Convince & Convert

DECEMBER 10, 2014

Are you putting all of your emphasis in social media measurement on exactly the wrong thing? I did a webinar recently with my friends from Expion about cross channel social media analytics. But where we fall down, in terms of social media measurement, is actually measuring the inputs.

Social Media 150

Social Media ROI Cost Insurance 150

Firebelly

JULY 23, 2010

Heres a simple primer, a list of do-nots that will help you to avoid some of social medias most perilous pitfalls. How to Use Social Media to Rank on Google Now that Google is indexing social media content in real-time, how can you leverage blogs and social networks to rank on Google?

News 176

News Social Media Paid Search SMS 176

Firebelly

JUNE 30, 2010

Digitalia | Indianapolis Social Media Marketing « Are We Addicted To Social Media? Main | Jakes Take: TV On The Internet » June 30, 2010 Happy Social Media Day - June 30th Today is the first-ever Social Media Day , an unofficial holiday created by Mashable to "celebrate the revolution of media becoming social."

Social Media 150

Social Media Paid Search SMS Syndication 150

Firebelly

AUGUST 6, 2010

Digitalia | Indianapolis Social Media Marketing « Ball Memorial Hospitals Facebook Nightmare | Main | Firebelly VP Co-Authors Corporate Blogging for Dummies (Out Now!) » August 06, 2010 Fridays 5 Fun Social Media Finds The Internet is an amazing place. WHAT THE F*CK IS MY SOCIAL MEDIA "STRATEGY"?

Social Media 163

Social Media Paid Search SMS Syndication 163

Firebelly

JULY 30, 2010

Digitalia | Indianapolis Social Media Marketing « YouTube Tuesday: The Social Network Trailer | Main | Ball Memorial Hospitals Facebook Nightmare » July 30, 2010 3 Stories That Rocked The Social Media World This Week Below are the top 3 stories that rocked the social media world this week.

Social Media 173

Social Media Paid Search SMS Syndication 173

Sprout Social

JANUARY 2, 2019

Because coming up with a social media marketing plan means making some big decisions well before the new year gets into full swing. And after all, the social landscape took quite a few twists and turns in 2018. We saw Facebook’s algorithm update rock the business world, for starters. Increase brand awareness.

Campaign 111

Campaign Social Media Metrics Trends 111

Firebelly

AUGUST 3, 2010

The woman voiced her complaint on Facebook and on Ball Memorial Hospitals Facebook page. Others rallied around her and began posting comments on the Ball Memorial Hospital Facebook page as well. FOX 59 News in Indianapolis reported on the story and the Facebook wall comments escalated even further.

Facebook 216

Facebook Paid Search SMS Syndication 216

Firebelly

MAY 27, 2010

Digitalia | Indianapolis Social Media Marketing « YouTube Tuesday: Im A Social Media Guru! Main | Jakes Take: Comcast Cares & You Can Too » May 27, 2010 BP Facebook Sentiment I spent some time evaluating sentiment towards BP on Facebook based on the number of 'pro' and 'con' pages.

Sentiment 161

Sentiment Facebook Paid Search SMS 161

Firebelly

JULY 22, 2010

Digitalia | Indianapolis Social Media Marketing « What the F**k is Social Media NOW? Chad Richards is the Social Program Manager at Firebelly Marketing. If I heard someone say " I will tell my 300 friends on Facebook and 100 on Twitter to visit this store every chance they get! " :-) S.

Social Media 188

Social Media Paid Search SMS Syndication 188

Firebelly

JUNE 10, 2010

Digitalia | Indianapolis Social Media Marketing « YouTube Tuesday: I Can Make You Go Viral!   The article, Appealing to Community , focused on how not-for-profits are reaching out to younger donors with social media while keeping older supporters in the fold.  Your comment has not yet been posted.

Social Media 156

Social Media Paid Search SMS Syndication 156

Firebelly

FEBRUARY 24, 2010

Digitalia | Indianapolis Social Media Marketing « 5 Facebook Stories From This Week You Need To Read | Main | Firebelly Work: J.C. Chad Richards is the Social Program Manager at Firebelly Marketing.

Social Media 165

Social Media Twitter Paid Search Study 165

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? 25 Social Media Facts and Statistics. e-Strategy Trends ). e-Strategy Trends ).

Social Media 245

Social Media B2B Marketing SEO 245

Firebelly

JULY 16, 2010

Digitalia | Indianapolis Social Media Marketing « Coleman Campsite: The Original Social Networking Site | Main | How One Unhappy Customer Multiplies Across Social Media » July 16, 2010 What the F**k is Social Media NOW? Its a sequel to the original What the F**k is Social Media?

Social Media 128

Social Media Paid Search SMS Syndication 128

Firebelly

MAY 21, 2010

Digitalia | Indianapolis Social Media Marketing « Two Easy Ways To Still Get People To Your Facebook Landing Tab | Main | YouTube Tuesday: Im A Social Media Guru! Can you really send grandma a printed newsletter of your Facebook updates? How easy is it make your blog or website mobile friendly?

Social Media 101

Social Media Facebook Mobile Newsletter 101

Firebelly

JUNE 2, 2010

Digitalia | Indianapolis Social Media Marketing « Jakes Take: Comcast Cares & You Can Too | Main | Jakes Take: Fresh Logos, Fresher Coffee » June 02, 2010 3 Easy Ways To Make Your Facebook Page More Welcoming You want your brand's Facebook page to look accessible, inviting, welcoming and, well, social.

Facebook 160

Facebook Paid Search SMS Syndication 160

Firebelly

DECEMBER 14, 2009

Digitalia | Indianapolis Social Media Marketing « Cyber Monday Is Here! What are your marketing/business goals for your social media marketing? What forms of social media will you use and why? Are you currently listening to what is being said about your firm, brand(s) and/or product(s)?

Social Media 133

Social Media Marketing Paid Search SMS 133

yMarketingMatters

OCTOBER 12, 2019

Social media. Organic social media is such an important, easy and free channel for distributing your content! You can grow your brand awareness, educate people about your industry, products and services, engage in personal dialogue with consumers, and be there to support your customers! Partners & Influencers.

Content 147

Content Paid Search Digg SEO 147

yMarketingMatters

OCTOBER 12, 2019

Social media. Organic social media is such an important, easy and free channel for distributing your content! You can grow your brand awareness, educate people about your industry, products and services, engage in personal dialogue with consumers, and be there to support your customers! Partners & Influencers.

Content 130

Content Paid Search Digg SEO 130

Firebelly

JANUARY 22, 2010

Digitalia | Indianapolis Social Media Marketing « We Interrupt This Lifecast: Syndication Overload (Part 2) | Main | Youtube Tuesday: Lost Generation » January 22, 2010 Social Media Weekly Roundup 1/18-1/22 Theres a lot going on in the social media space and so much can get lost or overlooked in your RSS feed reader.

Social Media 140

Social Media Syndication Feed Reader Paid Search 140

Firebelly

JUNE 11, 2010

What are the 5 biggest risks for businesses in the social media space? How many Americans are complaining about brands online? Find out below in this weeks 5 social media stories I wouldnt want you to miss: 1. Facebook Page Admins can now remove other Admins – including the Page’s original creator.

Social Media 100

Social Media News Paid Search Microblogging 100

Firebelly

MARCH 19, 2010

Digitalia | Indianapolis Social Media Marketing « Facebook Fans Mean Business (And Are More Likely to Buy) | Main | Hook A Facebook Fan Up: Theyre Looking For Discounts » March 19, 2010 Social Media Marketing Madness [Cartoon] It has been uber busy in the Firebelly office this week.

Social Media 100

Social Media Hubspot Marketing Paid Search 100

Twist Image

JUNE 2, 2017

TL;DR: they see a brand message. Are they blind to their Facebook feed? Do they not do searches on Google and see the paid search results? Do they never turn on a television, pick up a magazine, notice a brand embedded in a video game, see an email from a brand that they signed up for?

Brands 63

Brands Paid Search Compete Influencer 63

Firebelly

JANUARY 14, 2010

Digitalia | Indianapolis Social Media Marketing « We Interrupt This Lifecast: Syndication Overload (Part 1) | Main | Social Media Weekly Roundup 1/11-1/15 » January 14, 2010 4 Ways To Celebrate MLK Day With Social Media Originally posted on January 16, 2009. Details have been updated for 2010.

Social Media 118

Social Media Syndication Flickr Paid Search 118

Firebelly

AUGUST 24, 2010

Digitalia | Indianapolis Social Media Marketing « Firebelly at Blog Indiana | Main | 5 Helpful Facebook Places for Business Articles » August 24, 2010 YouTube Tuesday: Checking In With Facebook Places People are calling it a FourSquare killer. People are calling it a Facebook killer (due to privacy concerns).

YouTube 133

YouTube Facebook Paid Search Foursquare 133

Firebelly

MAY 25, 2010

Digitalia | Indianapolis Social Media Marketing « How Grandma Reads Your Facebook Updates & 4 Other Social Media Stories | Main | BP Facebook Sentiment » May 25, 2010 YouTube Tuesday: Im A Social Media Guru!

YouTube 100

YouTube Social Media Paid Search SMS 100

Firebelly

SEPTEMBER 17, 2010

Digitalia | Indianapolis Social Media Marketing « Branding Outside The Box | Main September 17, 2010 Greenpeaces Unfriend Coal Campaign Calls Facebook A "So Coal" Network Greenpeace rolled out the  Unfriend Coal Campaign after Facebook chose coal to power its data center in Oregon.

Campaign 140

Campaign Facebook Paid Search SMS 140

Firebelly

FEBRUARY 10, 2010

Create a promotional video for their inaugural Social Media Optimization Summits where people can See It. With The Rock Stars of Social Media on March 23rd and 24th in Dallas, TX. The Social Media Optimization Summits are different than many other conferences in the fact that they are "hands on."

Social Media 100

Social Media Paid Search SMS Syndication 100

Firebelly

FEBRUARY 2, 2010

Digitalia | Indianapolis Social Media Marketing « 5 Social Marketing Stories You Need To Read | Main | Teens & Young Adults Prefer Facebook Over Blogs » February 02, 2010 Social Media & The Super Bowl Companies love to entertain us with their 30 second spots during the Super Bowl.

Social Media 100

Social Media Paid Search URL SMS 100

Firebelly

NOVEMBER 13, 2009

Digitalia | Indianapolis Social Media Marketing « Twitterese — The new way to speak online | Main | Too much flash turns google off » November 13, 2009 social media marketings good news Interview with Dave Evan, Digital Voodoo and author of social media marketing, one hour a day Here's a quick recap of the video.

News 100

News Social Media Marketing Paid Search 100

Firebelly

MARCH 11, 2010

People are on Facebook to primarily interact with their family and friends - not your brand. Use Facebook Insights to monitor and measure how people are responding to your content. I think the Walgreens Facebook Page does a fantastic job of this. Chad Richards is the Social Program Manager at Firebelly Marketing.

Facebook 132

Facebook Paid Search Discount SMS 132

Firebelly

JANUARY 15, 2010

Digitalia | Indianapolis Social Media Marketing « 4 Ways To Celebrate MLK Day With Social Media | Main | Youtube Tuesday: ESCP Europe Human Experience » January 15, 2010 Social Media Weekly Roundup 1/11-1/15 Theres a lot going on in the social media space and so much can get lost or overlooked in your RSS feed reader.

Social Media 100

Social Media Feed Reader Paid Search SMS 100

Firebelly

JULY 23, 2010

Digitalia | Indianapolis Social Media Marketing « How One Unhappy Customer Multiplies Across Social Media | Main | Social Media News: Top 5 Stories of the Week » July 23, 2010 Jakes Take: Facebook Hits The Big 5-0-0 This week, Facebook announced that it now has over 500million users.

Facebook 113

Facebook MySpace Paid Search SMS 113

Firebelly

MARCH 23, 2010

I also promised to share results from that report regarding why people become fans of businesses on Facebook in a future post. The number one reason people "fan" businesses on Facebook? In Fans With Benefits: Add Value On Your Facebook Page , I wrote about providing the kinds of content that fans find valuable. And here it is.

Discount 111

Discount Facebook Paid Search SMS 111

Firebelly

OCTOBER 21, 2009

Digitalia | Indianapolis Social Media Marketing « Objectified: Our Relationship with Manufactured Objects and, by Extension, the People who Design Them. Does social media marketing fit your company's approach to business? Are you customers deeply engaged in your brand? It’s bigger than all of us.

Social Media 100

Social Media Marketing Paid Search SMS 100

Firebelly

MARCH 17, 2010

51% of Facebook fans said they are more likely to purchase from at least a few brands they are fans of on Facebook. 60% said that being a Facebook fan of a brand would cause them to be more likely to recommend that brand to a friend. Chad Richards is the Social Program Manager at Firebelly Marketing.

Buy 100

Buy Facebook Paid Search SMS 100

Firebelly

FEBRUARY 4, 2010

Social networking sites (SNS). 71 percent of young adults prefer Facebook while 66 percent of younger teens prefer Myspace. 73 percent of teens and 72 percent of Gen Y are now active on at least one SNS. The survey also showed that teens are significantly less likely that Gen Y and adults to use Twitter.

Facebook 103

Facebook MySpace Paid Search Survey 103

Firebelly

MAY 20, 2010

Facebook surprised, and upset, a lot of people yesterday when they announced that now only "Authenticated Pages" or Pages with over 10,000 fans can have a custom landing tab. If you're sending people to your Facebook Page from email or Twitter, link to the specific tab you want them to land on!

Facebook 123

Facebook Paid Search SMS Syndication 123