Twist Image

JULY 1, 2014

Facebook is messing with your mind, people. There is this very real, very public outcry against Facebook (again). Since the news broke, Facebook has explained and apologized for this incident (the incident took place in 2012). Ask yourself this: who is Facebook''s customer? what''s wrong with you? It''s about the ethics.

Adwords 94

Adwords Facebook Advertising Embedding 94

Mindjumpers

JULY 12, 2011

Tweet Guest blog written by Christine Dissing, who holds a Masters in Marketing Communications Management and is passionate about advertising, branding and marketing communication, a passion she shares on her own blog attention2ads.tumblr.com. Coca-Cola Turns Offline Moments Into Facebook “Likes&#.

Applications 255

Applications Facebook Case Study Price 255

Twist Image

MARCH 20, 2014

For most brands, when they think of Instagram, three ideas probably enter their noggins: 1. The fact that the company got bought by Facebook in back in April 2012 for about one billion dollars (it still stings for most). What if there was a way - a real way - for brands to make money (serious money) on Instagram?

Instagram 97

Instagram Brands iPhone Adwords 97

Twist Image

JUNE 2, 2017

TL;DR: they see a brand message. Are they blind to their Facebook feed? Do they never turn on a television, pick up a magazine, notice a brand embedded in a video game, see an email from a brand that they signed up for? Will they not sign-up to receive information from a brand that they are interested in?

Brands 63

Brands Paid Search Compete Influencer 63

Likeable

FEBRUARY 12, 2020

Football season just ended, college basketball is about to get exciting, and baseball teams are reporting to spring training later this month, so we figured there was no better time to take a look at how sports teams and athletic brands are using social media. Philadelphia Flyers. million impressions on social media.

Sports 66

Sports Brands Authentication Meme 66

Buffer Social

FEBRUARY 21, 2023

I would create the event graphics myself using Canva , and use them to promote the events on Diversability’s social channels, amplify them on my personal accounts and within other disability communities (like Facebook groups I was part of), and share the marketing materials with our speakers to help expand our reach.

Brands 82

Brands Marketing Hosting Eventful 82

Hootsuite

NOVEMBER 28, 2019

Facebook Live launched in 2016 and since then more than 3.5 Not only that but more than 2 billion people have watched a Facebook Live video. Simple: Facebook Live is a fantastic way to increase social media engagement. Simple: Facebook Live is a fantastic way to increase social media engagement. How to use Facebook Live.

Video 145

Video Facebook Notification API 145

Convince & Convert

NOVEMBER 30, 2023

Apart from the obvious tools (like Facebook and Tweet/Analytics), here are five tools to help you come up with new social media advertising tactics: 1. For example, I asked to come up with buyer personas for the campaign: Come up with buyer personas we are targeting on Facebook and craft a copy for each one.

Advertising 105

Advertising Social Media Strategy Tools 105

Laurel Papworth

APRIL 7, 2018

How Facebook and Twitter work with big data companies in Australia and beyond. In 2007 Facebook got into trouble for Beacon – I wrote about it at the time – a service that reported on your behaviours online and offline for “personalisation” purposes. ” Wikipedia Beacon Facebook. Magazines – Health.

Wikipedia 73

Wikipedia Insurance Facebook Privacy 73

agora pulse

MAY 26, 2016

Are you struggling with Facebook ads targeting? Discovering what your perfect customers are interested in is one of the most crucial parts of Facebook advertising. Why Facebook Audience Insights Matters. The greatest thing about Facebook advertising is the ability to reach super specific audiences. Select Your Audience.

Facebook 152

Facebook How To Advertising Campaign 152

Pixlee

JULY 27, 2020

Social media engagement is a critical indicator of health for community-driven brands. And with more people using social media to connect with brands than ever before, social media engagement should be increasing, right? But as volume increases, so does the need to stand out from other brands. And it’s working.

Engagement 56

Engagement Social Media Brands UGC 56

Twist Image

MAY 5, 2017

What you see on Facebook : 9:45 - Arrival at Montreal airport. 10:15 - Whisk through the priority line at securing and enjoying the free food, beverages and magazines in the airport lounge. 12:45 - Clear customs thanks to Nexus - Global Entry and enjoying the free food, beverages and magazines in the airport lounge. journalism.

Hotels 65

Hotels Facebook Travel Airlines 65

Sherrilynne Starkie

JANUARY 11, 2013

The issue of blogging ethics came to the fore recently when prominent Canadian wine blogger, Natalie MacLean was accused of copyright infringement by the US wine magazine, Palate Press. In Canada, there’s nothing similar yet, but more and more, brands are working with bloggers to reach online audiences, so this could change.

Blogger 265

Blogger Journal Review Guidelines 265

Twist Image

AUGUST 10, 2011

What is the biggest mistake that brands make when it comes to Social Media? Without question, this is the number one question I get asked in interviews, at speaking events and at roundtable forums (in fact, it happened today during a panel conversation for Connected For Business Magazine ). They are called to task by the media.

Social Media 105

Social Media Brands Press Release Loyalty 105

Pixlee

OCTOBER 10, 2018

Travelers are constantly looking for advice from their peers, social media influencers, review websites, magazines, and more. There’s no reason why hotel brands can’t excel in this space by showcasing their extensive knowledge of local culture through robust curated experiences. Brands can gather UGC in a number of ways.

Hotels 64

Hotels Curation UGC Brands 64

Adam Sherk

NOVEMBER 21, 2011

While any photo-rich site can benefit from Pinterest, at least at this stage in its evolution there are particularly strong opportunities for lifestyle publishers and brands. Saveur Magazine. As with most social sites it is a good idea for brands to have an official outpost. Who’s Doing it Well. Cooking Light. Bon Appetit.

Publishing 130

Publishing NoFollow Brands Real Estate 130

Buzz Marketing for Technology

DECEMBER 11, 2008

As the economy twists and turns with more layoffs mounting – having a strong personal brand is becoming ever more important from a career perspective. To get some more clarity on this I interviewed Dan Schawbel the author of the Personal Branding blog. Build a Powerful Brand to Achieve Career Success (due out with Kaplan in April 09).

Brands 100

Brands Press Release Syndication Social Bookmarking 100

The Realtime Report

DECEMBER 31, 2013

Peanut app with video greetings; Pizza Hut’s #LastMinuteLovers Twitter giveaway; Epson’s funny Remote Romeo contest; Puff’s ‘virtual kisses’ for charity and #MacysGoesRed on Facebook and Pinterest to help fight heart disease in women. What were your favorite social media campaigns in 2013?

Campaign 168

Campaign Social Media Case Study Study 168

Oktopost

APRIL 26, 2021

Nicole Votolato Montgomery, Associate Professor of Marketing at the McIntire School of Commerce, University of Virginia agrees: “The number one thing that brands are doing wrong on social media is trying to push product. It’s the same thing with brands. It means that those people are going to stop engaging with the brand.

Engagement 156

Engagement Social Media How To Hubspot 156

Oktopost

DECEMBER 8, 2021

Prior, he led social marketing at ServiceNow, global social media for Citrix, and launched a social media agency that worked with Fortune 500 brands. Additionally, over his 12+ year career, he has consulted with marketing and PR agencies as well as brands across an array of industries. Episode Summary.

Engagement 109

Engagement B2B Apple How To 109

Pam Moore

MAY 9, 2017

Organic reach on platforms such as Facebook are declining down to zero. Although brands invested hundreds, thousands and even millions of dollars on growing their community on Facebook, it's now a pay to play world. Supporting Resources: Top 10 Mistakes Brands Make with Influencer Marketing and How to Fix Them (episode 121).

Nielsen 165

Nielsen How To Influencer Overview 165

Sprout Social

SEPTEMBER 23, 2021

This is yet another trend that was born without the help of any designer or magazine. In the past, style inspiration was limited to what was seen on screen or in magazines. Even major brands are taking note. 3 trend forecasting tips for retail brands. It started online, and it marks a major change in the world of fashion.

Retail 126

Retail Trends Social Media Fashion 126

Twist Image

MAY 29, 2012

What is Facebook ? We're looking for the business of Facebook. What does Facebook sell? If we lay that business model against other companies that sell advertising (think newspapers, magazines, TV shows, radio stations, online channels - like The Huffington Post , etc.), Apple sells computers, iPhones and iPads.

Facebook 108

Facebook iPad Social Graph Apple 108

Twist Image

MAY 5, 2017

What you see on Facebook : 9:45 - Arrival at Montreal airport. 10:15 - Whisk through the priority line at securing and enjoying the free food, beverages and magazines in the airport lounge. 12:45 - Clear customs thanks to Nexus - Global Entry and enjoying the free food, beverages and magazines in the airport lounge. journalism.

Hotels 45

Hotels Facebook Travel Airlines 45

Buffer Social

JULY 12, 2023

I launched BAUCE Magazine with an English degree and a dream: To create a lifestyle site that would help women from disadvantaged backgrounds attain wealth, build their empires, and look good while doing it. Things changed when I realized I didn’t have to be a data scientist to learn enough to push my brand forward.

SEO 77

SEO Sites Social Media Metrics 77

Unmetric

OCTOBER 13, 2019

There was a time when people flipped through Victoria’s Secret’s glossy brand catalogs itching to get their hands on Victoria’s Secret. But the itch remains, more so than ever, to get their hands on the latest brand apparel. This photo/video network has proven to be a great platform for brands to market their products.

Social Media 99

Social Media Apparel Fashion Instagram 99

Small Business Mavericks

DECEMBER 22, 2011

One of the best ways to market your business at a low cost is to use social media sites like Facebook, Twitter and YouTube. However, because of the sheer number of users who practically live on Facebook all day, it can be hard to market the one business you have and get a lot of hits to your status posts and website in general.

Small Business 98

Small Business Facebook Strategy Consultant 98

Twist Image

JANUARY 25, 2015

Back when I first started publishing music magazines on the Internet (in the mid-nineties), there were few people writing about the power of the Internet from a business and marketing perspective. Episode #446 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. always be testing. bazaarvoice.

Bazaarvoice 40

Bazaarvoice Brands Message Boards Startup 40

Waxing UnLyrical

DECEMBER 11, 2013

Apart from the usual layoffs, cost reduction, and restructuring, we have seen newspapers and magazines getting thinner, TV stations cutting back on programming, and several publications and channels are on the block. Business Standard sold its motoring magazine to Delhi Press. 2,260 crore (~ $364.5M) and is expected to touch Rs.2,938

comScore 199

comScore Smart Phone SMS Advertising 199

Later

JUNE 3, 2021

We’re breaking down the top five tips from Winnie Ma, Partner Engineer at Facebook on how to strategically grow on stories: Top 5 Instagram Stories Tips to Boost Your Reach and Engagement . Create on-brand content. Tip #2: Create On-brand Stories Content . Define your business goals. Remember to incorporate product marketing.

Instagram 122

Instagram Tips Template Templates 122

Twist Image

MAY 13, 2014

If you take all of those issues and you roll it up into a bigger social media marketing mix, you would uncover that blogs and blogging should fall below the level of interest for most brands. I was taken aback by some of the data that was released yesterday in a WP Engine study on how consumers prefer original content from brands.

Press Release 104

Press Release YouTube Influencer Blogger 104

Buzz Marketing for Technology

MAY 4, 2010

I was just reading BtoB Magazine ’s latest issue and an article called Publishers pin hopes on iPad caught my attention enough to blog about it. According to the article Jason Snell the editor of IDG’s Macworld – is building an iPad application for his magazine with the promise of a digital version of his magazine on the iPad.

iPad 174

iPad Advertising StumbleUpon Digg 174

Ignite Social Media

AUGUST 15, 2016

Twitter Moments opens up to more creators and Facebook has a new strategy to block ad blocking technology on desktop. Twitter is now going to let a broader group of influential people and brands create Moments and the plan is to eventually allow all users to create stories. Facebook Blocks Ad Blockers. billion in profit.

Twitter 60

Twitter Facebook Instagram Sentiment 60

Social Media Marketing

JULY 24, 2013

Facebook’s Q2 earnings show mobile growth, U.S. customers love to complain on Twitter, Flipboard makes users’ magazines available on the Web, the CIPR issues guidance on social media measurement, the mix of journalism and marketing needed in brand newsrooms, the royal fuss over real-time marketing and more, it''s This Week in Social Media.

Social Media 162

Social Media Flipboard Journal comScore 162

Adam Sherk

AUGUST 16, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk JVC Facebook Page Sweepstakes a Big Success. But Does it Violate Facebook Guidelines? But does it violate Facebook’s promotions guidelines? Which part of the Facebook guidelines JVC USA is violating was not specified. Apparently it does.

RFI 156

RFI Guidelines Facebook Press Release 156

Social Media Marketing

APRIL 3, 2013

And if you’re on Flipboard, you can get these links in my new This Week in Social Media Magazine. Monday was April Fools Day, during which seemingly every brand got in on it and pranked the internet with a gag or two, poking fun at themselves or their products. Still, Facebook dominates in this space. We're not alone out there.

Social Media 160

Social Media Flipboard Storify Reddit 160

Proactive Report

MARCH 31, 2014

People find their news and information on Facebook, Twitter and Instagram. So why should a brand bother with creating their own newsroom? Some of the better known brands are seeing the value of creating a digital newsroom that serves not only the media, but also provides great content for anyone interested in their brand.

Brands 80

Brands Content management systems Journal Skills 80