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Facebook Graph Search Optimization: 5 Must-Reads

Firebelly

What should you do to optimize your Facebook page for Graph Search ? What Facebook Graph Search Means for Your Business. By Kelly Jo Horton Graph search is Facebook’s social solution for connected search. So what does this mean for your Facebook brand page?

Facebook 203
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How Your Brand Can Get the Most Value Out of Facebook’s Edgerank Algorithm

Mindjumpers

The following post is a follow-up on the ongoing discussion about the recent changes in Edgerank algorithm affecting Facebook reach and engagement. We find the subject to be of great importance to brands, which is why we keep you up-to-date and share the most relevant news on the matter. Engagement. After this change, nearly 4.3%

Brands 244
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The 6 Types Of Twitter Trolls

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" While Twitter definitely has people like this engaged in the online social network, I've decided to expand the definition (sue me) to nefarious, self-involved types of people on Twitter that, ultimately, make people collectively groan in disappointment. The 6 Types of Twitter Trolls: The "Calling You Out" Troll.

Types 111
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Leaving Facebook

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Should you pull all of your advertising dollars out of Facebook? The subtext to this move is not about one brand leaving Facebook advertising, but a sentiment that Facebook advertising doesn't work. Facebook is not (just) an advertising platform. It's all very silly, isn't it? Media is just media.

Facebook 107
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The Myth Of Reciprocity And The Social Life Of Brands

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What's a brand to do? For the majority of brands, the most logical and strategic play is to follow back each and every individual who has taken the time to follow, friend, like, or plus you. The mindset in this instance is to think of your brand as a media entity. People are not brands. online social network.

Tweetdeck 108
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Co-dependency In The Age of Facebook

Twist Image

It's hard to imagine that there is a Facebook killer somewhere around the next tech innovation, but there probably is. It just seemed so much easier and simpler than the more complex neediness of Facebook. It just seemed so much easier and simpler than the more complex neediness of Facebook. Canada, UK, etc.). We're there.

Facebook 109
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Decide Now: Pageviews Or Real Depth

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When brands talk about engaging consumers on social media, they''re not really talking about any depth of engagement or a better way for them to build a direct relationship , or how to have more real interactions between real human beings. Social media is no different than online advertising. It''s hard to get both.