Techipedia: Tamar Weinberg

MAY 18, 2010

Your tweets, posts and comments should all be coordinated to meet the ultimate goal, which is to establish trust, build your brand, and increase sales. Does your brand need a makeover? It introduces your brand Is your company new? It expands your reach Even an established brand may be missing out on potential customers.

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Techipedia: Tamar Weinberg

JANUARY 19, 2010

3: Large Brands – Bigger brands have two things that smaller companies don’t: an already built community, and money. I just wish we could cookie users on Facebook and Twitter so I could track their conversions… maybe one day! So I think basically every brand needs to have a strategy in the least. Definitely.

Social Media 164

Social Media Yahoo Discount Training 164

Techipedia: Tamar Weinberg

APRIL 20, 2010

You can still draw attention to yourself and use one of the aforementioned content hooks…however, you need to remember that your role is to advance the conversation, not take it over, and that furthering the dialogue ultimately furthers your social media brand & helps you develop relationships with all the participants.

Social Media 208

Social Media Chemicals Wikipedia MySpace 208

Techipedia: Tamar Weinberg

MAY 12, 2010

They want a blog, an iPhone app, viral videos, a Twitter handle, a Facebook fan page complete with custom applications, blogger and influencer engagement initiatives, an ad.ly Payless Shoes Payless is another well-known brick-and-mortar brand that’s best known for their ability to offer quality shoes for a low price.

Smart Phone 218

Smart Phone Mobile Social Media SEO 218

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

Facebook Create a Facebook Page and tell everyone about it. You can use the many applications that Facebook offers, so that others can answer questions on a survey, have discussions on the forums, and/or have notes to bring awareness to a topic. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

Crowdsourcing 192

Crowdsourcing scribd Ustream Social Media 192

Techipedia: Tamar Weinberg

MARCH 12, 2009

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media , Viral Marketing > When is Brand Evangelism a Crime? Exploring the Royal Caribbean Promotional Marketing Strategy When is Brand Evangelism a Crime?

Brands 133

Brands Message Boards Travel Forums 133

Techipedia: Tamar Weinberg

AUGUST 25, 2010

Don’t check in on Twitter and Facebook once or twice a week and only for 10 minutes. That’s why this is more of a message for large and not necessarily small brands. This is a well known brand, but yet they’re not building up their social media presence despite prominently advertising it on their website.

Social Media 272

Social Media Engagement Forums Policies 272

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

Reply Louis Halpern December 1, 2009 at 6:17 am Brands should engage with their audience. But Apple is the brand everybody wants to be like so it is always worth having a look at what they’re doing. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

Apple 154

Apple Twitter Forums Policies 154

Techipedia: Tamar Weinberg

APRIL 22, 2010

Moreover, whatever your brand is, it is very likely that there is chatter going on about it. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca If you work in the movie business, a real time search will show you early reviews of how fans are enjoying your movie.

Engineering 142

Engineering Wikipedia MySpace Yahoo 142

Techipedia: Tamar Weinberg

DECEMBER 8, 2009

Wouldn’t it be safer, for the sake of maintaining the integrity of your business name or your personal brand, to ask permission first? Tagged as: facebook , linkedin , opt-in , permission marketing , relationships , social media , spam , twitter { 5 trackbacks } Hostage Marketing: Hot New Fad For 2010? What do you choose?

Newsletter 144

Newsletter Handbook Virtual World LinkedIn 144

Techipedia: Tamar Weinberg

JANUARY 28, 2010

Are you looking for brand awareness or visibility, or are you looking for money? Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca From a firm’s point of view its about telling people that they create a lot more then there products… @Tamar, what do you say? It all depends on your goals.

Video 236

Video Flash Mob YouTube MySpace 236

Techipedia: Tamar Weinberg

DECEMBER 9, 2007

Every conversation shifted to Twitter, as folks recognized that they can brand themselves and their businesses through a Twitter identity. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca Craig Newmark isn’t altruistic, but he sure created a damn good website.

Yahoo 100

Yahoo Conference Digg MySpace 100

Techipedia: Tamar Weinberg

MARCH 31, 2008

I dabble in social media sites, particularly Twitter, Facebook, and StumbleUpon. Keen branding choice with the logo. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca I consume my news via Bloglines. The other site? Not so much. The ‘rss guy’ on the can is AWESOME.

Meme 100

Meme Blogger StumbleUpon MySpace 100

Buffer Social

OCTOBER 25, 2018

This will allow you to maximize your brand reach on social media, engage with the right people , and achieve your social media goals. Does it fit your brand image? It might be worth reading more about the social media sites that might be great for your brand but that you have not explored. Facebook – 2.23

Sites 111

Sites Social Media Brands Tumblr 111

Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

Now that the stay-at-home-moms (and dads) are finding their way to a five-figure Twitter follow count, they’re offering all types of services and branding themselves as all-round experts. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

Social Media 229

Social Media Influencer MySpace Consultant 229

Bare Feet Studios

DECEMBER 3, 2007

But the way that Facebook’s Beacon is setting cookies and sending my very specific online behavior (at selected sites) back to it’s databases not in the aggregate but assigned to my personal data, is going too far. I am going to boycott Facebook for now. “even when partners send them to Facebook&# ??

Sites 44

Sites Facebook Privacy Xanga 44

Techipedia: Tamar Weinberg

APRIL 2, 2008

I like the branding you are doing by embedding the logo throughout as well. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca Gechlik | AskTheAdmin.com April 8, 2008 at 2:36 pm Hi Tamar, The site looks great – I can’t say I saw it before but it has a nice clean unique feel to it.

MySpace 100

MySpace RSS Yahoo StumbleUpon 100

Techipedia: Tamar Weinberg

JULY 21, 2009

Social media, quite simply, relates to the usage of content created by easily accessible publishing technologies (social media sites such as Facebook or Twitter, photo publishing sites such as Flickr, video sites like YouTube and Vimeo) that is generated by the hundreds of millions of consumers utilizing these technologies.

Social Media 153

Social Media Strategy Marketing Vimeo 153

Techipedia: Tamar Weinberg

MAY 5, 2010

After all, Facebook could eat the web. In fact, you’re likely spotting the shift; instead of companies posting their URLs on television commercials, they’re asking their followers to join them on Facebook. Don’t use a Facebook Group. Your Facebook Page should be created under your primary Facebook login.

Facebook 279

Facebook How To Marketing URL 279

Techipedia: Tamar Weinberg

MARCH 4, 2010

Today, it appears every retail or business concern says ‘follow us on Twitter’ or ‘be our friend on Facebook.’ For the most part, you can’t buy Twitter followers or Facebook fans. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca izmantot soci?los « Tur?t

Hotels 245

Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

JUNE 3, 2010

As someone who is required to monitor your brand, there will never be a day when all is quiet. Your Facebook Fan page will have 0 fans. As you consistently interact with them, offering value and reason to continue following you, that relationship — and even the brand awareness — grows stronger.

Social Media 221

Social Media Marketing Digg Consultant 221

Techipedia: Tamar Weinberg

NOVEMBER 28, 2007

It’s about time that I bring the dialogue here since it’s evident that I’m already starting to grow fond of the brand new social network. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca Reply Cancel reply Leave a Comment Be sure to wrap all code in <code></code> tags.

Review 102

Review Digg StumbleUpon Web 2.0 102

Hootsuite

FEBRUARY 3, 2020

And the things they say and do can have a positive or negative effect on your brand. They can even turn team members into invaluable ambassadors for your brand. Learn the difference between a social media policy and social media guidelines and check out some examples from other brands. Reason number one?

Guidelines 143

Guidelines Social Media Policies How To 143

Techipedia: Tamar Weinberg

JANUARY 12, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Personal , Social Media > Want to Friend Me on Facebook? Please Use My Public Page or LinkedIn Instead Want to Friend Me on Facebook? There really aren’t 350 million members on Facebook. You’re likely not alone.

Facebook 233

Facebook LinkedIn Social Networking Microblogging 233

Techipedia: Tamar Weinberg

AUGUST 26, 2009

Engagement in a process called brand evangelism is one beneficial strategy to get your brand known and to help spread your message. In a brand evangelism strategy, you’d take note of those who feel good about what you are doing: they already represent your target audience. Now you know who your brand loyalists are.

Brands 139

Brands MySpace Yahoo StumbleUpon 139

Techipedia: Tamar Weinberg

AUGUST 27, 2008

Others want massive brand exposure. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca Reply KatFrench August 27, 2008 at 11:38 am It’s the same basic conflict that always exists in marketing: shotgun or sniper rifle? And as Kevin points out, it really depends on your goals.

Social Media 100

Social Media StumbleUpon SEO ROI 100

Techipedia: Tamar Weinberg

FEBRUARY 1, 2008

Google is undoubtedly huge and they could simply shrug their members off like Digg does to its much smaller userbase, but instead they engage the community and that’s why Google is such a positive brand. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

Digg 100

Digg Social Media Upcoming Ustream 100

Techipedia: Tamar Weinberg

FEBRUARY 6, 2008

Isn’t reputation management about promoting transparency to build trust in their brand? I just got the email newsletter and it’s kidding (in a self-mocking way) about it and really boosts their brand, imho. I have started a group on Facebook called Warning! On another note, Airborne looks like a healthier product.

Reputation 125

Reputation Chemicals Issues Consultant 125

Techipedia: Tamar Weinberg

DECEMBER 1, 2009

Marketers love Facebook. The best place you can place your brand on Facebook is through a Facebook Page (that’s with a capital “P&# , not to be confused with your personal Profile). Facebook Pages do not allow background images like Twitter, Myspace, and other services. This applies to Pages as well.

Facebook 279

Facebook How To Applications URL 279

Techipedia: Tamar Weinberg

JANUARY 5, 2010

40 Key Elements to Getting Started in Social Media (Louis Gray): Mike Fruchter writes an awesome blog post on Louis Gray’s blog about how to get involved in social media, from branding to blogging to Twitter to community. This post is really poetry, as are all his other writings and blog posts. It’s definitely a worthwhile read.

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

SEPTEMBER 8, 2010

Twitter has a wide range of benefits from communicating with friends and families to building a brand for your business. Branding is Important Sometimes, little things make a huge difference. Many people who want to be power Twitter users don’t even have a branded Twitter account. Joined Date Does this really matter?

Analysis 215

Analysis Twitter MySpace Consultant 215

Techipedia: Tamar Weinberg

MARCH 17, 2010

So you tweet and facebook for a living! So I challenged myself to create a list of 10 responsibilities of the Community Manager that extend beyond the realm of Facebook and Twitter (and yes, even blogging). Your sales people are on Facebook half the day, and your receptionist tweets way too much during work.

Communities 237

Communities Twitter Web 2.0 ROI 237

Techipedia: Tamar Weinberg

MAY 28, 2010

Showing a public interest in your customers and genuinely offering help helps nurture a positive perception of your brand. Thought I was going to say “Facebook?&# Focusing solely on social media might be nice, but your marketing reach should be a little more extensive than focusing on Twitter and Facebook. Be responsive.

Social Media 278

Social Media Strategy Yahoo Communities 278

Techipedia: Tamar Weinberg

FEBRUARY 16, 2010

It’s why Zappos is always the big Twitter brand awareness case study. The answer for that is: “it depends.&# ) The @tamar Twitter account is my personal brand and what I love to do above all else, but it’s business account with just a bit of personal stuff. or “What’s happening?&# On Twitter, not so much.

Twitter 205

Twitter Sports Microblogging HootSuite 205

Techipedia: Tamar Weinberg

AUGUST 18, 2009

Reply John Exley August 26, 2009 at 2:16 am Tamar, I came across your article on Forbes.com tonight titled “Brand Building, Tweet by Tweet&# and really loved what you had to say about community building so I decided to check out your blog. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

Blogger 132

Blogger Press Release Marketing Instant Messaging 132

Techipedia: Tamar Weinberg

OCTOBER 19, 2009

Both are incredibly popular public facing success stories with very strong brands, traveling often to make public appearances at a variety of conferences and venues. Let’s explore their characteristics and see how you can apply them to build your business or personal brand. They are human.

MySpace 153

MySpace Consultant Yahoo StumbleUpon 153

Techipedia: Tamar Weinberg

DECEMBER 22, 2009

Tweet Spinner would make a good addition to an agency or big brand needing to have a little more control over Twitter. I have getting involved more and more with social media such as Facebook and Twitter for business clients and Tweet Spinner is definitely of great help. thank you! I will definitely have something to look back at.

Applications 179

Applications Review Statistics URL 179