Social Media Strategies Summit

APRIL 11, 2024

However, the one mistake brands make is using social networks to talk at their audience instead of communicating with their followers. Moreover, research shows that: 79% of consumers favor brand messaging that develops a relationship. 83% of people care as much about how a brand treats them as they do about the quality of its products.

Social Media 226

Social Media Tips Marketing UGC 226

Sprout Social

JULY 20, 2020

Trying to wrap your head around YouTube SEO? By learning the basics of video SEO, you can make your videos more discoverable and expand your channels’ reach. Read on for our step-by-step guide to YouTube SEO that you can easily apply to all of your videos. Another place to conduct video SEO research is through Google.

SEO 135

SEO YouTube Video How To 135

Keyhole.co

OCTOBER 21, 2020

This is the trickiest part because Instagram SEO is a bit different from the regular Google SEO you’re used to, so it takes a little getting used to. Quick Links Why Optimize for Instagram What Makes Instagram SEO Different 7 Tips for Instagram Optimization 1. Steer Clear of Black Hat SEO 7. Let’s jump right in.

SEO 131

SEO Instagram Tips Hashtag 131

Webbiquity SMM

NOVEMBER 8, 2022

People praising a product or brand through ratings and reviews increases its credibility and authority. In marketing, the primary types of social proof are: Product Reviews : Reviews are the lifeblood of social proof. This type of social proof can emphasize how a product or service provided a solution to a common problem.

comScore 299

comScore Marketing Case Study Review 299

Buffer Social

JULY 12, 2023

To distribute it, I’d reach out to friends and colleagues and ask them to like my Facebook page (yes, this was when people still liked Facebook pages). I started looking at performance data to strategically decide what types of content I should be investing in.

SEO 77

SEO Sites Social Media Metrics 77

Later

JULY 22, 2020

A strong Pinterest SEO strategy is one of the best ways to increase your reach and drive more sales. In fact, SEO on Pinterest is arguably more important than on any other social media platform. By following the 12 tips below, you will take your Pinterest SEO to the next level and drive so much more value for your brand! .

SEO 81

SEO Tips Engineering URL 81

Socialized

SEPTEMBER 28, 2017

Most customers are always excited to share their brands with the rest of the world. It takes place on social platforms like Facebook which help build brand awareness as well build stronger relationships with customers through interaction. If it’s negative, nothing else will work. Viral marketing. Social media marketing.

Types 100

Types Strategy Marketing CPA 100

Sprout Social

APRIL 12, 2022

When was the last time you looked at your Facebook Page’s settings? Facebook is constantly adding and removing features for businesses. Spending half an hour or less to complete an annual Facebook audit will ensure you’re still on-brand despite all the changes happening on the platform. SEO check and verification.

Facebook 123

Facebook How To Metrics Hashtag 123

Convince & Convert

OCTOBER 30, 2014

There is so much speculation about how social media and SEO interact, but what’s the real story? When people ask this question, what they mean is, does sharing a web page in your social media sites such as Facebook, Twitter, Google Plus, Pinterest, etc., Links are still a major driver of SEO. So Does This Really Drive SEO?

SEO 167

SEO Engineering NoFollow Social Media 167

Small Business Mavericks

JUNE 17, 2012

It’s also a product of Google, which means it has some SEO benefit. Build your business a brand page and post to that page often just the same way you post to your Facebook page for your business. But can you take that to another level and use Google+ as an SEO tool ? Instant SEO. I don’t see why not.

SEO 164

SEO Google Tools Reputation 164

Ignite Social Media

JUNE 14, 2023

Given that, we need to think about in a search engine optimization (SEO) mindset as we create social content. The goal is to improve brand recognition, reach a wider audience, and drive organic traffic to your social media profiles or website.

Hashtag 152

Hashtag Social Media Strategy UGC 152

Keyhole.co

FEBRUARY 9, 2024

billion are active Facebook users. That means more than one-third of the world uses Facebook. As of late 2023, Facebook is the most widely used social media platform in the world. What is Facebook marketing? Facebook marketing creates awareness and promotes a company or individual via the platform. Out of those 8.1

Strategy 52

Strategy Facebook Marketing Groups 52

Webbiquity SMM

OCTOBER 22, 2021

Social media promotion uses platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, and Pinterest to connect with your target audience, build brand awareness, drive web traffic , and increase sales. This document should outline how often you plan to publish on each social media platform and the types of content to post.

Social Media 205

Social Media Tips Metrics B2B 205

The Realtime Report

AUGUST 25, 2020

An example of this is through Facebook. There’s a feature where users can send a quick message through Facebook Messenger. This is known as SEO (search engine optimization) and there are many strategies you can use to optimize your business’ presence online. SEO strategies will be discussed later in this article.

Small Business 251

Small Business Social Media Strategy Marketing 251

Pam Moore

FEBRUARY 6, 2018

Facebook recently announced big changes to the Facebook News Feed algorithm that impacts publishers, brands, celebrities and just about any business or human being who wants to conduct any type of business utilizing Facebook. Facebook wants your content to do more than just inspire and appease your audience.

Feed 164

Feed Feedly News Tips 164

Firebelly

APRIL 29, 2013

What should you do to optimize your Facebook page for Graph Search ? What Facebook Graph Search Means for Your Business. By Kelly Jo Horton Graph search is Facebook’s social solution for connected search. So what does this mean for your Facebook brand page? 5 Tips for Facebook Graph Search Optimization.

Facebook 203

Facebook Social Graph Guidelines SEO 203

Kikolani

MARCH 1, 2016

Long back Search Engine Optimization(SEO) used to be a discipline governed by blackhat marketers. With the moving time ‘Hidden Insights of SEO’ turned to be ‘ a game of common sense’. Big brands started using quality content, address their target audience search intent and optimize the site accordingly from a tech perspective.

SEO 74

SEO URL Engineering Analysis 74

Keyhole.co

JUNE 7, 2023

When we think of a B2B branding toolkit, the first thought to pop up in our minds is a handbook that contains the brand’s preferred tone of voice, colors, typography, imagery, vision, values, and messaging pillars. However, in recent years, a branding toolkit can do with some upgrades. The most important upgrades of all?

B2B 52

B2B Tips Brands Marketing 52

The Realtime Report

AUGUST 16, 2021

Escalate your existing customers & transform them into future brand champions who can help in promoting your brand through word of mouth. Use Facebook ads to target your consumers, & based on the geographical data, create the proper customer profile. What they want or expect from your brand.

Strategy 172

Strategy Marketing Guidelines Review 172

Sprout Social

FEBRUARY 8, 2024

Examining your industry peers will help you better understand your customers’ needs and brand perception. For example, you can determine how to optimize product placement by looking at how your competitors position their products through messaging, branding and packaging. What do people think about each brand and product?

Comparison 110

Comparison Analysis How To Sentiment 110

Harp Interactive

JANUARY 12, 2010

This blog post is the second in the 2 part series on brand monitoring. In case you missed the first blog post, here is the link: Monitor Your Brand Online. The RSS reader will allow you to easily subscribe to most types of content on the web that include the one’s listed below. Facebook Lexicon. Blogdigger.

Trendrr 267

Trendrr TweetBeep Radian6 Conversation 267

Pixlee

JULY 10, 2017

User-generated content (UGC) is any type of content created by users of online platforms. Yet what many marketers don’t know is that it’s also good for SEO. Over 25% of the search results for the 20 largest brands in the world are linked to user-generated content. How Does UGC Influence SEO?

SEO 47

SEO UGC Content Curation 47

Webbiquity SMM

NOVEMBER 15, 2022

And while anyone can use social media to post an Instagram reel or write a short Facebook photo caption, you’ll need to consistently demonstrate a special set of abilities before you can call yourself a social media expert. build a strong brand identity. Image credit: Austin Distel on Unsplash. Become a better writer.

Social Media Management 227

Social Media Management Skills Social Media Metrics 227

Hootsuite

SEPTEMBER 7, 2022

To help you and your brand put your best foot forward, we’ve rounded up 28 social media bio examples and templates for Instagram, Twitter, Facebook, TikTok, LinkedIn, and Pinterest. A good bio is like a storefront — it can help inspire trust in potential customers unfamiliar with your brand. Personal brands. Your website.

Template 145

Template Templates Social Media UGC 145

Buzz Marketing for Technology

JANUARY 11, 2011

One of the big mistakes I often see with companies when they are setting up a Page on Facebook is they spend more time planning “the wedding than they do the marriage” as I like to say. All this is needed to get people to engage with your brand specifically in the form of “likeing” and commenting on it.

Feed 264

Feed Feedly News SEO 264

Kikolani

MARCH 11, 2013

If you don’t do SEO for a living but want to do some major search marketing work with your website, you’re in luck. The following are awesome SEO tools you can use for free or cheap for a limited time to do your search marketing research. Premium SEO Tools with Free Account Options. MajesticSEO.

SEO 167

SEO Tools Analysis CPC 167

Sherrilynne Starkie

JUNE 27, 2018

This week's top 5 social media must-know news including Google Ads, Instagram AI, Twitter Media, Facebook Kids and Voice Search. Google is introducing new brands for its advertising products: Google Ads , Google Marketing Platform and Google Ad Manager. Facebook Kids comes to Canada. Facebook Kids is coming to Canada.

Google 170

Google Adwords Case Study Sports 170

Visually SM

JULY 31, 2020

How can I implement a video strategy for my brand? In 2016 and 2017, a report published by Tubular Insight revealed that the consumption of branded videos increased an impressive 258% on Facebook. It has been said that Facebook was on its deathbed. Here are some formats that still perform well on Facebook.

Social Media 246

Social Media Video Company Content 246

Sprout Social

MARCH 7, 2024

It’s also important to identify your SEO competitors as they can sometimes differ from your business competitors. You can find SEO competitors by using keyword research tools to check who’s ranking for your target keywords. The report should show how each competitor tells their brand story and the value they deliver to customers.

Analysis 94

Analysis Report Examples Tools 94

Sprout Social

SEPTEMBER 2, 2022

Type: Worksheet. Keeping an eye on your competition helps you evaluate your own social channels and brand. In fact, 40% of brands use social data for competitive insight. Type: Course. Type: Deck template. Type: Webinar. Worksheet: Social media brand crisis retrospective worksheet. Level: Beginner.

Training 118

Training Course Resources Social Media 118

Direct Marketing Observations

DECEMBER 14, 2011

But then I started to think about 2012 and the challenges that most brands will face and thus the basis for this post was born: The challenges for a digital marketer or a digital brand in 2012. So you have to think about things like: Site design that incorporates SEO. Some type of lead generation. Is it conversational?

Brands 176

Brands Discount Sites SEO 176

Firebelly

JANUARY 22, 2018

Each month, the phrase “SEO is dead” is searched about 210 times, providing evidence that a smattering of marketing professionals aren’t entirely sold on the benefits of using search engine optimization to increase website traffic. But they would be mistaken in following that line of thinking because SEO isn’t dead, or even dying.

Marketing 181

Marketing Influencer SEO Adwords 181

BeingOptimist

JULY 15, 2021

Tik Tok is undoubtedly the best channel for brand marketing mainly because of the little to no competition here. Well, Tik Tok is basically a video streaming and sharing application allowing its users to create different types of videos on varied topics. Use Hashtags in the Right Way for SEO /Tik Tok Marketing.

Strategy 98

Strategy Marketing Case Study Hashtag 98

Firebelly

MAY 27, 2010

| Main | Jakes Take: Comcast Cares & You Can Too » May 27, 2010 BP Facebook Sentiment I spent some time evaluating sentiment towards BP on Facebook based on the number of 'pro' and 'con' pages. Error type: Your comment has been saved. Chad Richards is the Social Program Manager at Firebelly Marketing.

Sentiment 161

Sentiment Facebook Paid Search SMS 161

Firebelly

MARCH 12, 2010

10 Steps for Optimizing the Brand for Social Search By Brian Solis Facebook recently overtook Yahoo as the second most visited site in the United States. 10 Steps for Optimizing the Brand for Social Search By Brian Solis Facebook recently overtook Yahoo as the second most visited site in the United States.

SEO 100

SEO Paid Search SMS Syndication 100

Sprout Social

AUGUST 8, 2022

Because as the platform continues to boom, brands can use all the help they can get when it comes to gaining more viewers. According to the most recent Sprout Social Index , 51% of consumers plan to increase their activity on the platform this year… But only 35% of brands say they’re going to meet them there.

YouTube 107

YouTube Tools Analytics SEO 107

Firebelly

AUGUST 3, 2010

The woman voiced her complaint on Facebook and on Ball Memorial Hospitals Facebook page. Others rallied around her and began posting comments on the Ball Memorial Hospital Facebook page as well. Others rallied around her and began posting comments on the Ball Memorial Hospital Facebook page as well.

Facebook 216

Facebook Paid Search SMS Syndication 216