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How I’ve Pivoted to Short-Form Video on TikTok and Reels

Jon Loomer

I am deeply invested in short-form video. I’ve long resisted video creation in every form. Let’s take a closer look at what held me back, what I’ve done so far, and my future plans for short-form video. My video efforts have been few and far between. Sometimes I’d turn a podcast into a video.

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9 E-commerce Social Media Marketing Tips for 2024

Social Media Strategies Summit

However, the one mistake brands make is using social networks to talk at their audience instead of communicating with their followers. Moreover, research shows that: 79% of consumers favor brand messaging that develops a relationship. 83% of people care as much about how a brand treats them as they do about the quality of its products.

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The Biggest Social Media Moments of 2023

Social Media Strategies Summit

Explaining the decision, Musk wrote : “The Twitter name made sense when it was just 140-character messages going back and forth – like birds tweeting – but now you can post almost anything, including several hours of video. “In Brands Ride the Barbie Bandwagon Plenty of blockbusters have been backed by huge marketing campaigns.

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The Ultimate Beginner’s Guide to Video Content Marketing 

Ignite Social Media

You’re probably here because you’re looking for ways to spice up your brand with the best video content, right? As the Original Social Media Agency in the US , we’ve been here long enough to know how brands often struggle with keeping up with the latest trends — in today’s case, video content. .

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Last month on social: A lot like Christmas, but also memes and travel

Unmetric

Brands too piped in with Christmas-themed posts, contests, and giveaways. If they weren’t posting Christmas greetings, they were participating in popular memes, publishing brand-related posts, and conducting giveaways. This photo of Etihad Airways’ in-flight meal captured attention on Facebook, garnering over 398K interactions.

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7 Brands Achieving Killer Results on Facebook

Social Media Strategies Summit

There is no shortage of reasons for brands to move away from the social media giant, Facebook. From the algorithm changes to the fake news stories that plagued the 2016 election and the ever-increasing cost of advertising , the environment on Facebook seems to get more challenging every day. Source: Pew Research.

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32 Signs You Might Be a Social Media Marketing O.G.

Ignite Social Media

We’ve been doing nothing but social media marketing for brands since 2007. You once programmed Facebook Tabs for six straight months; 6. Facebook Business Manager may be causing your blood pressure issues; 10. Your blog was an important part of your personal brand; 15. But we know we’re not the only ones.

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