Convince & Convert

SEPTEMBER 20, 2010

Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. Are there differences between B2B and B2C in social media? Creating and calibrating a social media strategy for any company should follow the same process.

Social Media 147

Social Media B2B Strategy Consultant 147

Convince & Convert

MARCH 3, 2010

I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. corporate expenditures on social media will increase by an AVERAGE of 34% a year , and that by 2012, as much will be spent on social media as on email marketing.

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Waxing UnLyrical

AUGUST 27, 2010

Fortunately, Don Bartholomew of Fleishman-Hillard - whom you may know as @donbart on Twitter – will rectify that this coming Tuesday, when he joins us to chat about social media “ROI.&# But that doesn’t mean the social business effort was not successful, or did not create significant value for the brand or organization.

ROI 169

ROI Postrank Tourism Blogroll 169

Waxing UnLyrical

NOVEMBER 22, 2010

They’re overwhelmed by the overabundance of tools and the disorderly experimentation of staff (and members), and they are tired of the lack of organizational support and the unwieldy processes for monitoring and managing social media. There are a ton of books being published on community and how social media plays into that.

Communities 205

Communities Postrank Organization Tourism 205

Waxing UnLyrical

JANUARY 24, 2011

Of these, Mobify is my favorite, and they offer a free basic branded service and great discounts for non-profits on premium services. (You With a pro account, you get unlimited full-length videos without Animoto branding that you can embed on your site, YouTube, or e-mail. Why do I like it? What do you think?

Tools 247

Tools Adwords Marketing Class 247

Waxing UnLyrical

OCTOBER 1, 2010

As usual, the community came up with gems to share with others (and you), including talking about how our measurement journey has changed over time And sharing resources, like Katie Paine’s social media measurement checklist , and IPR’s new website. The community’s generosity of spirit never ceases to amaze me.

Postrank 146

Postrank Tourism Blogroll WordPress 146

Waxing UnLyrical

DECEMBER 19, 2010

The effect of brand building on search traffic , from PPC Blog. GupShup, however, is already giving Facebook a run for its money in one of the most populous (and talkative) countries in the world. This could come in handy. Why: a pretty interesting way of looking at, and taking advantage of, infomercials. Read All About It!

Klout 105

Klout Postrank Tourism Blogroll 105

Waxing UnLyrical

SEPTEMBER 30, 2010

He does his best to stay informed on politics, tech, music, cultures, and social media. Get Shareaholic test Filed under Guest Posts , Herwin Icasiano , Social Media | Tags: vlogging , youtube | Comments (2) Site settings comment help? Great point about personal branding. Questions? I’m always open to them.

YouTube 135

YouTube Postrank Class Tourism 135

Waxing UnLyrical

NOVEMBER 19, 2010

Granted, average non-celebrities would not be able to film TV episodes, but you can still maintain a presence online through social media. Acknowledge the rumors and talk with others through your social media outposts: express your thoughts on Twitter, release a video on YouTube, or publish a blog post. pts Settings.

Creative Commons 193

Creative Commons Reputation Flickr Film 193

Jason Yormark

AUGUST 30, 2009

For those of you looking for the quick and dirty, Socialnomics reads quick, is filled with interesting real world stories, and is basically 265 pages of argument that social media is not only here, but ready to transform the way we live our lives and do business (his tagline actually).

Review 209

Review Case Study Postrank Study 209

Waxing UnLyrical

NOVEMBER 28, 2010

Why: Celebrities don’t always the perfect brand relationship make. Top German firms ban Facebook and Twitter , by Neville Hobson. Why: Apparently we’re not over the social media adoption curve after all, no matter what you might hear. And once you’ve made your bed, be prepared to lie in it. pts Settings.

Class 105

Class Postrank SEO Flickr 105

Waxing UnLyrical

NOVEMBER 23, 2010

Jackson blogs at on public relations, social media and communications at Proper Propaganda , which allows him to indulge a strange love of Communist art. Comment as pts moderator Jackson Getting info Pending approval share On Facebook On Twitter flag Delete Hide Unhide Ban user New! Regardless, thanks for visiting! pts Settings.

Class 184

Class Blogger Issues Review 184

Waxing UnLyrical

OCTOBER 27, 2010

The smart brands kept their chips in: they stayed in the game with different messages, new incentives and, ultimately made themselves part of the conversation. One of the most energetic young voices in social media, you can easily connect with Narciso on Twitter. I can go into other examples, but… you get the point.

Class 179

Class Creative Commons Postrank Flickr 179

Kikolani

JUNE 27, 2011

<description>Blog posts and articles by Kristi Hines on social media, blogging, search optimization, and online marketing.</description> <item> <title>How to Get More Facebook Likes for Your Website and Fan Page</title> <link>[link]. <comments>[link]. Related Posts.

RSS 142

RSS Feed Feedly FeedBurner 142

ProBlogger

APRIL 6, 2011

How to get you standing out in front of brands and agencies, and find new ways to make money from your blogging pedigree along the way. It’s not just “heritage media&# that’s trying to work it all out right now. a bigger punch with an agency or brand. Every brand is working out how to do this right. How to P.A.C.K.

Blogger 42

Blogger Brands Survey Cost 42

Waxing UnLyrical

JANUARY 26, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Like Stuff On Facebook? Apparently there are four ways marketers and brands can turn your Facebook activity into ads, as Ad Age tells us: 1. When you check in to a place on Facebook; 3.

Class 268

Class Facebook Privacy Public Domain 268

The Way of the Web

APRIL 7, 2011

I’m not a heavyweight tech blogger, and tend to be somewhere above average on most of the ranking services I’m registered on – e.g. AdAge, Technorati, Wikio, PostRank etc, etc. And that’s ignoring the concerns about the brand identity, and what happens in someone undesirable wears our logo etc.

CPM 33

CPM Marketing Postrank NoFollow 33

Techipedia: Tamar Weinberg

JUNE 16, 2010

If you look around the social web a lot like me, you will agree that most social media campaigns suck. Some people think social media is just fun. What do you think about using social media for business? Branding Are my profiles complete? Do I have exclusive profiles for my brand?

Questions 277

Questions Social Media How To Postrank 277

Waxing UnLyrical

NOVEMBER 18, 2010

collecting media coverage, putting it into a database, matching the articles and posts up with other metrics, etc.). Traditional and social media measurement tools usually provide 3 broad types of automation: 1. Tracking sentiment around a brand and its competitors might be important for a product manager.

Crimson Hexagon 200

Crimson Hexagon Sentiment Analysis Sample 200

Waxing UnLyrical

JANUARY 25, 2011

Get Shareaholic test Filed under Business , Public Relations , Social Media , Steff Metal | Tags: etsy , goodwill , public relations nightmare , Social Media | Comments (15) Site settings comment help? If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. pts Settings.

Class 215

Class Policies Flickr Comments 215

Kikolani

JUNE 28, 2013

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. 3 Marketing Tools I Miss (and Their Alternatives) – If you used PostRank, Formulists, or Google Reader, here are the best alternatives. Social Media / Social Networking.

Marketing 119

Marketing Postrank eBook RSS 119

Waxing UnLyrical

NOVEMBER 24, 2010

With 10 years of operations already behind them (I’m told they were doing WOM before “social media&# even existed), offices in London, Oxford, New York and Sydney, they have an impressive client list that includes Nokia, Universal, Procter & Gamble, Canon, SKINS and STA Travel. What I didn’t know, was exactly what he did.

Creative Commons 197

Creative Commons Case Study Travel Flickr 197

Waxing UnLyrical

DECEMBER 7, 2010

We want people to feel good about supporting an organization, or doing business with a brand, or sharing information that might not have any direct benefit to them. And now, with social media, we’re extending that quest to the social Web. Because they believe in the overall “goodness&# of that organization.

Reputation 183

Reputation Postrank Class Tourism 183

Viper Chill

MAY 6, 2010

You are here: ViperChill » Social Media » How I Generated One Years Worth of Content Ideas In One Hour, And You Can Too How I Generated One Years Worth of Content Ideas In One Hour, And You Can Too Written by Glen, this post has 66 Comments I have a confession to make. Home What the F ? Cloud Living Say "Hi!"

How To 77

How To Delicious StumbleUpon Postrank 77

Kikolani

JULY 23, 2010

10 ways to grow your Facebook page following – great tips to get more fans! See your Facebook invite history – a link on Facebook that I didn’t know about, but is kind of interesting when it comes to seeing who you’ve invited to the Facebook network. Social Media / Social Networking.

Resources 129

Resources SEO GPL Mashup 129

Convince & Convert

MAY 22, 2012

Don’t get me wrong – I’ve been known to spend a few too many minutes trolling Twitter and Facebook on personal time. I’m not on social media to kill time; I’m there to build a business and find my customers. And the ability to make data-based decisions and assign ROI to social actions is what enables me to do that.

Metrics 149

Metrics Analytics Report Google 149