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Creator Studio for Facebook and Instagram: A guide for marketers

Sprout Social

Think about it: From personal brands run by individual creators to large-scale corporate marketing efforts, the competition is heating up. Tools like Creator Studio for Facebook and Instagram can help. It’s a one-stop shop that’s excellent for beginner creators and brands. View your notifications and to-do list.

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How to schedule Facebook posts: 3 Ways

Sprout Social

It’s common knowledge amongst social media marketers that Facebook’s organic reach is tough to get. In fact, without continuously engaging your Facebook audience, you may lose credibility, authority and brand loyalty, on top of your reach. Your audience never sleeps and neither should your Facebook content.

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Top B2B Brands on Social Media

Social Media Strategies Summit

With its ability to get in front of a wide array of consumers, social media may be the darling of retail and B2C brands, but it is increasingly difficult for ANY business to ignore the power of social media marketing. Source: Hubspot Facebook. PRIORITY PLATFORM: Facebook and Instagram Advertising. TAKEAWAY: Be a resource. . #2

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Enforcement of iOS 14 Changes for Facebook Advertisers Begins

Jon Loomer

We were first warned about iOS 14 and how it would impact Facebook advertising in 2020. If you remove an event from your configuration list in this process, any ad sets optimizing for that event will be paused. You are likely seeing messages from Facebook about your custom audiences shrinking. Now that Apple has launched iOS 14.5

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How to use Facebook audience insights for more effective targeting

Sprout Social

Just because emerging platforms are coming onto the scene doesn’t mean you should count Facebook out of your social media strategy. billion active users , Facebook is still the third most visited website in the world and boasts a long-time reign as the most used social media platform. Optimize your posting strategy.

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Always up-to-date list of Facebook ad sizes & specs

Sprout Social

Let’s be real for a second–if you’re spending even a penny on advertising, you should be considering Facebook. New data from eMarketer forecasts marketers to spend $21 billion on US Facebook ads in 2018. And to compare Facebook’s dominance against other social media networks, total shares equal 83% of ad spend in the US.

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Social Networking Stats: 21% Of Online Video Is Now Mobile, #RLTM Scoreboard

The Realtime Report

Facebook: 1.23 via Facebook. if you have additional updates, or a social network that you feel should be on the list. . Mobile Video Now Accounts For 21% Of All Online Video Plays. The massive growth in online video consumption via mobile devices has changed the paradigm in content availability. via YouTube.