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What’s Your Score? How Klout and PeerIndex Affect Social Engagement

Idaconcpts

Social media is the driving force behind much of the World Wide Web. Individuals use it to connect and share globally, and businesses have realized its immense potential for extending brand reach. Klout measures people’s social media influence by analyzing how the content they create drives online trends and user action.

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Social Media News Ticker: Twitter Adds Photo Tagging, Facebook Acquires Oculus VR

The Realtime Report

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook and Twitter: Twitter rolls out photo tagging. Any social media updates that we missed? Let us know in the comments below.

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Social Media Stats: The Best of 2013

The Realtime Report

Here’s a look at our top ten stats posts (ranked by traffic) from 2013, including Twitter, Facebook, Google+, LinkedIn, Instagram, Vine and plenty of influence marketing. Teens Prefer Tumblr Over Facebook (Jan 15). B2B Lead Generation: Twitter Outperforms Facebook, LinkedIn By 9-to-1 (Jan 30).

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The Return On Influence In A World Of Klout

Twist Image

Schaefer over at Grow Blog recently published his second book, Return On Influence - The Revolutionary Power of Klout, Social Scoring, and Influence Marketing , which dissects the fascinating world of social scoring an individual consumer's true influence in the online channels. online social network. social media.

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Does it matter who follows you on Twitter or Facebook?

Akamai Marketing

Yes, if you are trying to create a specific audience: Particularly if you are a brand or a company, you’ll want to keep an eye on who your follower are. I mean if you have 10,000 followers or fans, but 1/2 of them are bots or people who haven’t use the social network in 45 days, is this really something to toot your horn about?

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How does your brand look on social media?

Janet Fouts

It used to be this would return a list of scholarly papers, some nasty pictures of you at a bachelor party, a random smattering of form posts about cupcakes or software and possibly your connections on some social networks. A potential employer can use a variety of tools to see how well you manage your personal brand online.

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48 Ways to Measure Social Media Success

Webbiquity SMM

Klout and Kred scores). Brand and mention tracking (e.g., from HootSuite or other social media monitoring tool). Five Facebook Metrics. Number of Facebook page “Likes”. Friends of fans (indicates an organization’s total potential reach on Facebook). Ten Company Website and Cross-Social-Network Metrics.