Social Media Strategies Summit

SEPTEMBER 23, 2022

In contrast, the median engagement rate (by follower) on Instagram stands at 3.37%, while Facebook’s is just 0.22%. Yet those top performers only post on TikTok once per week on average, compared to four times a week on Instagram and seven on Facebook. Giving leaders a voice on social media can help you build a community.

Education 163

Education Examples Content Nielsen 163

Social Media Strategies Summit

NOVEMBER 7, 2018

It’s a good time to take stock of your social media marketing strategies to assess what’s working and where you have room to improve. There is a lot of chatter about emerging social media sites, and where brands should make investments in 2019. And the decision for a brand to invest in a new social media platform is a big one.

Platform 272

Platform Social Media Influencer Trends 272

Webbiquity SMM

OCTOBER 13, 2010

The explosion of social media has led to a corresponding need for more sophisticated monitoring tools that can crawl the hundreds of social networking and bookmarking sites and millions of blogs across the globe. Social Mention. blogs, microblogging sites, social networks, etc.).

SM2 202

SM2 Vocus Alterian Radian6 202

Mindjumpers

NOVEMBER 23, 2012

The rise of Pinterest and Instagram as well as the creative uses of the Facebook Timeline proves this. They need to know what value they can provide for their target group (above and beyond the value offered via their brand or products) and implement a robust editorial process into their workflow.”. What does this mean?

Social Media 269

Social Media Nielsen Aggregator Mobile 269

Pam Moore

MAY 9, 2017

Organic reach on platforms such as Facebook are declining down to zero. Although brands invested hundreds, thousands and even millions of dollars on growing their community on Facebook, it's now a pay to play world. Supporting Resources: Top 10 Mistakes Brands Make with Influencer Marketing and How to Fix Them (episode 121).

Nielsen 165

Nielsen How To Influencer Overview 165

Waxing UnLyrical

NOVEMBER 20, 2018

Our computers, smart phones, televisions and other devices are inundated with information: From news articles and blog posts, to tweets, Facebook posts and messages on dozens of other social networks, to emails and newsletters. Sales and Marketing are measured by their business impact, and PR will be, too.

Nielsen 140

Nielsen Press Release Metrics Smart Phone 140

Social Media Marketing

AUGUST 8, 2013

Why Bezos bought the Post , Facebook gets a CMO and starts bumping, time on digital surpasses TV, Facebook ads are undervalued, Vietnam outlaws sharing news on social sites, GE wants to put an end to press releases, the effect of tweets on TV ratings and more, it''s This Week in Social Media. million a day.

Social Media 167

Social Media Nielsen Press Release News 167

SocMed Sean

JANUARY 8, 2012

As a result, agencies and marketing professionals are being asked more frequently by executives how they can “use social” or get social” by engaging in the social space. 60% of those going online have visited a social network, with half going back everyday according to Facebook.

Social Media 235

Social Media Marketing Social Networking Nielsen 235

Mindjumpers

SEPTEMBER 3, 2010

An Interactive YouTube Campaign By Tipp-Ex » Watch out for Danish start-up – bringing you a social work platform Posted by Jonas Klit Nielsen Sep 3rd, 2010 Tweet Social network, working and communication platform, Facebook for business, new CEO, former founder of Zyb – this seems like an interesting mixture right?

Yammer 191

Yammer Nielsen Policies Disqus 191

Mindjumpers

JULY 27, 2010

New Spice – Study like a Scholar, Scholar Posted by Jonas Klit Nielsen Jul 27th, 2010 Tweet Old Spice Spoof nails it! Lee Library Posted in Best Practise Cases , Marketing & Communication , Social Media Leave a Reply Click here to cancel reply. Using Wordpress Like a Pro » Old Spice Spoof nails it! Now back to the blog!

Study 220

Study Film Nielsen Disqus 220

Mindjumpers

AUGUST 31, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Facebook Places Explained The Most Badass YouTube Video Ever? Get to Know Your Customers Discover who your customers really are and what they’re doing and saying on social networks. Learn where your customers live on key social networks.

Tools 210

Tools Marketing Nielsen Social CRM 210

Mindjumpers

SEPTEMBER 28, 2015

The path to video supremacy is well underway with Nielsen revealing that 64% of marketers expect video to be a key part of their content strategies. As with anything, if the majority of brands and your competitors are doing the same thing, then it becomes noticeable and potentially damaging to any businesses that don’t keep up.

Video 100

Video Content Nielsen Marketing 100

Mindjumpers

JULY 22, 2010

Similar Posts: Foursquare Reaches 100 Million Checkins Facebook Introduces Geolocation Foursquare: How Does It Work? Tags: Foursquare , geolocation , LBS , location-based services , Oliver Woo , OliveWoo , SF New Tech Posted in Social Network , Tech Development Leave a Reply Click here to cancel reply.

Foursquare 176

Foursquare Nielsen Applications Disqus 176

Mindjumpers

AUGUST 5, 2010

5 Tips To Great Blogging » Danish CSR Initiative on Social Media Meets Criticism Posted by Jonas Klit Nielsen Aug 5th, 2010 Tweet The Danish CSR initiative called ‘ Lys i Afrika ‘ (Light in Africa) that was launched on Facebook 12 May has been met with heavy criticism. This is understandable.

CSR 249

CSR Meeting Social Media Energy 249

Bill Hartzer

MAY 26, 2010

More and more businesses are getting into social media – an umbrella term that covers various activities that help bring about social interaction on the internet. Facebook and Twitter are some of the main outlets for social media, but there are numerous types of social media like blogs, wikis, forums, chat rooms, etc.

Cymfony 152

Cymfony Social Media Tools SM2 152

Mindjumpers

AUGUST 11, 2010

New Spice – Study like a Scholar, Scholar Tags: Cars , Hip Hop Hamsters , KIA Soul , Social Media Campaign , Swagger Waggon , Viral video , Viral Video Chart Posted in Social Media Leave a Reply Click here to cancel reply.

Video 176

Video Nielsen Disqus Fashion 176

Mindjumpers

JUNE 26, 2010

It was launched on Facebook in May 26, 2010 and got more than 2000 supporters from 40 different countries in the first two weeks. World Without Torture World Without Torture is a global proactive community, a movement of people who share a dream and fight for a World Without Torture.

NGO 262

NGO Nielsen Tumblr Disqus 262

Convince & Convert

NOVEMBER 15, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Creating Brand Advocacy. When Erich was asked to take over Nissan ‘s digital marketing, his assignment was as vague as “Put Nissan on the social map.” via NissanUSA Facebook. .” Holy Social!

Loyalty 136

Loyalty Nielsen Social Media Case Study 136

Mindjumpers

AUGUST 3, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « How To Align Social Media With Marketing Activities Is Social Media Just A Buzzword? First of all, we were all really glad to welcome, Anders, Marlene and Tuki on the first day of their six months full-time internship at Mindjumpers.

Nielsen 258

Nielsen Project Badge Disqus 258

Mindjumpers

JULY 6, 2010

They have found the jury members by asking around, so that all members have been peer recommended, which absolutely is the way to pick a Jury for a social media award show. The brands and companies around the world is getting calls from experts all the time – so I guess there must be a lot of good cases and best practices out there.

Meeting 182

Meeting Nielsen Insurance Foursquare 182

Mindjumpers

AUGUST 19, 2010

How can we do something that will create value through social media?” Leave a Reply Click here to cancel reply.

Questions 254

Questions Company Nielsen Disqus 254

Hootsuite

NOVEMBER 25, 2015

It feels like every month a social network unveils a new social media advertising tool. Facebook, Twitter and LinkedIn have long planted their flags in this territory, while Instagram and Snapchat are quickly gaining ground. This explosion in advertising options has left a lot of brands trying hard to play catch-up.

Advertising 112

Advertising Social Media List Statistics 112

Mindjumpers

AUGUST 19, 2010

How can we do something that will create value through social media?” Leave a Reply Click here to cancel reply.

Questions 252

Questions Company Nielsen Disqus 252

Mindjumpers

JULY 30, 2010

Like Mindjumpers, he is associated with Social Marketing Forum. We know that people talk to others about products, brands and services. To understand word-of-mouth and thus word-of-mouth marketing, we need to understand why people share stories, including brand and customer experiences, product recommendations etc. with others.

Marketing 251

Marketing Nielsen Forums Groups 251

Socialmedia.biz

JULY 23, 2017

Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. Image source: [link].

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Oktopost

APRIL 22, 2019

The average consumer comes in contact with a brand 6 times on average before they purchase, which is 4 times higher than it was 15 years ago. In other words, a customer can view your Facebook ads, click on a banner ad, search for your business on several search engines, and then visit your site after seeing your ad on YouTube.

Software 101

Software Marketing Analytics B2B 101

Webbiquity SMM

FEBRUARY 28, 2011

Share this on Facebook. Share this on Bebo. Subscribe to the comments for this post? Share this on del.icio.us. Share this on FriendFeed. Post on Google Buzz. Share this on LinkedIn. Share this on Mixx. Share this on Reddit. Stumble upon something good? Share it on StumbleUpon. Share this on Technorati.

List 155

List Twitter Brands Microsoft 155

Socialmedia.biz

JULY 23, 2017

Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. Image source: [link].

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Kikolani

JANUARY 3, 2013

This is because consumers trust friends more than they trust brands or paid ads or even celebrity brand ambassadors. A logo behind a brand or people you know? According to a survey done by Nielsen Global Trust in Advertising , 92% of consumers trust recommendations from people they know. Viral Lock.

Tools 151

Tools Digg Nielsen Klout 151

Firebelly

MARCH 5, 2010

Digitalia | Indianapolis Social Media Marketing « Social Media Bootcamp: Facebook For Business | Main | The New Dork - Entrepreneur State of Mind » March 05, 2010 5 Social Marketing Stories You Need To Read This Week Theres a lot going on in the social media space and so much can get lost or overlooked in your RSS feed reader.

Feed Reader 100

Feed Reader Marketing Social Capital Paid Search 100

Sprout Social

MARCH 8, 2017

Social media influencers are the bread and butter to marketing strategies and help brands build valuable relationships on social media platforms. At the same time, some managers are hesitant to deem someone a social media influencer just because they have thousands of followers. What Are Social Media Influencers?

Influencer 111

Influencer Social Media How To SEO 111

Sprout Social

AUGUST 2, 2016

Eventually social media handles made their way onto ads. Whether it’s a branded term, phrase or call to action, hashtags increase social media engagement. When you create a hashtag, you give users a new way to get in touch with your business on social. Showcase Brand Advocates: Your brand advocates are trusted sources.

Hashtag 40

Hashtag How To Nielsen Social Networking 40

Convince & Convert

APRIL 6, 2010

Seek Content Inspiration Creating successful social media content isn’t just status updates. and search for them on Google, Bing, YouTube, Twitter, Facebook, and SocialMention. Take your top keywords (including your company name, product name, etc.) What shows up in these search results? How much photo and video content appears?

Brands 143

Brands Content Social Media Consultant 143

Laurel Papworth

JANUARY 14, 2010

In 2009, even the top 30 major hotel brands t increased their dependence on the Online Travel Agencies (OTAs)-from 25.4% Situation: Internet users now spend 17% of their surfing time on social network and blogging sites, nearly triple the percentage of time spent on such sites a year ago, according to Nielsen.

Hotels 85

Hotels Tourism Travel Social Media 85

Razor Social

MAY 15, 2019

An influencer that you want to work with should: Have an audience that is relevant to the audience you want to target Be able to demonstrate a high level of engagement Show their work with previous brands together with results Show their influence amongst other influencers Demonstrate that they deliver valuable content Show they can be trusted.

Influencer 104

Influencer Social Media How To Campaign 104

Diva Marketing Blog

MAY 9, 2016

However, with the onset of multiple social media channels e.g. Facebook, Twitter, Instagram, Periscope, Blogs, YouTube, Snapchat and technology that provides in-depth metrics, more brands are creating marketing promotion and content initiatives that include people who have significant followings and well -- influence.

Influencer 40

Influencer Marketing Fashion Campaign 40

Diva Marketing Blog

MAY 9, 2016

However, with the onset of multiple social media channels e.g. Facebook, Twitter, Instagram, Periscope, Blogs, YouTube, Snapchat and technology that provides in-depth metrics, more brands are creating marketing promotion and content initiatives that include people who have significant followings and well -- influence.

Influencer 40

Influencer Marketing Fashion Campaign 40