marketing at the same time. The two different types of marketing are: 1. Both types of marketing create a demand for your product. Having forums on your site is a terrific way to get people talking about your products, your service and your brand.

Press Release 151

Press Release Strategy Forums Marketing 151

Saying It Social

SEPTEMBER 8, 2010

I promptly pulled out my smart phone, went to Google and typed merely “Italian deli&# – not having to add a geographic modifier because the GPS on my phone was enabled and would automatically pull local business listings based on my current location. I'm guessing for most of you the answer is both. if yes, please explain.

Mobile 135

Mobile Smart Phone StumbleUpon comScore 135

Techipedia: Tamar Weinberg

MAY 13, 2008

Brand awareness is important, especially when it comes to a web hosting firm that was advertised on a multitude of technology websites. Introduce yourself, engage in the community, and let them learn about your brand. They seek information that satisfies some type of curiosity. Get acquainted with them and with their customers.

Social Media 100

Social Media Digg Brands Marketing 100

Webbiquity SMM

MAY 24, 2010

On the consumer side, the largest cohort of Facebook’s user base is the 35-54 age group, and the fastest growing is the 55+ cohort. Certainly the tools are new: Twitter has only been around since 2007, Facebook since 2006, and even blogging has been popular for less than a decade. Share this on Facebook. Tweet This!

Social Media 220

Social Media Marketing Cost Guidelines 220

Saying It Social

MARCH 18, 2010

In the Address bar, type the URL (don’t forget the [link] of the social media site that corresponds with the icon you have selected. Share this: StumbleUpon Digg Reddit Possibly related posts: (automatically generated) When I click an Icon on my desktop I always want to open a window. Click Insert. Happy networking!

Social Networking 186

Social Networking How To StumbleUpon Digg 186

The Marketing Blog

MARCH 8, 2010

Home About In the Media Facebook vs Twitter (A Comparison) How People Respond to Your Online Content March 8, 2010.1:39 of tweets, tweet type, conversation type. of tweets, tweet type, conversation type. Aaron from Money life has written an interesting news-piece featuring this study.

Study 180

Study Company Web 2.0 Twitter 180

Bill Hartzer

JUNE 8, 2011

But what I find interesting here is the brand new registration of the AOL Tech Guru domain names. Of course I don’t know whether or not Engadget or any of the other tech-type websites owned by AOL are going to be rebranded–or if this is going to be a completely new website. Share it on StumbleUpon. Tweet This!

Domain Name 115

Domain Name StumbleUpon Reddit LinkedIn 115

Social Media Marketing

OCTOBER 21, 2010

With all of the Facebook and Twitter commentary, out there, you'd think there's nothing else of significance worth doing on the Web any more. Many marketers still prefer the stability and perceived brand control this gives them - even though we all know that you brand is what your customers say it is.

Aggregator 166

Aggregator Disqus StumbleUpon Digg 166

ProBlogger

FEBRUARY 23, 2022

Social media sites have exploded onto the online publishing scene over the last couple of years and can generally be divided into two types of site: Social Networking Sites – where the primary activity of the site is ‘connecting’ with others. Examples of this type of site are Reddit, Digg and Mix (formerly StumbleUpon).

Social Media 26

Social Media Digg How To Social Bookmarking 26

Techipedia: Tamar Weinberg

DECEMBER 19, 2009

However, I believe Twitter’s ability to market easily comes from those who associate usernames with brands. Right now, brand awareness is the sole reason why people follow particular Twitter streams. As I said earlier, it’s an extremely targeted type of marketing and people specifically seek it out. Go with both.

Twitter 131

Twitter Microblogging MySpace Yahoo 131

Webbiquity SMM

OCTOBER 13, 2010

This tool is fast, easy to use, and offers a useful set of filters for finding mentions of a company or topic in specific types of social interaction (e.g. It may not catch everything, but it finds a lot (via blogs, Twitter, social news sites and Facebook public pages) and presents the information through useful charts and graphs.

SM2 202

SM2 Vocus Alterian Radian6 202

Social Media Marketing

FEBRUARY 25, 2012

There are a number of sites and platforms that serve as social bookmarking tools: Delicious is probably the best known one; StumbleUpon, Reddit and Digg are variations on the concept of the merging of discovery, serendipity and search, with tagging as the common thread that runs through each.

Apparel 167

Apparel comScore Delicious Posterous 167

Webbiquity SMM

NOVEMBER 2, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Social Networking (Facebook, MySpace, LinkedIn, etc.). Social Sharing (YouTube, Flickr, SlideShare, etc.). Social Events (e.g.,

Review 152

Review Social Media Marketing Handbook 152

Techipedia: Tamar Weinberg

MARCH 12, 2009

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media , Viral Marketing > When is Brand Evangelism a Crime? Exploring the Royal Caribbean Promotional Marketing Strategy When is Brand Evangelism a Crime?

Brands 133

Brands Message Boards Travel Forums 133

Saying It Social

AUGUST 27, 2010

It is important to track the information you push out to look for trends in the type of information that people are responding well to. Want more leads? Be seen as an industry expert with a goal of providing valuable information. I'm guessing for most of you the answer is both. if yes, please explain.

Metrics 120

Metrics StumbleUpon Digg Reddit 120

Saying It Social

MAY 25, 2010

About AK: AK has been working with social media for the past 6 years, having been amongst the first group of people introduced to Facebook. Besides being the mastermind behind Saying It Social, AK is also a real estate agent who has working to expand her own brand online for the past 4 years.

Social Media 100

Social Media Real Estate Marketing Small Business 100

Techipedia: Tamar Weinberg

MAY 12, 2010

They want a blog, an iPhone app, viral videos, a Twitter handle, a Facebook fan page complete with custom applications, blogger and influencer engagement initiatives, an ad.ly Payless Shoes Payless is another well-known brick-and-mortar brand that’s best known for their ability to offer quality shoes for a low price.

Smart Phone 218

Smart Phone Mobile Social Media SEO 218

Myrland Marketing

MARCH 1, 2010

Home About Services Social Media Speaking-Training LMA Contact Subscribe Myrland Marketing Minutes Strategic Social Media: Making Social Media Make Sense How To Draw Them In To Your Facebook Business Fan Page by Nancy Myrland on March 2, 2010 ??I’m Share this on Facebook Share this on Linkedin Subscribe to the comments for this post?

Facebook 58

Facebook How To Technorati WordPress 58

Webbiquity SMM

SEPTEMBER 21, 2010

The site also makes it easy to promote your newspaper through Twitter and Facebook. While the use of such technologies is limited only by the imagination, there are three types of entities that could clearly benefit from content aggregation tools: large brands/companies, online publishers and PR firms. Share this on Facebook.

Aggregator 187

Aggregator Paper.li B2B Content 187

The Marketing Blog

AUGUST 3, 2010

Home About In the Media Dear Airtel: It is about Customers & Conversations Facebook and India August 3, 2010.6:07 Time has passed by and since then, Facebook has grown to half a billion global users and would fall next only to China and India if it were a country. The bottom line is, Facebook isn’t a one size fits all solution.

Web 2.0 152

Web 2.0 Startup Metrics FeedBurner 152

Webbiquity SMM

FEBRUARY 16, 2011

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. Blogs represent 50%, Facebook 47% and…Twitter scores 41%.”.

LinkedIn 189

LinkedIn Tips B2B Findability 189

Saying It Social

FEBRUARY 17, 2010

A social media marketing campaign requires constant maintenance, it is not a “set-and-forget&# type operation. Share this: StumbleUpon Digg Reddit February 17, 2010 - Posted by akstout18 | Uncategorized | social media marketing , social media marketing for business One blogger likes this post No comments yet. .&#

Social Media 132

Social Media Marketing StumbleUpon Digg 132

Techipedia: Tamar Weinberg

JANUARY 19, 2010

3: Large Brands – Bigger brands have two things that smaller companies don’t: an already built community, and money. Low Return Industries These types of businesses tend to take a long time to create return in social media. So I think basically every brand needs to have a strategy in the least. Put some effort into it.

Social Media 164

Social Media Yahoo Discount Training 164

Webbiquity SMM

JANUARY 24, 2011

Display a feed of brand-related comments from a variety of social networks on your website? Search for a brand name or keyword across all of the most popular social networks at once? Create your own online newspaper from Twitter and Facebook updates based on any topic or group of contributors. Create video emails? twebevent.

Tools 206

Tools Social Media Lithium Sysomos 206