10 Ways to Optimize a Paid Search Campaign

BeingOptimist

Facebook 0. If yes then you must know about the Paid Search campaign. People are preferring the search engine optimization , Paid search optimization is equally important. . Within the keywords, the tab is that the search terms report. Facebook 0.

Facebook Brand Engagement Grows 896% Year-Over-Year

The Realtime Report

A new study by Adobe found that brand engagement (defined as likes, comments, and shares) on Facebook rose 896% year-over-year. Mobile engagement is also way up; around one-quarter of Facebook engagement came from mobile users. What led to the increase in brand engagement?

7 Content Distribution Ideas to Proliferate Your Brand’s Reach

yMarketingMatters

Content marketing is the way to proliferate your content and your brand’s reach. You can grow your brand awareness, educate people about your industry, products and services, engage in personal dialogue with consumers, and be there to support your customers! Paid content distribution.

31 Expert Guides to Maximizing Online Brand Visibility – WPO

Webbiquity SMM

It needs to be part of a larger, coordinated strategy encompassing owned, earned and paid media: web presence optimization (WPO). The original WPO model focused on content-sharing to maximize organic brand visibility; as the WPO framework evolved , it incorporated paid and industry (e.g.,

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5 Easy Black Friday Marketing Tips You Still Have Time For

Cody Ward

You’ll naturally create content that you can spread across your Facebook Page, Twitter Profile, Pinterest board, and LinkedIn company page. Capture demand digitally – Search engine marketing is not a marketing tool that creates demand, it’s a medium that captures it. You’ll be getting a large number of prospects and customers looking for you as you promote your offers , brand name, and specials.

BP Facebook Sentiment

Firebelly

Main | Jakes Take: Comcast Cares & You Can Too » May 27, 2010 BP Facebook Sentiment I spent some time evaluating sentiment towards BP on Facebook based on the number of 'pro' and 'con' pages.

5 Helpful Facebook Places for Business Articles

Firebelly

How To Use Facebook Places For Your Business Want to have your own business show up within Facebook Places? For companies that have a physical location it makes sense to have a Facebook Place in order to track the people who are stopping by your store, office, or venue.

Ball Memorial Hospital's Facebook Nightmare

Firebelly

The woman voiced her complaint on Facebook and on Ball Memorial Hospitals Facebook page. Others rallied around her and began posting comments on the Ball Memorial Hospital Facebook page as well.

How Does The New Generation Experience Brands?

Twist Image

TL;DR: they see a brand message. Are they blind to their Facebook feed? Do they not do searches on Google and see the paid search results? Do they never turn on a television, pick up a magazine, notice a brand embedded in a video game, see an email from a brand that they signed up for? Will they not sign-up to receive information from a brand that they are interested in? This "new consumer" experiences brands in very much the same way.

Facebook Fans Mean Business (And Are More Likely to Buy)

Firebelly

51% of Facebook fans said they are more likely to purchase from at least a few brands they are fans of on Facebook. 60% said that being a Facebook fan of a brand would cause them to be more likely to recommend that brand to a friend.

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YouTube Tuesday: Checking In With Facebook Places

Firebelly

Digitalia | Indianapolis Social Media Marketing « Firebelly at Blog Indiana | Main | 5 Helpful Facebook Places for Business Articles » August 24, 2010 YouTube Tuesday: Checking In With Facebook Places People are calling it a FourSquare killer.

Fans With Benefits: Add Value On Your Facebook Page

Firebelly

People are on Facebook to primarily interact with their family and friends - not your brand. Use Facebook Insights to monitor and measure how people are responding to your content. I think the Walgreens Facebook Page does a fantastic job of this.

The 6 Fundamental Facebook Best Practices

Sprout Social

Known as the largest social network, Facebook has massive marketing possibilities for businesses looking to increase their reach. Did you know users spend an average of 50 minutes on Facebook every day? Jump to the Facebook Best Practices Infographic. Don’t skip it on Facebook.

Hook A Facebook Fan Up: They're Looking For Discounts

Firebelly

I also promised to share results from that report regarding why people become fans of businesses on Facebook in a future post. The number one reason people "fan" businesses on Facebook? Have you experimented with discounts and promotions on your Facebook page?

Greenpeace's Unfriend Coal Campaign Calls Facebook A "So Coal" Network

Firebelly

Digitalia | Indianapolis Social Media Marketing « Branding Outside The Box | Main September 17, 2010 Greenpeaces Unfriend Coal Campaign Calls Facebook A "So Coal" Network Greenpeace rolled out the  Unfriend Coal Campaign after Facebook chose coal to power its data center in Oregon.

Social Media Bootcamp: Facebook For Business

Firebelly

Digitalia | Indianapolis Social Media Marketing « YouTube Tuesday: Digital Ethnography | Main | 5 Social Marketing Stories You Need To Read This Week » March 03, 2010 Social Media Bootcamp: Facebook For Business This past Saturday, I presented Facebook for Business at Hoosier PRSAs Social Media Bootcamp and wanted to share it with our readers as well. Facebook For Business View more presentations from Firebelly Marketing.

Jake's Take: Facebook Hits The Big 5-0-0

Firebelly

Digitalia | Indianapolis Social Media Marketing « How One Unhappy Customer Multiplies Across Social Media | Main | Social Media News: Top 5 Stories of the Week » July 23, 2010 Jakes Take: Facebook Hits The Big 5-0-0 This week, Facebook announced that it now has over 500million users.

Two Easy Ways To Still Get People To Your Facebook 'Landing Tab'

Firebelly

Facebook surprised, and upset, a lot of people yesterday when they announced that now only "Authenticated Pages" or Pages with over 10,000 fans can have a custom landing tab.

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5 Facebook Stories From This Week You Need To Read

Firebelly

Digitalia | Indianapolis Social Media Marketing « Toyotas "Sienna Family" YouTube Campaign | Main | Twitter is top social media channel among Fortune 500 » February 19, 2010 5 Facebook Stories From This Week You Need To Read Facebook made a lot of news this week. Facebook Outpaces Yahoo to Become No. Facebook Is the Web’s Ultimate Timesink [STATS] By Ben Parr The average U.S. With PayPal, users will be able to purchase Facebook ads as well as credits.

How Grandma Reads Your Facebook Updates & 4 Other Social Media Stories

Firebelly

Digitalia | Indianapolis Social Media Marketing « Two Easy Ways To Still Get People To Your Facebook Landing Tab | Main | YouTube Tuesday: Im A Social Media Guru! Can you really send grandma a printed newsletter of your Facebook updates? They may become your brands best friend.

Wendy's "Treat it Forward" on Facebook, Twitter & Foursquare for.

Firebelly

Theyll donate an additional 50 cents every time you help spread the word about Fathers Day Frosty Weekend on Facebook, Twitter, Foursquare or FrostyCard.com.

Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

Since I can’t read everything written by the Internet Marketing community, I ask my Twitter and Facebook followers for their own recommendations. Facebook. Local/Mobile Search. Personal) Branding. Building a Brand/Brand Evangelism. Facebook.

Firebelly Work: JC Hart "Show The Love" Facebook Sweepstakes

Firebelly

Hart "Show The Love" Facebook Sweepstakes Firebelly recently helped client J.C. This current sweepstakes is being run on Facebook via a page seamlessly built into a custom tab on the J.C Hart Apartment Communities Facebook Page. Find him on Facebook | Twitter | LinkedIn Posted | Permalink Reblog (0) | | Digg This | Save to del.icio.us | TrackBack TrackBack URL for this entry: [link] Listed below are links to weblogs that reference Firebelly Work: J.C.

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Teens & Young Adults Prefer Facebook Over Blogs

Firebelly

71 percent of young adults prefer Facebook while 66 percent of younger teens prefer Myspace. Image: Pew Internet ] Chad Richards Facebook | Twitter | LinkedIn Posted | Permalink Reblog (0) | | Digg This | Save to del.icio.us | TrackBack TrackBack URL for this entry: [link] Listed below are links to weblogs that reference Teens & Young Adults Prefer Facebook Over Blogs : Comments Verify your Comment Previewing your Comment Posted by: | This is only a preview.

YouTube Tuesday: What The HELL Is Social Media?

Firebelly

A great video that in 2 minutes shares 10 key reasons why brands should be aware of social media.

Search Engine Marketing Specialist Job Opening in King of Prussia, Pennsylvania

Bill Hartzer

LuckyVitamin Corporation, a Top 500 E-commerce retailer located in the King of Prussia, PA area is looking to hire a Search Engine Marketing Specialist. This person they hire for this position will be part of the online marketing team managing and implementing a multi-million dollar paid search marketing program for the company. – Administer daily operational tasks associated with search engine marketing. Search Engine Marketing Jobs

YouTube Tuesday: The Social Network Trailer

Firebelly

The film is about Facebook founder Mark Zuckerberg and how the popular social networking site got its start. Haven't we already read, watched and listened to all the drama that created the empire of Facebook and developer Mark Zuckerberg?

5 Tips to Engage Your Audience With Push Messages

Convince & Convert

The paid search ads which once roped in a prospect have now become “noise” they sift through when searching for your content online. How would you rate your level of engagement with the brands you see on the homescreen? I’m assuming those brands have your loyalty.

Coleman Campsite: The Original Social Networking Site

Firebelly

» July 13, 2010 Coleman Campsite: The Original Social Networking Site "We're not saying that  Facebook and Myspace got their idea from us, but we're not saying they didn't either."

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Are We Addicted To Social Media?

Firebelly

Its Flickr Friday here on the Firebelly blog and this weeks pic is an infographic about peoples addiction to social media - their compulsion to check Facebook and their need to tweet.

101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013

Webbiquity SMM

What are the best days and times for Facebook updates? State of Search ). Facebook, Twitter and Google+ are the most popular social networks with search engine marketers. But…20% of all divorces are blamed on Facebook. Facebook Facts and Statistics.

The Guide To Social Media Marketing Automation

Webbiquity SMM

Studies show that users on platforms like Twitter and Pinterest maximize their engagement when brands post as many as 15 tweets or 11 pins per day. In addition, brands often spread efforts across multiple platforms for each of their campaigns. Guest post by Anand Srinivasan.

Social Media News: Top 5 Stories of the Week

Firebelly

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity SMM

Facebook is the world’s most visited social media brand with 54% of the worlds internet population visiting the brand. More than 700,000 local businesses have active Pages on Facebook. Are Twitter Followers Better Than Facebook Fans? by MediaPost Search Blog.

79 Remarkable Social Media Marketing Facts and Statistics for 2012

Webbiquity SMM

While prospective buyers are using search and social to research products and services before making purchase decisions, marketers and PR professionals can use those same tools to research buyer wants and needs. What the best day of the week is for Facebook posting? Facebook.

Jake's Take: Fresh Logos, Fresher Coffee

Firebelly

However, a brand needs to stay fresh. I’ve become very familiar with their brand and their logo. To keep with the theme of coffee, Seattle's Best recently announced their brand refresh.

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Connect The Dots Marketing

Twist Image

Candidly, they may have already disrupted our society, but they have yet to impact brands and marketing. Voice as search. In October of last year, MediaPost published the article, Gartner Predicts 30% Of Searches Without A Screen In 4 Years. About 30% of searches will be done without a screen by 2020. Will it surprise you that, according to Business Insider , Amazon is flirting with paid search on Alexa ? Searching and getting information (content, etc.)

How to Get More Clients for Your Social Media Agency

agora pulse

But if low traffic to your site means you aren’t generating many leads, try this simple solution: Use your experience with paid social to create ads for your agency. As you share your expertise and promote your business, you can generate greater brand awareness and more leads for your agency.

Dentyne "Friend Request" Commercial: 60 Connections In Every Bottle

Firebelly

Almost every cell phone provider now touts Facebook and/or Twitter connectivity in their TV spots. This playful commercial compares sharing pieces of Dentyne gum to sending and receiving friend requests on Facebook.

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Five Things We Learned In Social Media This Year

Ignite Social Media

This year we saw Facebook unsuccessfully try to capitalize on the story trend while Snapchat continues to absolutely kill it and Instagram all but change their name to SnapGram with their seemingly copycat features continues to grab share. Pinterest Equals Search.

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