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How to Tie Social Strategy into Broader Communications Strategy

Social Media Strategies Summit

Press Releases: Still Relevant or Yesterday’s News? The “traditional” formal press release seems far removed from the contemporary world of government on social media. And if so, when should you publish a press release rather than simply announcing the news on social media? The word spreads organically.”.

Strategy 130
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10 Best in Class Brands on LinkedIn

Social Media Strategies Summit

These demographics make LinkedIn an enticing and important channel for brands. But given its professional nature, brands need to stay in tune with what their LinkedIn audiences crave. If your brand is considering LinkedIn, your content strategy should be the top priority. 1 General Electric Showcases Their Innovations.

Class 100
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Unmetric integrates competitive intelligence and benchmarking into Hootsuite

Unmetric

Using Unmetric’s powerful AI, Xia, Hootsuite users will be able to get a complete picture of the historical and current performance of relevant brand content to help inform their social strategies. Unmetric helps cut through the noise of social media, focusing on brand signals and measuring how their audiences react.

HootSuite 122
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You Don't Have A Branding Problem.

Twist Image

How many meetings have you sat in where people want to refresh the logo, redo the website, create a mobile app, build a Facebook page, get new brochures and more because they think that they''re having a problem getting their message through to their potential audience? The types of stories that people will actually want to find and share?

Brands 108
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Eight Cost-Effective Marketing Approaches to Grow Your Brand

Socialmedia.biz

All you have to do is create a website for your brand with a live blogging interface. It doesn’t matter the type of customer, always endeavour to get their email address. Try to avoid the act of spamming random emails, however, as this would have a negative effect on your brand. Email listing.

Cost 98
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The complete guide to Facebook listening

Sprout Social

Listening on Facebook is a step up from monitoring and taking action. Review our social listening guide for an overview on social listening and read on to learn how you can apply this practice to Facebook. What is Facebook listening? Facebook listening is not seeing a private message come in and responding to it.

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7 Tactics for Promoting Your Brick-And-Mortar Business Online

The Social Media Incubator

There are several strategies of online promotion that are easily accessible to any type of business. Here are our top 7 tactics for promoting your brick-and-mortar business online: Press release distribution – Have something newsworthy in your business to talk about?