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How Search Tactics are Replacing Hashtag Strategies for Social Media Success 

Ignite Social Media

The goal is to improve brand recognition, reach a wider audience, and drive organic traffic to your social media profiles or website. Additionally, using a consistent username across all social media platforms can improve your brand recognition and make it easier for users to find and follow you.

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Track Your #Hashtags More Easily With HashAtIt

Small Business Mavericks

There’s a new social search engine in town: HashAtIt.com says they can make it easy to combine all the metadata tags (those # symbols followed by a word or unspaced phrase) and look them up. This means any trend you want to follow on Pinterest, Facebook, Instagram, or Twitter can be monitored on all sites at once.

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How to use YouTube Creator Studio to Grow Your Channel

Hootsuite

Whether you’re an established brand or an aspiring YouTuber, understanding how YouTube Creator Studio can help grow your channel is a valuable tool in any marketer’s pocket. Here’s a quick overview of the metadata elements that you can optimize: Edit your video title. What else does the content tab do? Monetization. Customization.

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Stop Your Smartphone From Telling Burglars Where You Live

Ari Herzog

Did you know that every photo and video you take — and share on Facebook, Instagram, and other apps — from your smartphone is also sharing the exact latitude and longitude of the location where the photo was taken, enabling hackers, burglars, and pedophiles from knowing where you live? Photo by Pieter Vieu. Used with permission.

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Six Links Worthy of Your Attention #426

Twist Image

State of image metadata in 2018 - imatag. "We If only there were metadata attached to things we share, so that we could tell where they came from, or if they were real. Of course, images have always had metadata, from the very first digital cameras. Check out these six links that we're recommending to one another: . creativity.

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How to post a video on YouTube: The complete guide

Sprout Social

found that YouTube is the second-most popular social platform (behind Facebook). Google says that 90% of people use it to check out brands and products. This makes YouTube a powerful search engine that can help brands increase their reach and realize significant business value. Create compelling, branded thumbnails.

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Fluency of Culture, Not Language, Is Key to Winning Big in Global Online Markets

Webbiquity SMM

Indeed, to best engage global consumers, brands need more than online linguistic fluency. But this approach really moves the needle in generating brand trust, engagement, conversions and revenue. Social can help businesses quickly establish and maintain brand awareness and loyalty. They also need cultural fluency.

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