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Monitor Your Brand Online-Part 1

Harp Interactive

One of the main objectives for all social media marketing initiatives for a brand is to “ navigate the narrative&#. In order to cultivate the conversations taking place in the social media arena, you need to know that they’re happening! The first step to monitoring your brand reputation is listening. Press releases.

Brands 307
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How PR and Social Media Can Work Together

Webbiquity SMM

Social media and PR would seem to be natural allies. Both are primarily focused on brand awareness, credibility building and image enhancement. But integrated properly, social media can help amplify PR efforts, and effective PR can help generate social media coverage. Share this on Facebook. Share this on Bebo.

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Three Overlooked Ways to Improve SEO Results

Webbiquity SMM

But a well-written and optimized press release can generate dozens or even hundreds of links from quality news sites and blogs overnight. First, make sure the press release itself it well-optimized (e.g. Finally, use online press release distribution sites to spread your news far and wide.

SEO 181
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Best Social PR Guides and Tips of 2010 (So Far)

Webbiquity SMM

Of course, there’s more to (successful) blogger outreach than just pitching, and there’s more to the new practice of social PR than just blogger outreach. Pros & Cons of Applying Social Media to Traditional PR Campaigns by Howell Marketing Strategies. How PR Pros Are Using Social Media for Real Results by Mashable.

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How to create your own Personal Brand?

Buzz Marketing for Technology

As the economy twists and turns with more layoffs mounting – having a strong personal brand is becoming ever more important from a career perspective. To get some more clarity on this I interviewed Dan Schawbel the author of the Personal Branding blog. He will also be releasing a new book called Me 2.0: But what does that mean?

Brands 100
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50 Ways Marketers use Social Media to Improve Their Marketing

Harp Interactive

Over the last three days, I’ve spoken to four HUGE brands in America that are considering social media for one project or another, and there are many more out there working on how these tools might integrate into their business needs. Add social bookmark links to your most important web pages and/or blog posts to improve sharing.

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What Content People Share And Why They Do It

Mindjumpers

However, although email is used by 86% of the respondents for sharing content, Facebook is already scoring 49%, the same study found. of the person that comes into contact with the content, irrespective of the channel and the format (an informative blog post, an ad, an online video, a press release, a white paper etc.).

Content 213