Pam Moore

FEBRUARY 24, 2018

By now we should know that when it comes to social media and digital marketing, the only guarantee we have is change. Brand leaders around the globe are freaking out as they read the blog posts, watch the videos and see the tweets fly by from the Facebook fear mongers crying that the end of Facebook as we know it has arrived.

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Feed Feedly Metrics News 167

SocialFish

FEBRUARY 17, 2011

This post is the first in a two-part series where guest blogger Garry Polmateer , former association executive currently working at NimbleUser helping organizations with Salesforce, looks at two online brands through the lens of the concepts in our book, Open Community. Historic, iconic, wonderfully branded. Genius advertising.

Communities 174

Communities Lurker Forums Collaboration 174

Likeable

OCTOBER 15, 2019

cue thunder clap, spooky organ music] It’s a term that entered buzzword territory not long ago, as every social network and some of the most popular apps employ them in one way or another, but it is a simple enough concept that gets blamed for way more than it deserves to be. Algorithms are what make your social feed possible.

Lurker 50

Lurker Feed Feedly Cost 50

SocialFish

MARCH 3, 2011

This post is the second in a two-part series where guest blogger Garry Polmateer , former association executive currently working at NimbleUser helping organizations with Salesforce, looks at two online brands through the lens of the concepts in our book, Open Community. Facebook: Salesforce employs multiple Facebook profiles as well.

Communities 221

Communities Collaboration Statistics Lurker 221

Razor Social

NOVEMBER 29, 0002

On Facebook you can set up an ad (you don’t have to run it) targeted to your Facebook fans and then change the targeting options to work out the profile of your audience. In an audience you will typically have the following: Lurkers – People that monitor what you share but don’t interact. Platform analytics.

Analytics 89

Analytics Social Media How To Analysis 89

Convince & Convert

SEPTEMBER 20, 2010

87% of respondents had heard of Twitter, compared to 88% who had heard of Facebook. Compare that ratio to Facebook, where 88% have heard of it, and 41% have a profile (a conversion rate approaching 50%). 49% of monthly Twitter users follow brands or companies, compared to just 16% of social network users overall.

Social Media 159

Social Media Statistics Strategy Research 159

Buzz Marketing for Technology

JULY 7, 2008

Social Media is really just facilitating what are actually much more natural human interaction behaviors than traditional web was able to support. To me, this is why this isn’t a fad - but genuine change in the customer interaction model (user to user, user to brand and brand to user). Go join that!

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Communities Groups Groups Social Media 117