When Journalism and Blogging Collide: 7 Reporters’ Tactics to Make You a Better Blogger


Here are seven ways bloggers can rely on journalistic tenets to enhance their brand: 1. Pluck out adjectives that aren’t mandatory. Consider how many people share those faux Daily Currant headlines on Facebook. Image via Flickr user Binuri Ranasinghe.

How to Create a Membership Program that Rocks


The project has had a huge buzz on Facebook , and Courtney is now developing the project on her blog. Mistake #5: You pluck a name out of thin air. It may not the best forum software, but it’s easy to install, and it preserves the appearance and branding of your blog. This is a guest post by Mary Jaksch of A-List Blogging Bootcamps. Many bloggers dream of adding a membership program to their blog. And with good reason.

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The Ultimate Guide to Infographic Marketing

Convince & Convert

While most brands were churning out generic blog content to gain visibility, infographics combined vibrant imagery with succinct text to help educate audiences on a wide variety of topics. Branding. In other words, sustained revenue and brand reputation is a marathon, not a sprint.

Behind Every Great Blogger is an Even Greater Voice


Your voice—the charisma and authenticity that oozes from your words—is the difference between a reader that is engaged in your brand and a reader that nods at your post before disappearing never to be seen again. That is because they’re in sync with their brand. Position your brand correctly. Positioning your brand correctly means knowing the difference between each pose. I’m sure we’ve all seen plenty of examples of brand positioning gone wrong.

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