Harp Interactive

JANUARY 6, 2010

One of the main objectives for all social media marketing initiatives for a brand is to “ navigate the narrative&#. In order to cultivate the conversations taking place in the social media arena, you need to know that they’re happening! The first step to monitoring your brand reputation is listening.

Brands 307

Brands Brand Monitoring Reputation Press Release 307

Convince & Convert

JANUARY 15, 2018

The Facebook algorithm is changing again, and it’s bad news for brands who want to show up in the news feed. In a recent, inscrutable, Kremlin-esque press release , Mark Zuckerberg and team announced that they are changing the Facebook algorithm and will henceforth. Click To Tweet. It DESERVES to fail.

Facebook 166

Facebook Press Release Feed Feedly 166

SocMed Sean

JULY 9, 2018

Thanks to Sean for sharing his insights on the challenge of managing digital social media channels…even when you’re offline! One of the significant challenges of working with social media is that you cannot be continuously online. Also, social media influences users’ behavior in the real world by 7%.

Social Media Management 176

Social Media Management Social Media ROI Press Release 176

Later

MARCH 1, 2021

Social commerce — the process of selling products directly on social media — is revolutionizing the e-commerce industry. . In fact, the global social commerce market is estimated at $89.4 via Facebook Press Release. How Social Platforms are Evolving to Drive Social Commerce .

Social Media 79

Social Media Small Business Press Release Instagram 79

Convince & Convert

DECEMBER 5, 2017

REI breaks theirs down through social, a channel more visible and real-time than any other. Social should be your brand’s first responder: available to support your customers whenever they want to reach out. The management of social channels is evolving at a mind-numbing pace. Consistent Brand Voice.

Social Media 208

Social Media Marketing Team Upcoming 208

Social Media Strategies Summit

NOVEMBER 14, 2019

As a result, the audience of LinkedIn is different than any other social media site: 50% of LinkedIn users have a college degree, 45% earn at least $75K per year, and 33% of millionaires are on the platform. These demographics make LinkedIn an enticing and important channel for brands. 3 Best Buy Shows They Have Heart.

Class 100

Class LinkedIn Brands Microsoft 100

Social Media Marketing

AUGUST 8, 2013

Why Bezos bought the Post , Facebook gets a CMO and starts bumping, time on digital surpasses TV, Facebook ads are undervalued, Vietnam outlaws sharing news on social sites, GE wants to put an end to press releases, the effect of tweets on TV ratings and more, it''s This Week in Social Media.

Social Media 167

Social Media Nielsen Press Release News 167

Waxing UnLyrical

JULY 31, 2012

Would you agree that social media is faster than seismic waves? To me, this incident exemplifies how badly we are hooked on social media. That said, is social media all that bad? Multiple instances in the recent past tell us that social media platforms like Twitter and Facebook have become lifesavers.

Social Media 202

Social Media Press Release Flickr Fashion 202

Pam Moore

JANUARY 24, 2020

Marketers and business leaders must take the time in 2020 to understand the power of personal branding. Gone are the days that a brand can throw out a press release and expect massive brand awareness, media and sales to come rolling in. It takes 6-7 brand touches for someone to remember your brand.

Sample 78

Sample Samples Strategy Brands 78

Buzz Marketing for Technology

NOVEMBER 9, 2011

Social media definitely pays off, but you’ve got to focus on the approach not the tools. Social Media has hit the mainstream these days but the big concern on every product marketer’s mind has been how to justify the ROI? If you’re concerned about social media cost justification, you’re not along.

Social Media 198

Social Media Jive ROI Press Release 198

Harp Interactive

NOVEMBER 9, 2009

Writing effectively for online media and social networks is an evolving art. As print becomes redundant, social media emerges to fill the gap with its short form communication style that is meant to engage non-readers. Decide on a tone and personality that represents your brand and your consumer. Twittering.

Platform 254

Platform Social Media Radian6 Press Release 254

Josh S Peters

JANUARY 25, 2011

Social Media Integration takes several forms (Inside, outside, local, global, enterprise, etc.), that can be used for your social media usage as well. There have been several studies done to show that brands engaging in social media are much more likely to be searched for. Press Releases.

Social Media 187

Social Media Press Release SEO Engineering 187

Unmetric

JUNE 5, 2019

What would happen if the leaders in social media management and social media competitive intelligence were to team up? Using Unmetric’s powerful AI, Xia, Hootsuite users will be able to get a complete picture of the historical and current performance of relevant brand content to help inform their social strategies.

HootSuite 122

HootSuite Press Release Social Media Management Metrics 122

The Realtime Report

MARCH 5, 2014

Starting March 4th, consumers can instantly purchase products that they see on TV through Twitter, Facebook or Instagram. Chirpify’s new #actiontags for TV could be a game-changer for brands, making it possible to create conversions and purchase opportunities directly from TV ads. The hybrid of old and new media is promising.

Buy 164

Buy Products Instagram Twitter 164

Jason Yormark

AUGUST 8, 2012

One might think that since I work at an agency that I’d have a predisposition to recommend outsourcing your social media needs. Not every company or organization needs to outsource their social media efforts. Do I have a strong sense of what social media success means for my business?

Consultant 254

Consultant Questions Social Media Tweetdeck 254

Pam Moore

JANUARY 19, 2020

What are the biggest digital marketing and branding trends shaping the year ahead? How will marketers approach increasing brand awareness, attracting new customers and growing revenue in an always on digital world where the only guarantee is change? 15 Digital Branding Trends You Can't Ignore in 2020. Brands Get More Human.

Trends 78

Trends Brands Marketing Influencer 78

Social Media Marketing

AUGUST 16, 2013

Android is better, big data in Asia, the merging of HR and marketing, Canadian women like to talk about brands, Fortune 500 CEOs are scared and ignorant of social media, Twitter use rises, the social networks that help search engine optimization and more, it''s This Week in Social Media.

Social Media 167

Social Media Flipboard Press Release Trends 167

Mindjumpers

JANUARY 14, 2011

In my previous post, I have given an overview of the changing trends in social media. Take a look: Social networking: Connect, Share, Engage. Companies all over the world are now looking forward to improving their relationship with their customers with the help of social networking sites.

Trends 245

Trends Influencer Social Media Forums 245

Mindjumpers

JUNE 8, 2011

Tweet When having established a well-planned social media presence and your business has connected with relevant media and influencers, you might consider whether it’s time to take the next step and give your PR efforts a social boost as well? This also means that a business blog can be of interest to the media.

Netvibes 218

Netvibes Social Media Tips Delicious 218

Harp Interactive

OCTOBER 9, 2009

Social media isn’t always the right tool for the job. Over the last three days, I’ve spoken to four HUGE brands in America that are considering social media for one project or another, and there are many more out there working on how these tools might integrate into their business needs. Email me for a calendar).

Social Media 232

Social Media Press Release Marketing Widget 232

Twist Image

AUGUST 10, 2011

What is the biggest mistake that brands make when it comes to Social Media? You can shore up the many little instances, fumbles, mistakes and blunders into this one concept: The Social Contract. You can shore up the many little instances, fumbles, mistakes and blunders into this one concept: The Social Contract.

Social Media 105

Social Media Brands Press Release Loyalty 105

Pam Moore

NOVEMBER 19, 2019

Start doing social media they said. The truth is social media is not free. Doing social media is NOT the objective. We work with organizations of all shapes and sizes from entrepreneurs to Fortune 10 brands. Social employee empowerment program inclusive of training. It will be fun they said.

Social Media 60

Social Media Training Press Release Project 60

Socialmedia.biz

AUGUST 11, 2019

All you have to do is create a website for your brand with a live blogging interface. Even though this marketing strategy has been misused over the years, when utilized in the right way, it is still one of the most effective ways of cutting down on costs when you are building your brand market. Utilization of online marketers.

Cost 98

Cost Brands Marketing Press Release 98

Ignite Social Media

MAY 11, 2021

Here’s a bit more about this overlooked feature and how you can leverage the tool for your brand marketing needs. How Brands Can Leverage This Tool. So how can brands leverage this new tool? Other platforms like Twitter and Facebook let page admins “Hide” comments. Subscribe to Social You Should Know.

Instagram 101

Instagram How To Press Release Notification 101

Twist Image

MAY 9, 2013

How many meetings have you sat in where people want to refresh the logo, redo the website, create a mobile app, build a Facebook page, get new brochures and more because they think that they''re having a problem getting their message through to their potential audience? press release. social media. Finding like.

Brands 108

Brands Press Release Findability YouTube 108

Webbiquity SMM

SEPTEMBER 1, 2010

Social media has fundamentally altered the practice of public relations. Of course, there’s more to (successful) blogger outreach than just pitching, and there’s more to the new practice of social PR than just blogger outreach. Will Traditional, Social Media Blend?

Press Release 200

Press Release Tips HootSuite Alltop 200

Sprout Social

APRIL 12, 2022

We’re sharing statistics on the intersection of social media and PR from Sprout Social’s State of Social Media Investment Report , along with other industry facts from top sources like Edelman. Consumers continue to hold their favorite brands and businesses accountable for social and political issues.

Statistics 107

Statistics Skills Analytics Press Release 107

Twist Image

JULY 12, 2012

It seems like a question rooted in 2008, but now that blogging could include things like tweeting, creating videos on YouTube , updating a Facebook profile or taking part in LinkedIn , it may well be high time to start asking these questions all over again. " Social media and online social networking force individuals to become public.

Activities 102

Activities Company Social Media Press Release 102

Webbiquity SMM

DECEMBER 28, 2010

But a well-written and optimized press release can generate dozens or even hundreds of links from quality news sites and blogs overnight. First, make sure the press release itself it well-optimized (e.g. Finally, use online press release distribution sites to spread your news far and wide. Tweet This!

SEO 181

SEO Press Release Social Bookmarking Technorati 181

Convince & Convert

JUNE 7, 2013

Charlie Kautz , Content Marketer at TaylorMade Golf , joins the Social Pros Podcast this week to discuss delivering fresh story-telling content across several platforms every week, following the PGA Tour around the country, and what it’s like having the best job in social media. How did you get involved in social media?

Social Media 121

Social Media Tumblr Yahoo Case Study 121

The Social Media Incubator

AUGUST 19, 2013

Here are our top 7 tactics for promoting your brick-and-mortar business online: Press release distribution – Have something newsworthy in your business to talk about? Write a press release and distribute it online to services like PRWeb. You don’t have to be an online business to do so.

Press Release 139

Press Release Smart Phone Forums Eventful 139

Laurel Papworth

JULY 2, 2013

Sydney social media course 2013. Walk away with a social media strategy, campaign, tools. Facebook, Twitter, Social Media Dashboards, Google Plus, Social Media Measurement. Sydney Social Media Course . 29 to 31 July – Sydney 3 Day Social Media course.

Course 102

Course Social Media Press Release Class 102

Webbiquity SMM

NOVEMBER 2, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. This hard work behind the scenes makes the ‘overnight’ successes seem so easy.&#.

Review 152

Review Social Media Marketing Handbook 152

The Marketing Blog

APRIL 18, 2010

Home About In the Media New Job Opening Startup Life: Diary of a First Generation Entrepreneur April 18, 2010.3:47 47 pm Facebook & India Jump to Comments This is a statistical post, which collates data from various blog-posts, press-releases and news sites. Some pointers YOY Growth – No. growth in India.

Facebook 167

Facebook Web 2.0 Startup Press Release 167

Webbiquity SMM

MARCH 12, 2012

How can PR pros optimize their use of social media tools? How can you make a press release more friendly to blogs, Twitter and search engines? Find the answers to these questions and more here in a dozen of the best social PR guides of the past year. How to Turn a Blog Post into a Press Release by ProBlogger.

Vocus 188

Vocus Press Release Tips Blogger 188

Techipedia: Tamar Weinberg

SEPTEMBER 8, 2011

If you have a brand or product for parents, targeting and partnering with mommy bloggers is a great way to get exposure. You want to start with a list of mom blogs that you like — ones that jive with your brand, are in your target demo, and look like they get medium to high traffic. This is a guest post by Vanessa Van Petten.

Social Media 161

Social Media Strategy Jive StumbleUpon 161

Laurel Papworth

APRIL 14, 2013

Mongrel Media: Traditional vs Corporate vs Social Media. I’m betting on the mongrel Corporate taking over Heritage AND Social channels. Traditional media is meant to be impartial but currently is using sponsored “columns” written by banks to bolster up the likes of Australian Financial Review.

Social Media 100

Social Media Press Release Banking Real Estate 100