Book Review: The Social Employee

Webbiquity SMM

One of the most powerful impacts of social media is the way has democratized brands. No longer is the brand, or corporate image, tightly controlled by a few senior executives, marketing communications specialists, and PR spokespersons. Those voices collectively shape the brand.

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Understanding B2B Online Reviews

SocialFish

Obtaining online reviews as a B2B industry or organization is not quite as easy or common as it is for your typical B2C business. Especially for those businesses who engage their audience or consumers through social media, online reviews can be fairly easy to acquire.

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What Should I Do with Negative Reviews on My Facebook Page?

agora pulse

Even the best businesses get negative reviews. What should you do when you get negative reviews on your Facebook page? Handling critical reviews. When you get a genuine negative review, address the underlying issues and handle it gracefully. What about fake reviews?

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How to Review Competitors’ Ads On Facebook

Ignite Social Media

In an effort to create more transparency after their big privacy debacle , Facebook has released a way to view all ads that a page is currently running across Facebook, Instagram and the Messenger and Audience networks.

Review 109

Consumer Listen to Negative Reviews and Twitter Invests Big in Video | Social You Should Know

Ignite Social Media

A new study shows just how much negative reviews matter, Twitter invests big on video, Facebook tests new features, and our sister company wins a Shorty Award for Small Agency of the Year all in this week’s edition of Social You Should Know. simply wanted an apology from the brand.

Review 114

The Power of Facebook Marketing in 2018 is Real. Are you Ready?

Pam Moore

Is your Facebook marketing strategy and business Page ready for 2018? 2018 is going to be more challenging than ever for brands wanting to tap into the power of 1.37 billion monthly active users that Facebook proudly supports. residents use Facebook several times a day?

Best Brand Monitoring Tools – At Any Price

Webbiquity SMM

Given the increasing importance of reviews, not just for consumer brands but B2B offerings as well—plus backlinks, microinfluencers, and social media conversations—it’s vital to track online brand mentions. Free Brand Monitoring Tools. SMB Brand Monitoring Tools.

Book Review: Marketing in the Round

Webbiquity SMM

Today’s explosion of media channels has made it simultaneously more challenging yet more vital for companies to present unified messaging and branding to their markets.

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Book Review: The B2B Social Media Book

Webbiquity SMM

With The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More , authors Kipp Bodnar of HubSpot and Jeffrey L.

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Book Review: Social Media Marketing

Webbiquity SMM

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Social Networking (Facebook, MySpace, LinkedIn, etc.). Share this on Facebook.

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Instagram Year in Review: Top Trends from 2018

Later

Top Brands on Instagram in 2018. Top Brands on Instagram in 2018. The most popular brands on Instagram haven’t really changed much over the years, with Nike , National Geographic , and Victoria’s Secret consistently taking the top 3 spots. 2018 was a big year for Instagram!

Review 103

Facebook Knows What You’re Watching, New Pinterest Analytics, Yelp Adds Video Reviews & More | Social Media Snapshot

Harp Interactive

Categories: Blog , Facebook , Google Plus , LinkedIn , Pinterest , Social Media Marketing Tags: Facebook , How You Rank , linkedin , Pinterest , Pinterest analytics , yelp , yelp video reviews Catch up on the need-to-know changes and updates in social media that affect your business and brand…all in one place. Blog Facebook Google Plus LinkedIn Pinterest Social Media Marketing How You Rank linkedin Pinterest analytics yelp yelp video reviews

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Reviewing 10 Restaurants on Facebook

Ari Herzog

Facebook is an excellent marketing platform for a restaurant to help it increase brand awareness, recruit new customers, and empower patrons to network with each other. Please watch my video review and post your feedback below. Media Strategy branding Facebook

Review 145

Web CEO SEO Software Platform Review

Kikolani

Then add your social profile URLs: Twitter, Facebook, Google+ and YouTube are supported. Reviewing Your Data. You''re reading Web CEO SEO Software Platform Review , originally posted on Kikolani and copyrighted by Kristi Hines, freelance writer and professional blogger. Reviews

Creating an online review management strategy

Sprout Social

Reviews for local businesses are everywhere. From the business’ perspective, a review management strategy, or watching these reviews and knowing how to respond to them, is an important piece of your overall marketing strategy. Why review management is important.

Socialnomics Book Review | jasonyormark.com

Jason Yormark

jasonyormark.com Home About Me My Videos My Resume Contact Me Browse > Home / Book Reviews , Social Media / Socialnomics Book Review | Subcribe via RSS Socialnomics Book Review August 30th, 2009 Posted in Book Reviews , Social Media Tweet Share I debated whether to post a book review as I experienced flashes of high school busy work, but Socialnomics is certainly relevant to my world, and I enjoyed it thoroughly.

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Facebook Timeline for Brands: Curation and Palpitation

Dave Fleet

Lots of attention has been put on the new Facebook Pages layout since fMC, with people displaying differing perspectives. The usual suspects have already released their pieces on how to prepare for Facebook Timelines. facebook social media

How These 5 Brands Are Acing Storytelling on Social Media

agora pulse

Let’s begin with a reality check: A whopping 74% of brands have no meaning in consumers’ lives. Consumers don’t care about your brand or your marketing message—unless it resonates. Brands can increase the value of a product or service by 20 times with storytelling.

Brands 160

Influencer Marketing: 10 Top Mistakes Brands Make and How to Fix Them

Pam Moore

Influence marketing is helping brands of all sizes big and small engage their dream customers, ignite communities, increase brand awareness and nurture powerful relationships. Every brand touch is an impression of your brand. Need help taking your brand to the next level?

A new brand for IABC

Sherrilynne Starkie

Professional marketers and communications from around the world got a preview of a new brand identity at the International Association of Business Communicators (IABC) Leadership Institute (LI) conference that took place in Orlando recently. IABC’s new brand. Branding turkeys.

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Top tips for bloggers and brands

Sherrilynne Starkie

Bloggers too, are being taken seriously as true influencers by marketers and are being courted by brands and the PR agencies that represent them. Write only about brands that you care about and believe in. 1…writing about brands the blogger believes in.

Facebook Location Pages: What Brands Need to Know

Ignite Social Media

Earlier this year, Facebook launched location Pages. This is very exciting for a brand because it creates easy to manage, authentic Pages which allow users to find the brand’s various locations on Facebook. Will location Pages look the same as the main brand Page?

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Web Presence Optimization Software Review: gShift Labs

Webbiquity SMM

The software doesn’t provide a way to automatically segregate branded from unbranded search keywords (which would be nice), but this can be set up manually using “Campaigns.” FTC Disclosure: gShift Labs provided no compensation in any form for this review.

Facebook Ad Rejection: Don’t Abbreviate Facebook or Instagram

Jon Loomer

I’m an old guy when it comes to Facebook advertising. As a result, I think I know Facebook’s advertising policies pretty well. I don’t test Facebook’s policies or push the limits. I do all I can to follow the rules and stay on Facebook’s good side.

How to Tell Your Brand Story on Facebook

Rebekah Radice

So how can you tell your brand story through the power of Facebook? In my latest episode of the Brand Authority Podcast , I share how you can craft a compelling narrative in a clear, compelling, and genuine way. Subscribe to Brand Authority Podcast in iTunes.

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Facebook Knows What You’re Watching, New Pinterest Analytics, Yelp Adds Video Reviews & More | Social Media Snapshot

Harp Interactive

Categories: Social Media Marketing Tags: Facebook , How You Rank , linkedin , Pinterest , Pinterest analytics , yelp , yelp video reviews Catch up on the need-to-know changes and updates in social media that affect your business and brand…all in one place. Social Media Marketing Facebook How You Rank linkedin Pinterest Pinterest analytics yelp yelp video reviews

Review 153

The Nine Best Facebook Marketing Tools

Webbiquity SMM

Along with Google, Facebook is one of the giants of the Internet. According to recent research , 71% of all Internet users have a Facebook profile. 96% of B2C and and 88% of B2B companies use Facebook for marketing. Google Review Count: 790,000. Showcase reviews: {grow}.

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How Agorapulse Won the Heart of Romance Review Blog GraveTells

agora pulse

She’s dominated the romance publishing space on social media, as both an influencer and tastemaker, since 2010 with her review and promotion blog, GraveTells Romance. The post How Agorapulse Won the Heart of Romance Review Blog GraveTells appeared first on Agorapulse.

Review 118

Does Facebook Anonymous Login Encourage Brand Trust?

Convince & Convert

Image via Facebook As a digital strategist at Janrain , a social sign-in company, I wanted to focus on the two major announcements related to marketing with social login and social data: 1. Now, Facebook has raised the bar for marketers to create value to their online audience.

Brands 128

Duda Review: An Easy Way to Build Social-Ready Sites

Socialmedia.biz

We need site visitors to see that we’re active and influential on social media, we need to entice them into following us on these branded third-party presences so we can nurture them as leads. Facebook Like Button. There really isn’t much to set up in the “Facebook Like” widget.

Sites 106

Monitor & Engage With Facebook Reviews From the Smart Inbox

Sprout Social

Since its launch in late 2013, Facebook Reviews has quickly become one of the most popular ways for consumers to leave direct, public feedback for brands. Manage Your Facebook Reviews From the Smart Inbox. Manage Facebook Reviews for Multi-Location Businesses.

38+ Cool Social Media and Web Tools and Reviews

Webbiquity SMM

Find tools to do all of the above and much more in this collection of helpful business, online and social media tools, apps and reviews. Buffer is a tool for automatically posting content to Twitter, LinkedIn and Facebook. apps for Facebook, Twitter and Evite) and more.

Tools 257

SentiOne Review: Monitor and Augment Your Social Media Presence

Socialmedia.biz

If you’re complacent, it can ruin your brand to a pulp. But if you leverage it well, then you can establish a solid brand that the vast online populace will trust. It will also help you reach out to prospective influencers and brand ambassadors. Post by Adi Englander.

Review 118

Facebook Lead Forms No Longer Available with Instant Experience

Jon Loomer

Usually, I have the pleasure of writing about new Facebook Advertising features. Facebook has deprecated the feature allowing for the combination of Lead Forms paired with Instant Experiences. Here is Facebook’s update message from the help center: What This Means.

The Six Most Irrational Social Media Concerns of Brands

Webbiquity SMM

The first step toward transitioning to a culture full of empowered social employees is to address some of the most common concerns brands face when considering going social. In truth, fear often arises out of lack of knowledge, but brands can’t afford to be ignorant in any era.

84% of Women Read Peer Reviews Before Making a Purchase?

The Realtime Report

84% of Women Read Peer Reviews Before Making a Purchase
. These women span generations X, Y and Z and cite product reviews as the top factor they consider before making shopping decisions. Quality, price and reviews are the top product concerns when making shopping decisions.

Duda Review: An Easy Way to Build Social-Ready Sites

Socialmedia.biz

We need site visitors to see that we’re active and influential on social media, we need to entice them into following us on these branded third-party presences so we can nurture them as leads. Facebook Like Button. There really isn’t much to set up in the “Facebook Like” widget.

Sites 89

Does your brand take bloggers seriously?

Sherrilynne Starkie

Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report. The report reveals that among brand marketers, social spend in 2013 will increase substantially, but perhaps the budget is not being spent where impact would be the greatest. However brands are spending 57% of their social budgets on Facebook and only six per cent on blogs.

Eight Cost-Effective Marketing Approaches to Grow Your Brand

Socialmedia.biz

All you have to do is create a website for your brand with a live blogging interface. Try to avoid the act of spamming random emails, however, as this would have a negative effect on your brand. Videos are one of the best tools to utilize in making your brand more visible in the market.

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Monday Roundup: Branding Inspired by Oscar

Waxing UnLyrical

have honored those films and actors that stand out from the crowd, creating a brand that exudes excellence. This 7-Step Guide Will Help You Create An Authentic Personal Brand. Why: “Whether you like it or not, you have a personal brand.” Oscar hangover, anyone?

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