Webbiquity SMM

NOVEMBER 15, 2022

Social media managers create innovative, high-quality content to engage followers and grow their company’s social media presence. Agility is a fundamental skill in social media marketing, essential for continuously adapting to the evolving digital landscape. Guest post by Eva Chan.

Social Media Management 227

Social Media Management Skills Social Media Metrics 227

Social Media Strategies Summit

DECEMBER 1, 2023

It’s fair to say 2023 has been a busy year in the social media world. Brands Ride the Barbie Bandwagon Plenty of blockbusters have been backed by huge marketing campaigns. Cockroach Slays at Met Gala Many major social media moments are entirely predictable. But some are a little more unexpected. So far, so what ?

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Social Media Meme Fashion Trends 241

Webbiquity SMM

MAY 9, 2023

Goal-setting is the foundation of any successful social media (or any other type of) marketing campaign. With 93% of marketers leveraging social media for increased brand exposure, it’s vital for businesses to identify ways to stay ahead of the curve. Guest post by Ahana Basu.

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Social Media Tips Marketing HootSuite 267

Oktopost

MARCH 10, 2022

Budgets and teams have been squeezed, but the targets keep growing. Where can I get more quality opportunities for the sales team today? Yet, organic social media is one channel that still delivers consistent results. Measuring the ROI on social media is easy once you know what you’re looking for.

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ROI B2B Social Media Brands 174

Sprout Social

JULY 7, 2021

The next frontier of ecommerce is already here—regardless if consumers and brands are ready or not. Known as conversational commerce, this buying experience offers customers even greater convenience and enables brands to engage shoppers in more personalized ways. It certainly caught one family in Texas off guard a few years ago.

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Team Conversation Social Media Instant Messaging 140

Ignite Social Media

DECEMBER 4, 2023

Deciding which social media platforms to be on can be overwhelming for brands today. Watch as SVPs Lisa Braziel and Misi McClelland talk about key factors in choosing social platforms with Senior Community Manager, John Wylie. As Lisa, a SVP at Ignite, predicts, “I think a lot of brands are going to jump ship.”

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Social Media Brands How To Metrics 91

Ignite Social Media

SEPTEMBER 30, 2021

The Fallout from “The Facebook Files” Has Begun. What Does This Mean for Brands? Rather it appears to be the first chip to fall from the bombshell “ Facebook Files ” series released two weeks prior by the Wall Street Journal. But first, what are the core issues raised by The Facebook Files?

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Social Media Facebook Marketing Proposal 172

Ignite Social Media

NOVEMBER 17, 2021

2021 showed us both the rise and fall of Clubhouse , accompanied by some major hype around social audio that most people have already forgotten about. Facebook has been the focus of too many headlines to count, from the iOS updates to the Facebook Files to the Meta rebrand. The Facebook Pixel Is Abandoned by Marketers.

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Social Media API Reputation Compete 208

Convince & Convert

DECEMBER 6, 2023

And it’s exactly why you should focus on providing holistic customer service through social media. On social media, most customers just want to be heard and understood. They need brands to provide quick and effective solutions to their problems. Not sure how to provide great customer support via social media?

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Social Media Hubspot Statistics Survey 143

Social Media Strategies Summit

FEBRUARY 13, 2020

With its ability to get in front of a wide array of consumers, social media may be the darling of retail and B2C brands, but it is increasingly difficult for ANY business to ignore the power of social media marketing. This is likely due to the fact that decision makers across industries are active on social media.

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B2B Social Media Brands Hubspot 150

Ignite Social Media

MARCH 18, 2024

million followers across major social platforms, Duke Men’s Basketball has the largest following of any college sports team – even bigger than Duke University itself. Their social media presence is truly in a league of its own. So how have they built such a commanding social media empire?

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Social Media Marketing Nielsen Resources 96

Ignite Social Media

APRIL 1, 2024

Liquid Death, the canned water brand taking the beverage industry by storm, has captured attention through brilliantly bizarre and entertaining social media marketing. You have to shatter conventions and create a cohesive brand identity that truly stands out. The full conversation is above.

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Social Media Marketing Proposal Case Study 91

Ignite Social Media

DECEMBER 14, 2020

In a year where 90% of social media plans were thrown out the window, we’re still trying to predict what major occurrences will happen in the months ahead. Below our agency has broken down several 2021 social media predictions, accompanied by valuable resources designed to help you set the foundation for your 2021 strategy.

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Social Media Influencer Instagram API 203

Ignite Social Media

FEBRUARY 3, 2021

In early 2021, Facebook announced the redesign of Pages for businesses, public figures, and others to include a new experience for users and admins alike. About The New Facebook Pages Layout. With the removal of Page likes, brands may see a decrease in numbers of those following their page. Removal of Page Likes.

Brands 184

Brands Facebook Metrics FAQ 184

Oktopost

NOVEMBER 22, 2023

Social media has revolutionized B2B marketing. Now an essential tool for all marketing efforts, it has changed how brands reach their customers, build awareness, and foster connections with their audiences. And businesses recognize the power of social media in driving tangible results.

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B2B Trends Social Media UGC 117

Ignite Social Media

MARCH 18, 2021

There are currently over 80 million businesses worldwide using Facebook Pages. It’s safe to assume that more than one person manages many of those Pages, especially when you look at larger brands that are dedicating significant budgets to social media efforts. Major Issues with Facebook’s Brand Pages.

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Brands Facebook Issues Privacy 155

Ignite Social Media

NOVEMBER 2, 2021

It can be difficult to evaluate the success of your social media marketing initiatives when social media is just one of the many marketing tactics you oversee. Empowering yourself with the right questions can help you understand if you have the right team managing your social media marketing.

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Social Media Management Questions Social Media Metrics 212

Ignite Social Media

JULY 23, 2020

Ignite Social Media, the original social media agency®, is honored to announce its new certification as a Preferred Partner in Facebook’s Marketing Partners for Agencies program. This certification comes at a time where more and more people are spending time on social media. About Ignite Social Media.

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Social Media Facebook Directory Marketing 172

Convince & Convert

DECEMBER 15, 2023

User behavior is changing, and studies show that around 31% of consumers use social media channels to find answers to their queries. If you’re growing your business and footprint online, this is the best time to understand social media SEO. What is social media SEO?

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SEO Social Media Strategy Hashtag 154

Sprout Social

JANUARY 29, 2024

Social media networks, and the way users interact with them, evolve quickly. This year, plan for more changing audience preferences and deeper social media fragmentation. Every pot has a lid Today’s social media ecosystem is made up of many networks with unique algorithms, content formats and audiences.

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Social Media Strategy Exercises Retail 112

Sprout Social

OCTOBER 27, 2022

These ease your customer support teams’ workload, but they don’t always cater to the needs of your customers—especially if they have a unique or urgent issue. Social media. The number of US social media users is expected to surpass 308 million in 2023 (up over 6 million from 2022 projections). Help guides?

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Statistics Social Media Brands Issues 110

Ignite Social Media

FEBRUARY 1, 2022

In this case, we are talking specifically about social media strategies and trends for brands. What are some brand practices that need to be left behind and what are some strategies that still need improvement going forward into 2022? Let’s dive in and see what our experts here at Ignite Social Media have to say: 1.

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Social Media UGC Trends Organization 196

Sprout Social

JUNE 28, 2023

For today’s marketing teams, it’s nearly impossible to do your work and stay agile without marketing automation. In fact, teams that don’t adopt automation and AI-powered software throughout their tech stack risk falling behind. There has never been more customer, competitor or industry data available to marketing teams.

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Team Hubspot Marketing SMS 109

Ignite Social Media

JULY 24, 2023

You can put your heart and soul into your social media posts, but without taking a hard look at your brand’s past performance, it can be challenging to achieve the results you want going forward. We’ll also cover the key essentials of what is a social media audit and how to use one to optimize your social media presence.

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Social Media Analysis How To Syndication 148

Ignite Social Media

NOVEMBER 10, 2021

Looking for some inspiring content ideas for social media to help liven up your brand channels? We know first-hand how difficult it can be to create social-first content that checks all the boxes. These are great because you can easily customize the experience for your brand. Fake Them Out. Test New Channels.

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Social Media Meme Content Delicious 207

Ignite Social Media

MARCH 25, 2021

I’m Jim Tobin, the founder of social media agency Ignite Social Media (2007) and influencer marketing agency Carusele (2015). Ignite Social Media is known as “ the original social media agency ” because we were the first social media agency created out of whole cloth in the United States.

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Social Media Advertising Team Hubspot 172

Sprout Social

FEBRUARY 18, 2020

It’s no longer enough to respond only to @mentions of your brand online. If that’s all you’re keeping an eye on, you’re most likely missing a variety of messages that only mention your brand by a variation of your name or shout out a product. Social monitoring is an essential part of any social customer care strategy.

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Social Media Strategy Brands Airlines 136

Ignite Social Media

FEBRUARY 6, 2019

It’s pretty much become the new “thing” as people across the world declare their favorite brands, tweet pictures and even buy bathing suits to show their support. Just like sports teams and fast food chains , sparkling and flavored water brands have been using social media channels to bring the popular drink to their thirsty customers.

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Social Media Brands UGC Sports 128

Sprout Social

DECEMBER 6, 2023

You’d be hard-pressed to find healthcare marketers that don’t understand the value of social media for healthcare , according to Jill Florence, Director of Enterprise Sales at Sprout Social. Failing to comply with HIPAA regulations is costly—both financially and to your brand’s reputation.

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Social Media Privacy Insurance Guidelines 104

Ignite Social Media

JULY 10, 2020

Facebook is in the midst of a boycott by some large advertisers during this month of July 2020. While Facebook’s stock price hit an all-time high on July 7 th , one of the key boycott dates, all is not sunny in Menlo Park. Where to Invest Social Ad Budgets. Their ad platform has also improved over the years.

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Brands Facebook LinkedIn Influencer 176

Hootsuite

APRIL 25, 2023

Fake social media accounts are an ongoing problem for both social media platforms and for brands. While the number of fake accounts on Facebook has been slowly falling over the last couple of years, the problem on TikTok has started to spike. What are fake social media accounts?

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Social Media Brands Tips HootSuite 88

Ignite Social Media

SEPTEMBER 23, 2021

With organic reach on the decline, running a quality social media sweepstakes is one of the best ways to amplify and boost your brand. Sweepstakes are a great way to drum up excitement for your brand, because who doesn’t love free stuff? Steps for Planning a Social Media Sweepstakes . Choose a Platform.

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Social Media How To Guidelines UGC 186

Sprout Social

DECEMBER 5, 2023

“Who do consumers think runs brand accounts?” The results are telling: According to our Q4 2023 Sprout Pulse Survey, respondents believe the average social media manager is: white (65%), female (73%), 25-40 years old (55%), and a part-time employee or freelancer (40%). What does it say about the way brands co-opt BIPOC culture?

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Social Media Survey Education Team 122

Sprout Social

MAY 18, 2023

Social practitioners wear many hats as they balance emerging networks and formats. Yet, strong social media copywriting skills remain the foundation of bringing a social strategy to life. Social media copywriting varies greatly by industry and brand. How do they expect us to sound?

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Social Media Template Templates Skills 126

Ignite Social Media

OCTOBER 6, 2022

Are you looking for a social media management tool to help you with your online marketing? Let’s Check Out Khoros as a Social Media Management Tool . Let’s Check Out Khoros as a Social Media Management Tool . Their tool breaks down into these main areas of concentration to help brands: .

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Social Media Management Review Social Media Tools 122

Convince & Convert

NOVEMBER 30, 2023

Social media advertising is a great way to quickly generate new customers and create a social media buzz around your (new) product. But it can be quite costly, especially if your team fails to continuously invest time into fine-tuning your strategy.

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Advertising Social Media Strategy Tools 105

Hootsuite

MARCH 2, 2023

Are you looking to automate DMs on social media and live the good life, never having to manually reply to an FAQ again? After reading this blog post, you’ll know what automated DMs are, all the ways they can help you, and how to do it on your favorite social platforms. Most brands will automate DMs by using a chatbot.

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Social Media How To Discount FAQ 131