Brands Facebook Paid Search Press Release 
Harp Interactive
NOVEMBER 2, 2010
Like any company with marketing-savvy, they put in place an aggressive, integrated SEO and social media marketing plan in order to saturate the search engines with “their&# side of the story. They topped it all with a series of electronic press releases. The objective was to dominate Google in order to combat the negative buzz!
Webbiquity SMM
JANUARY 19, 2011
and 2) there are more ways for people to search than just Google and Yah-Bing (YouTube is now the second-largest search engine and Facebook SEO is its own emerging discipline). How to use search to shield your brand from negativity by iMedia Connection. Post it to the Facebook Wall. Tweet about the video.
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Social Media Marketing
JULY 10, 2013
One of the most underrated correlations with social is search. Searchmetrics just released a study that demonstrates the connection between web content and the social web - with Google+, backlinks, Facebook shares and total Facebook actions being the strongest ranking factors, respectively.
Convince & Convert
MARCH 28, 2016
Search Trends. Brand Sentiment. Organic: These are people who performed a search on a search engine such as Google or Bing, and clicked on your website’s listing in the organic (non-paid) search results. Brand Sentiment. Channel-Specific Traffic. Conversions. Bounce Rate. New vs. Returning Visitors.
Webbiquity SMM
APRIL 29, 2014
Given all of the changes Google has made affecting organic ranking factors (asking webmasters to disavow low-quality links, reducing the value of guest blogging , ignoring links in press releases , etc.), the practice of SEO—optimizing owned content for search—is no longer sufficient for maximizing a brand’s online visibility.
Techipedia: Tamar Weinberg
JANUARY 5, 2009
Facebook The Facebook Marketing Bible: 24 Ways to Market Your Brand, Company, Product, or Service Inside Facebook (Inside Facebook): Justin Smith shows how Facebook includes a variety of channels that spread the word in a very in-depth blog post. Facebook Ads: Will They Work for You? Rae explains all.
Webbiquity SMM
NOVEMBER 12, 2013
What role does social play in a brand’s overall online visibility? 7% of the American population has never heard of Facebook, and 41% say they haven’t heard of LinkedIn. As many companies have learned the hard way, unanswered complaints on social networks can go viral, causing real damage to a company’s brand.
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